Marketing

Joybird launches first national TV campaign

The DTC customizable furniture brand aims to use the campaign, which debuted ahead of Black Friday, to reach new customers.

By Caroline Jansen • Nov. 24, 2021

Dick's plots new House of Sport, Public Lands stores as sales rise 14%

The athletics retailer also has a new chief financial officer in Navdeep Gupta, who took on the role last month.

By Cara Salpini • Nov. 24, 2021

Explore the Trendline➔

How the purpose of stores is evolving

Stores have always evolved in order to compete as times, technology and tastes change. And, most of all, to please customers.

By Retail Dive staff

Walmart to host Twitter's first shoppable livestream in quest to conquer social commerce

A 30-minute variety program led by singer Jason Derulo is one piece of an expansive content playbook around the holiday season.

By Peter Adams • Nov. 24, 2021

NPD: Fragrance expected to boost beauty sales this holiday

More than a quarter of U.S. shoppers are planning to buy a beauty product for the holidays, the report found.

By Cara Salpini • Nov. 23, 2021

Dr. Squatch rolls out personal care products at Walmart

Following on the heels of its digitally native peers, an array of the brand's products will be available at over 1,600 physical locations.

By Maria Monteros • Nov. 23, 2021

Francesca's slapped with trademark lawsuit over 'Franki'

The tween brand was just launched as a stand-alone banner earlier this month, and another tween brand, Frankie's on the Park, says it's too confusing.

By Daphne Howland • Nov. 22, 2021

Authentic Brands puts IPO on hold as it brings in new investors

Current investors sold significant stakes to CVC Capital Partners and HPS Investment Partners as the branding specialist chases more growth. 

By Ben Unglesbee • Nov. 22, 2021

Glossier opens second store this year with new LA flagship

The location in West Hollywood is just a few blocks away from where the DTC beauty brand had a previous store on Melrose Place.

By Cara Salpini • Nov. 22, 2021

'You can almost taste the hot chocolate': Why catalogs are still winning holiday marketing

As digital advertising becomes less reliable and more expensive, retailers are turning back to print to win over consumers during peak season.

By Caroline Jansen • Nov. 22, 2021

The Weekly Closeout: Amazon clashes with Visa and Petco posts 'record' Q3

The e-commerce giant said it will no longer accept United Kingdom-issued Visa credit cards for transactions, while the pet retailer reported double-digit growth in owned brands.

By Retail Dive Staff • Nov. 19, 2021

Foot Locker names COO as sales grow 13% over 2019

Frank Bracken will take on the newly created role, overseeing global operations, including customer experience, technology and supply chain.

By Cara Salpini • Nov. 19, 2021

Reese Witherspoon's Draper James to partner with Kohl's

Draper James RSVP will debut in February, as the department store retailer continues its collaborative ventures with well-known brands.

By Kaarin Vembar • Nov. 18, 2021

Bed Bath & Beyond launches holiday-inspired private label

H for Happy, which features seasonal kitchen, bath and home decor, completes the retailer's goal of introducing at least eight private labels in fiscal 2021.

By Caroline Jansen • Nov. 18, 2021

Away names its first operations and digital chiefs

In addition to introducing two new positions to the C-suite, the luggage brand named a new chief marketing officer, Melissa Weiss.

By Cara Salpini • Nov. 18, 2021

Naomi Osaka joins Victoria's Secret's 'VS Collective'

The influencer group, launched in June, features several activists and other powerful women and replaces the brand's "angels" marketing.

By Daphne Howland • Nov. 17, 2021

Paper Source opens holiday shop-in-shops within Barnes & Noble stores

Now owned by the same company, this is just the first "experiment" of bringing the two brands together.

By Tatiana Walk-Morris • Nov. 17, 2021

Facebook encourages shopping through its groups with new features

The tools are designed to help shoppers find products they trust as they increasingly shop via social platforms. 

By Tatiana Walk-Morris • Nov. 16, 2021

ThredUp: Supply chain challenges could push shoppers to thrift this season

Discounts, environmental concerns and item rarity are drivers for secondhand purchases, the resale marketplace found.

By Tatiana Walk-Morris • Nov. 16, 2021

Foot Locker merges Champs Sports and Eastbay brands

The combo, which brings together two decades-old, sports-focused names, aims to be a go-to for student athletes. 

By Ben Unglesbee • Nov. 15, 2021

Alibaba's 13th Singles Day festival exceeds $84B

This year the retailer focused on its sustainability efforts and highlighted the success of hundreds of participating brands.

By Tatiana Walk-Morris • Nov. 15, 2021

The Weekly Closeout: Supreme x Tiffany and why is Staples still chasing Office Depot?

The luxury jeweler is collaborating with one of streetwear's hottest brands, and Staples is reiterating it really wants to buy Office Depot.

By Retail Dive Staff • Nov. 12, 2021

Canada Goose's first footwear collection goes live

Featuring two styles, the brand's footwear is meant to both protect against the elements and also appeal to lifestyle shoppers.

By Cara Salpini • Nov. 12, 2021

Banana Republic's brand chief out after less than a year

Ana Andjelic joined the struggling label in February, and in September unveiled a collection that, among other things, she described as "safari meets tuxedo."

By Daphne Howland • Nov. 12, 2021

The RealReal settles investor lawsuit over authentication claims

The luxury resale specialist is set to pay $11 million to resolve a class action that questioned its process of vetting fakes.

By Ben Unglesbee • Nov. 12, 2021

How Nike execs think through its digital ecosystem

Recent collaborations with Megan Thee Stallion and Dick's Sporting Goods have built on the brand's efforts to craft a connected shopping experience across its channels.

By Cara Salpini • Nov. 11, 2021