DTC

  • Various cosmetics, in a variety of shades
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    Courtesy of Target
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    Fenty Beauty is coming to Ulta at Target

    The tie-up with the superstar’s inclusive makeup brand is part of a strong beauty play at the retailer, which has been a bright spot in recent quarters.

    By • Sept. 29, 2023
  • A Nike storefront at The Grove shopping center in Los Angeles, California.
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    Cara Salpini/Retail Dive
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    Nike says better profitability is on the horizon as net income edges down in Q1

    Chief Financial Officer Matt Friend said the retailer expects to be “a more direct and a more digital company and a more profitable company” going forward.

    By • Sept. 29, 2023
  • Explore the Trendline➔
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    Getty Images
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    Trendline

    The direct-to-consumer landscape in retail

    More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.

    By Retail Dive staff
  • Lululemon storefront.
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    Kaarin Vembar/Retail Dive
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    Lululemon enacts layoffs amid Peloton partnership

    Approximately 120 Lululemon Studio employees are impacted following the brand's announcement that it will stop selling its Mirror device.

    By • Sept. 29, 2023
  • Three models wearing pieces from the Wrangler x Barbie collection.
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    Courtesy of Wrangler x Mattel
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    Column

    The Weekly Closeout: Lee launches unisex collection and Barbie fever hits Wrangler

    The genderless line was created with Chinese streetwear brand Roaringwild. Meanwhile, the blockbuster movie inspired a 40-piece collection.

    By Retail Dive Staff • Sept. 29, 2023
  • The corporate logo of e-commerce company Shopify hangs at the building that contains the offices of Shopify Commerce Germany GmbH on August 08, 2022 in Berlin, Germany.
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    Sean Gallup via Getty Images
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    Shopify invests in wholesale marketplace Faire

    Through the partnership, Faire will become Shopify’s recommended wholesale provider.

    By Howard Ruben • Sept. 29, 2023
  • The Ralph Lauren storefront in Toronto, Canada, is pictured.
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    Courtesy of Ralph Lauren Corporation
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    Ralph Lauren expanding Canada presence with retail, e-commerce

    The company plans to add more stores in the country in the coming years to increase value in North America.

    By Laurel Deppen • Sept. 29, 2023
  • Showfields logo flag flies outside of its storefront.
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    Kaarin Vembar/Retail Dive
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    Showfields closes New York store in Manhattan

    The retailer closed its Miami location in July and will focus on its stores still open in Brooklyn and Washington, D.C. 

    By • Sept. 28, 2023
  • Lululemon launches Mirror sales in stores.
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    Courtesy of Lululemon
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    Lululemon to discontinue Mirror as it teams up with Peloton

    Peloton will be Lululemon’s digital fitness content provider, and co-branded apparel will begin selling through Peloton in select locations starting in October.

    By • Sept. 28, 2023
  • A quotation mark on a blue background.
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    Kendall Davis/Retail Dive
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    Podcast

    The Backroom: Marisa Meltzer and the creation of Glossier

    The journalist’s new book "Glossy" makes waves as it pulls back the curtain on Glossier founder Emily Weiss and the beauty brand that changed the industry.

    By Retail Dive Staff • Sept. 28, 2023
  • Peloton bike
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    Courtesy of Peloton
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    Peloton co-founder, chief product officer to step down

    Tom Cortese will be replaced in November by Nick Caldwell, who has over 20 years of experience working at various technology companies. 

    By • Sept. 27, 2023
  • Headshot of Ana Mollinedo Mims
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    Permission granted by UrbanStems
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    UrbanStems hires new chief executive officer

    The online floral company has tapped Ana Mollinedo Mims for the position, succeeding Seth Goldman who has served as CEO since 2018.

    By • Sept. 26, 2023
  • Person with dark hair pulled up wearing a yellow tank top and blue-green workout pants on an black exercise bike inside her home.
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    Courtesy of Peloton.

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    Peloton names SVP of apparel, accessories

    A few months after the fitness brand launched a rebrand, Cédric Fletcher joins the company with experience from Nike and Under Armour.

