Marketing
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Samsung set to open 3 experiential stores
As the mobile phone market languishes, the Apple rival may be looking to boost excitement around its technology products.
By Dan O'Shea • Feb. 19, 2019
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ColumnRetail Therapy: These pants try to clear things up
Ksenia Schnaider and Asos opt for more transparency — and effectively defeat the purpose of pants — with these latest styles.
By Caroline Jansen • Feb. 15, 2019
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OpinionThe evolution of the 'quick trip to the store'
Brick-and-mortar brands would be wise to bring the convenience of online shopping to their physical stores, writes Adobe's Michael Klein.
By Michael Klein
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FAO Schwarz inks deals to grow beyond toys
As Toys R Us tries to return to a market devastated by its bankruptcy, the iconic New York City retailer is in expansion mode.
By Daphne Howland • Feb. 14, 2019
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Helzberg Diamonds debuts in-store AR feature
The augmented reality started in mobile apps, but the tech is now showing up in-store as the jewelry retailer creates a virtual ring try-on capability.
By Dan O'Shea • Feb. 13, 2019
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Deep DivePayless, Gymboree and the road to Chapter 22
Both retailers exited bankruptcy successfully once, now they're back in financial trouble two years later. What happened?
By Cara Salpini • Feb. 13, 2019
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Nordstrom revs up denim assortment
This is one of the first physical locations for Revtown, an online jeans brand founded last year by several former Under Armour executives.
By Corinne Ruff • Feb. 13, 2019
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Clinique debuts skincare pop-up in SoHo
The store concept is centered around customization, with shoppers allowed to blend their own moisturizers, and is the brand's first standalone location.
By Cara Salpini • Feb. 11, 2019
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ColumnRetail Therapy: 5 ways to try too hard this Valentine's Day
Nothing quite says romance like the rug form of Colonel Sanders sprawled flat across the floor.
By Caroline Jansen • Feb. 08, 2019
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Foot Locker injects $100M into sneaker company GOAT Group
The play comes just a month after the footwear retailer invested $3 million in kids shoe startup Super Heroic.
By Cara Salpini • Feb. 07, 2019
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New Neiman Marcus execs to focus on customer experience
Innovation has slipped from the upscale department store's grasp as it operates under crushing debt.
By Daphne Howland • Feb. 06, 2019
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Visual search seen as more trustworthy than other online content, study finds
More than 85% of respondents placed more importance on visual information over text when shopping online for clothing or furniture.
By Erica Sweeney • Feb. 05, 2019
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Target expands pilot of new loyalty tier
The retailer needs a way to retain customers without its REDcard, gather their data and keep them away from Amazon.
By Daphne Howland • Feb. 05, 2019
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Target stocks women's body care brand Flamingo
The brand is following the lead of parent Harry's, which has been sold through the mass merchant since 2016.
By Corinne Ruff • Feb. 04, 2019
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Aerie brings on Busy Philipps, Jameela Jamil for 'real' campaign
The celebs and activists will appear in unretouched images and videos for the brand.
By Erica Sweeney • Feb. 04, 2019
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Lancôme partners with Alibaba on AR game
The French beauty company released an augmented reality app in celebration of the Chinese New Year.
By Dan O'Shea • Feb. 01, 2019
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ColumnRetail Therapy: Lunar New Year breaks the piggy bank
What better way to celebrate the Chinese New Year than by spending $480 on a pig-shaped keychain?
By Caroline Jansen • Feb. 01, 2019
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Puma unveils a self-lacing shoe
The announcement comes two weeks after Nike revealed similar technology.
By Dan O'Shea • Feb. 01, 2019
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Drugstores dig into dental care
CVS and Walgreens have both forged collaborations in the space in hopes that consumers will bite.
By Daphne Howland • Jan. 31, 2019
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Neiman Marcus calls on BLVD for beauty touch-up
The upgrades are only at some locations, which will feature the luxury beauty brand's salon, nail and brow services, among others.
By Cara Salpini • Jan. 31, 2019
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Kohl's to bring Weight Watchers studio to Chicago store
The move follows the retailer's efforts to shrink store footprints with space yielded to Amazon and grocer Aldi.
By Daphne Howland • Jan. 30, 2019
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Contentsquare raises $60M to fuel user analytics
The company is preparing for another round of expansion after its latest influx of cash.
By Dan O'Shea • Jan. 29, 2019
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American Eagle hands creative control to Gen Zers for spring campaign
Cast members were discovered on social media and then photographed themselves in a series of self-portraits using iPhones and disposable cameras.
By Erica Sweeney • Jan. 28, 2019
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Virtual reality for retail, marketing could hit $1.8B in 2022
According to a PYMNTS.com report, VR remains in early phases but related revenue could explode over the next few years.
By Dan O'Shea • Jan. 28, 2019
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MLB subs Nike for Under Armour
The licensing agreement was originally awarded to Under Armour in 2016.
By Daphne Howland • Jan. 28, 2019