Cara Salpini

Associate Editor

Cara is an associate editor for Retail Dive. Born in DC and raised abroad, she returned to Virginia to earn a BA in English and Media Studies from the University of Virginia. While there, Cara freelanced with Charlottesville publications Cville Weekly and Virginia Magazine. When she’s not writing, editing, or reading, Cara is probably hitting the trails or boarding a plane. Adventure is out there—just not behind your computer screen.

131 ARTICLES BY Cara Salpini

April 11, 2018 Startup subscription service Billie raises $6M
April 10, 2018 REI to enforce sustainability standards for vendors
April 9, 2018 3 sectors that could fall as online marketplaces rise
April 6, 2018 Retail Therapy: WArby's April Fools' prank fails to catch the eye
April 3, 2018 The bite in BarkBox's retail gameplan
March 28, 2018 What's driving retail's sneaker obsession?
March 23, 2018 Retail Therapy: Old Navy spaces out on gender equality
March 20, 2018 87% of loyalty members open to being 'watched, monitored and tracked'
March 16, 2018 Retail Therapy: The jean jacket that swallowed fashion whole
March 14, 2018 The state of sports retail: How athleisure keeps changing the game
March 13, 2018 Dick's foot traffic rises 3.7% after gun ban
March 9, 2018 Retail Therapy: Pizza Hut's Pie Tops are 'fresh' out of the oven
March 6, 2018 Amazon ad growth could form 'triopoly' with Facebook, Google
March 2, 2018 Retail Therapy: Neiman Marcus banks 'a milli' on Lil Wayne collection
Feb. 28, 2018 Is activist advertising the new frontier?
Feb. 23, 2018 Retail Therapy: Nike takes a well-placed kick at the sneaker market
Feb. 21, 2018 How Museum of Ice Cream gives customers a taste for experiential retail
Feb. 21, 2018 Ralph Lauren tops Amazon, Target in Olympic mentions
Feb. 16, 2018 Retail Therapy: 6 Valentine's Day gifts to break your heart
Feb. 14, 2018 Why generational marketing could send retailers back to the drawing board
Feb. 8, 2018 Retail Therapy: For the love of Big Macs
Feb. 8, 2018 Will the Olympic torch burn brightly for retailers?
Feb. 5, 2018 30 minutes with retail's top executives
Feb. 2, 2018 Retail Therapy: How Nutella drove the French nutty
Jan. 31, 2018 Why the Super Bowl is a touchdown for retail
Jan. 25, 2018 Retail Therapy: Ralph Lauren raises an overpriced torch to the Olympics
Jan. 19, 2018 Retail Therapy: Balenciaga brings back the 80s with $195 scrunchie
Jan. 18, 2018 12 retail execs share their goals for 2018
Jan. 16, 2018 How retailers are rethinking the consumer-brand relationship
Jan. 15, 2018 Boxed CEO: brick and mortar is 'absolutely' in its future
Jan. 12, 2018 Retail Therapy: Ikea goes gaga for expecting mothers
Jan. 11, 2018 Will Amazon give beauty a makeover?
Jan. 9, 2018 Most consumers want retail and politics to mix
Jan. 5, 2018 Retail Therapy: In 2018, hit the gym with 'Eau De Blood, Sweat & Tears'
Jan. 4, 2018 7 trends that will disrupt and define retail in 2018
Jan. 2, 2018 Why beauty will continue to rule retail in 2018
Dec. 22, 2017 Retail Therapy: The 6 most memorable trends and travesties of 2017
Dec. 22, 2017 Retail Therapy: The 8 funniest holiday retail moments of 2017
Dec. 15, 2017 Retail Therapy: Williams-Sonoma is dreaming of an overpriced Christmas
Dec. 12, 2017 NYX cosmetics rolling out VR experience
Dec. 7, 2017 Retail Therapy: May the force be with Columbia's outerwear
Dec. 7, 2017 Wired: 7 retail tech startups to watch
Dec. 4, 2017 The Retail Dive Awards for 2017
Dec. 4, 2017 Store Concept of the Year: Sephora
Dec. 4, 2017 Disappointment of the Year: J. Crew
Dec. 4, 2017 GapKids teams up with Sarah Jessica Parker
Dec. 1, 2017 These retailers are #crushingit on social this holiday season
Nov. 30, 2017 Retail Therapy: Nordstrom puts shoe fashion to the guillotine
Nov. 29, 2017 30 minutes with Sephora's head of marketing
Nov. 22, 2017 What 4 charts from Black Friday 2016 tell us about this year
Nov. 22, 2017 Cyber Monday emails convert 53% more than Black Friday ones
Nov. 22, 2017 Retail Therapy: Neiman Marcus is thankful for deep pockets
Nov. 21, 2017 Why REI and Modcloth will close on Black Friday, and prosper
Nov. 17, 2017 Retail Therapy: Stranger Things sends sales upside down
Nov. 10, 2017 3 ways to reach Gen Z during the holidays
Nov. 10, 2017 Retail Therapy: Tiffany rolls out a $9,000 ball of yarn
Nov. 8, 2017 Nearly 60% of marketers say chatbots aren't a priority
Nov. 2, 2017 Retail Therapy: This Thanksgiving, let Neiman Marcus stuff the turkey … for $527
Nov. 1, 2017 Glossier, Stitch Fix among most disruptive companies
Oct. 30, 2017 REI revamps #OptOutside
Oct. 27, 2017 There's still time to take a bite out of Halloween sales
Oct. 26, 2017 Retail Therapy: The black cat of the Japanese woodworking market
