Marketing


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    Retrieved from YouTube on January 13, 2022

    Walmart adds digital tools to match products with health preferences

    A new online and in-app experience includes a "Shop-By-Diet" scanner and dietary profile feature that incorporates wellness criteria into grocery shopping.

    By Catherine Douglas Moran • Jan. 19, 2022
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    Courtesy of Walmart

    Walmart signals metaverse plans with trademark applications around virtual goods, NFTs

    While plenty of companies are eyeing the tech, a potentially large push from the retailer could go a long way in spurring mainstream consumer adoption.

    By Peter Adams • Jan. 19, 2022
  • Trendline

    How the purpose of stores is evolving

    Stores have always evolved in order to compete as times, technology and tastes change. And, most of all, to please customers.

    By Retail Dive staff
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    Courtesy of Gap

    Gap taps Frank Ape creator for NFT drop focused on spreading positivity

    Making its first crack at the crypto format, the retail brand is trying to gauge what consumers want out of a more digitally-led world.

    By Peter Adams • Jan. 18, 2022
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    MixMedia via Getty Images
    Sponsored by Waze

    Meet the 2022 shoppers: 5 ways buyer expectations will change retail

    Consumers continue to grapple with the lingering effects of the pandemic, including supply chain hiccups and other shifts that are changing the way they buy. Retailers can expect five themes to impact brick-and-mortar sales.

    Jan. 18, 2022
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    Courtesy of Saks
    Column

    The Weekly Closeout: Amazon workers will revote on union and Saks debuts Game Day collection

    A tally of ballots for the new union vote will begin March 28. Meanwhile, Saks is making a bigger play for sports fans.

    By Retail Dive Staff • Jan. 14, 2022
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    Courtesy of Sur La Table

    Sur La Table launches private label cookware collection

    The updated line comes about a year and a half after a joint venture by Marquee Brands and CSC Generation bought the retailer out of bankruptcy.

    By Jan. 13, 2022
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    Courtesy of Stitch Fix

    Stitch Fix turns to Venus Williams to help women conquer anxiety at the gym

    The tennis champion said that, like many women, she's grappled with feelings of "gymtimidation," and will share tips on how to overcome it.

    By Jan. 12, 2022
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    Permission granted by Pottery Barn Kids

    Pottery Barn Kids, Lego partner on home collection

    The toy brand recently partnered with a number of other retailers including Target, Ikea and Adidas. 

    By Jan. 11, 2022
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    Courtesy of Trunk Club A Nordstrom Company

    What changes at Stitch Fix and Trunk Club say about apparel retail

    Styling guidance was supposed to help turbocharge subscription box sales. That didn't work out, but it doesn't mean the service isn't valuable.

    By Jan. 10, 2022
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    Courtesy of Mattel

    The Weekly Closeout: Fanatics acquires Topps and Barbie goes glam with Balmain

    The digital sports platform declared the deal "the foundation of Fanatics Trading Cards business."

    By Retail Dive Staff • Jan. 7, 2022
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    Courtesy of Yeezy Gap

    Yeezy Gap announces 'Engineered by Balenciaga' collab

    Ye and the luxury label's artistic director, Demna, have collaborated before, and each has a record of bringing an unexpected vibe to wardrobe basics.

    By Jan. 7, 2022
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    Courtesy of Walmart

    Retailers tailor holiday paid social to Gen Z, with YouTube grabbing biggest spend

    The findings show Gen Z wields growing purchasing power and is more comfortable buying through apps as social commerce booms.

    By Peter Adams • Jan. 6, 2022
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    Courtesy of Vuori

    Why so many DTC brands are into activewear

    Whether they launched in the space or expanded into it, DTC brands are taking advantage of athleisure's continued popularity to fuel their businesses.

    By Jan. 6, 2022
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    Courtesy of Best Buy

    Best Buy launches in-house media company

    The electronics retailer seeks to turn 3 billion annual interactions into insights and opportunities for brands looking to reach consumers.

    By Chris Kelly • Jan. 5, 2022
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    Courtesy of Fabletics

    Fabletics launches Any-Wear collection

    The new offering, which features pieces like pants and a midi dress, is meant to be worn for various activities, like working from home or running errands.

    By Jan. 4, 2022
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    Mario Tama/Getty Images via Getty Images
    Deep Dive

    10 retail trends to watch in 2022

    Last year upended some trends and accelerated others. What will 2022 bring for retailers?

    By , , , , , Jan. 4, 2022
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    Kendall Davis/Retail Dive
    Podcast

    The Backroom: Our traditional interview with the retail prophet, Doug Stephens

    While the pandemic isn't over, 2021 seemed to show that physical locations remain important to retail. But each store must have something to offer.

    By Dec. 30, 2021
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    Courtesy of A Pea in the Pod

    A Pea in the Pod opens concept stores in Chicago, NYC

    The retailer is planning on opening "a handful" of retail stores in its top customer locations across the U.S. 

    By Dec. 22, 2021
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    Courtesy of Adidas

    Adidas, Allbirds release low-carbon running shoe

    The initial drop will have limited quantities, with four new colorways set to launch in a broader rollout this spring.

    By Dec. 20, 2021
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    Tero Vesalainen via Getty Images
    Sponsored by Coveo

    The future of ecommerce and how to win the fight to stand out

    Optimizing marketing methods to cope with the rising surge of ecommerce business.

    Dec. 20, 2021
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    Courtesy of Target
    Column

    The Weekly Closeout: Target to launch 'Bet on Black' startup pitch competition

    The retailer will provide mentorship and a total of $500,000 in funding. Meanwhile, Janie and Jack names a new CEO and Bark comes to REI.

    By Retail Dive Staff • Dec. 17, 2021
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    Courtesy of E.l.f. Cosmetics

    E.l.f. goes long form for meme-heavy holiday 'movie' native to TikTok

    Breaking with the app's snackable focus, "Big Mood, Big e.l.f.ing City" nods to 2021 trends like the Couch Guy and a viral salmon bowl recipe.

    By Peter Adams • Dec. 16, 2021
  • Alibaba launches grant program for US entrepreneurs

    The e-commerce giant announced its first group of 50 recipients, who will receive $10,000 each. 

    By Tatiana Walk-Morris • Dec. 15, 2021
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    Courtesy of PetSmart

    PetSmart launches pet photos with Santa, photo contest

    The retailer has introduced new services and merchandise, but its business practices have recently come under fire.

    By Tatiana Walk-Morris • Dec. 15, 2021
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    Courtesy of Nike

    Nike acquires virtual sneaker company Rtfkt

    The purchase comes on top of several others Nike has made to improve its digital capabilities, including data integration platform Datalogue.

    By Dec. 14, 2021