    By • Sept. 25, 2023
  • Table with brightly colored jars, hands holding chopsticks and bowls of food
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    Courtesy of Fly By Jing
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    Fly By Jing expands to 1,200 Target stores

    The brand launched at Target in 2021, and the move builds on its wholesale presence, which also includes partnerships with Whole Foods and Costco.

    By Howard Ruben • Sept. 25, 2023
  • Classic chicken cutlet Caesar
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    Permission granted by Meati Foods
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    Meati Foods reduces staff by 10% as it focuses on profitability

    The fermented meat company said the layoffs were not a result of the demand it has seen for its products.

    By Elizabeth Flood • Sept. 25, 2023
  • Exterior of an Allbirds store in Washington, D.C.'s Georgetown neighborhood
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    Caroline Jansen/Retail Dive
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    Deep Dive

    Why EBITDA has such a strong hold on retail

    Is it the “Wild West” of measures or a fair predictor of long-term success? Either way, retailers won’t quit talking about EBITDA.

    By • Sept. 25, 2023
  • Redken products backstage at the Bondi Bather show on May 19, 2016 in Sydney, Australia.
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    Mark Nolan via Getty Images
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    Redken launches DTC website

    While products have been available for sale in local salons, Amazon and Ulta, the site allows consumers to buy items directly from the brand online.

    By Howard Ruben • Sept. 22, 2023
  • Purple's Rejuvenate mattress
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    Permission granted by Purple
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    Purple taps Party City vet as CFO

    Todd Vogensen on Oct. 16 will take over from interim CFO Bennett Nussbaum, who will become the company’s chief transformation officer.

    By • Sept. 22, 2023
  • Two models with dark hair pose wearing blue and black Savage X Fenty jerseys.
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    Courtesy of Savage X Fenty
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    Savage X Fenty debuts soccer-inspired collection

    The brand — which was founded by Rihanna — launched limited-edition League products including themed jerseys, joggers and more. 

    By • Sept. 22, 2023
  • A collection of skincare products in blue containers, as part of E.l.f. Beauty's Holy Hydration skincare line.
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    Courtesy of E.l.f. Skin
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    E.l.f. Beauty reformulated over 300 SKUs in FY2023

    The beauty company's latest impact report revealed new sustainability goals, such as further improving its packaging. 

    By • Sept. 21, 2023
  • Three rows of APL shoes in a variety of colors on a neutral background.
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    Courtesy of Athletic Propulsion Labs
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    Athletic footwear brand APL’s fit tech leads to reduced returns

    The luxury sneaker company’s partnership with True Fit has slashed fit-related returns by 15%.

    By Tatiana Walk-Morris • Sept. 21, 2023
  • A bottle of Ritual's melatonin capsules.
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    Courtesy of Ritual
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    Expanding its assortment, Ritual launches melatonin capsule

    The product is now available on the DTC supplement brand’s website and will be offered on Amazon in early October.

    By Howard Ruben • Sept. 20, 2023
  • Image rendering of Melissa & Doug's first retails tore featuring a parent and child in jackets and a light blue storefront sign
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    Courtesy of Melissa & Doug
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    Toy brand Melissa & Doug plans first store

    The company is opening its 1,600-square-foot brick-and-mortar location just in time for the holiday season. 

    By • Sept. 20, 2023
  • The inside of an apparel store, with clothes hanging on a rack underneath a sign that reads "Toad Again."
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    Daphne Howland/Retail Dive
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    How Toad & Co. is making online resale work

    The brand, which controls its own processing and is choosy about what it accepts, so far is turning a profit on the zooming side gig.

    By • Sept. 20, 2023
  • FIGS
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    Courtesy of FIGS
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    Figs names new chief technology officer

    The healthcare apparel brand has tapped Mark Bixby for the role, who brings experience from GameStop and Chewy.

    By • Sept. 19, 2023
  • chamberlain coffee
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    Courtesy of Chamberlain Coffee
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    How Chamberlain Coffee aims for broad appeal while catering to Gen Z

    The viral brand said qualities like sustainability are desired in beverages from consumers across generations.

    By Chris Casey • Sept. 19, 2023