Oct. 20, 2017 The definitive guide to generational marketing
Oct. 19, 2017 Millennials turn to Pinterest, Facebook for Halloween
Oct. 19, 2017 Retail Therapy: Parents have to pick their poison with these costumes
Oct. 19, 2017 85% of shoppers are going mobile for the holidays
Oct. 13, 2017 4 types of holiday shoppers marketers need to reach
Oct. 13, 2017 Gen Z, millennials make up nearly half of Black Friday shoppers
Oct. 13, 2017 Retail Therapy: 6 Halloween costumes to chill your fashion sense to the bone
Oct. 9, 2017 Millennials, Gen Z to account for 45% of luxury market
Oct. 6, 2017 Retail Therapy: The (robotic) cat is out of the bag
Oct. 3, 2017 70% of brands use Instagram influencers
Sept. 29, 2017 Decking the halls and creating the holiday mood
Sept. 28, 2017 Retail Therapy: Ikea takes a bite out of Apple
Sept. 28, 2017 REI, L.L. Bean rank among most 'human' businesses
Sept. 27, 2017 Study: Cyber Monday now more popular than Black Friday
Sept. 26, 2017 Gen Z wants more in-store tech
Sept. 22, 2017 Holiday shoppers to spend 47% more on Black Friday, Cyber Monday
Sept. 21, 2017 Retail Therapy: Fall menswear is here to bare all
Sept. 20, 2017 SEO is crucial for holiday marketing
Sept. 20, 2017 What's in store for retail marketers
Sept. 19, 2017 Gen Z twice as influenced by social media as by deals
Sept. 18, 2017 Tommy Hilfiger hosts shoppable fashion show
Sept. 15, 2017 3 holiday marketing hacks
Sept. 15, 2017 Retail Therapy: Balenciaga's sneakers run in the family
Sept. 12, 2017 Out of Milk debuts Google Assistant-powered shopping list
Sept. 12, 2017 Postmates cuts delivery fees pre-holiday season
Sept. 12, 2017 Study: Most marketers have little confidence in data quality
Sept. 7, 2017 Retail Therapy: This luggage isn't just another pretty face — it's yours
Sept. 6, 2017 Sierra Trading Post dives into social media campaign
Sept. 6, 2017 88% of holiday shoppers want ads from their favorite brands
Sept. 5, 2017 Amazon, Target, Walmart rank in top 10 millennial brands
Sept. 1, 2017 A retailer's guide to the holiday season
Sept. 1, 2017 Retail Therapy: If the camel-toed shoe fits, who said you had to wear it?
Aug. 29, 2017 Millennials more likely to have a subscription service
Aug. 24, 2017 Retail Therapy: Asos denim does double duty
Aug. 23, 2017 Study: Instagram influences almost 75% of user purchase decisions
Aug. 22, 2017 Patagonia's first TV ad gets political as national monuments decision looms
Aug. 21, 2017 Target edges out Walmart in TV back-to-school battle
Aug. 17, 2017 Retail Therapy: Winter is coming… to Ikea
Aug. 16, 2017 Shopping apps rank among most-deleted
Aug. 15, 2017 Walgreens creates Center for Health & Wellbeing to host company research
Aug. 15, 2017 47% of mobile users delete apps with no customer support
Aug. 14, 2017 Amazon ranks first for back-to-school shoppers
Aug. 11, 2017 Sephora launches members-only social platform
Aug. 10, 2017 Retail Therapy: Give me your tired, your poor and your pilgrim-themed dresses
Aug. 9, 2017 Study: 86% of CMOs plan to invest in AI, machine learning
Aug. 8, 2017 Micro-influencer marketing not worth the cost
Aug. 7, 2017 Study: Teen retailers see more offline engagement than online
Aug. 4, 2017 Study: Social media influences purchases across generations
Aug. 3, 2017 Retail Therapy: Not-your-muggle's lingerie
Aug. 2, 2017 Study: Prime week spiked mobile purchases for other retailers
Aug. 1, 2017 Study: 72% of coupons used in 2016 affected shopping behavior
Aug. 1, 2017 Study: Gen Z seeks more brand interaction
July 31, 2017 Limited Too to launch back-to-school pop-up
July 31, 2017 How mobile is changing back-to-school
July 27, 2017 Retail Therapy: Are Asos' sunglasses a sight for sore ears?
July 26, 2017 Study: 68% of shoppers leave retail sites due to these basic problems
July 25, 2017 Gen Z twice as likely to convert on mobile
July 20, 2017 Retail Therapy: Swimsuit fashion dives off the deep end
July 18, 2017 Amazon Prime Day's top tech successes: Echo and mobile
July 17, 2017 Study: 80% of Gen Z purchases influenced by social media
July 13, 2017 Retail Therapy: These jeans will make you see double… waistbands
July 7, 2017 Study: Gen Z more likely than millennials to buy luxury brands
July 6, 2017 Retail Therapy: The French shaming of Amazon Go
July 5, 2017 Loyalty growth slows due to lackluster rewards
June 30, 2017 Fourth of July sales to top $7.1B
June 28, 2017 Study: Music and atmosphere big factors in choosing brick and mortar
June 26, 2017 Airport spending reached $38B in 2016
June 22, 2017 Barnes & Noble beats expectations, falls short on e-commerce efforts
June 21, 2017 Millennials seek emotional connections before purchasing