DTC: Page 2


  • A couch with two pillows on it
    Image attribution tooltip
    Courtesy of Floyd

    Floyd opens LA showroom in partnership with Morrow Soft Goods

    The location is Floyd’s only in-person retail experience at the moment and marks the brand’s first expansion to the West Coast.

    By Nov. 1, 2022
  • A diverse group of hikers deals with brightly colored luggage among large rocks on a grassy green mountainside.
    Image attribution tooltip
    Courtesy of Away

    Away CFO steps into president role

    The direct-to-consumer luggage company didn’t say who would replace Catherine Dunleavy as financial chief.

    By Nov. 1, 2022
  • Trendline

    The direct-to-consumer landscape in retail

    More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.

    By Retail Dive staff
  • Walmart Store Exterior at Night
    Image attribution tooltip
    Courtesy of Walmart

    Walmart, Popable offer short-term store leases to small businesses

    Brands can sign up for leases ranging from one month to a year, and they also have the option of entering into a longer-term contract.

    By Tatiana Walk-Morris • Nov. 1, 2022
  • A group of models of diverse ethnicities, sizes and ages wear lingerie in shades of purple, black, lavender and leopard print.
    Image attribution tooltip
    Courtesy of Victoria's Secret & Co.

    Victoria’s Secret will acquire DTC lingerie company Adore Me for $400M

    The direct-to-consumer brand is one of many in the space that have challenged the intimates giant thanks to its inclusive sizing and fit technology.

    By Nov. 1, 2022
  • Chewy, fulfillment center, conveyor belt
    Image attribution tooltip
    Permission granted by Chewy

    Expanding its CarePlus offering, Chewy partners with insurance company Lemonade

    The online pet retailer’s latest partnership builds on its growing list of health services for animals.

    By Oct. 25, 2022
  • Three people in bed with eye masks on surrounded by audio equipment.
    Image attribution tooltip
    Courtesy of Purple

    Purple hires new chief marketer

    Keira Krausz starts the position on Nov. 1, replacing Patrice Varni who is leaving the DTC company after a little more than a year. 

    By Tatiana Walk-Morris • Oct. 21, 2022
  • Set of pots and pans from Caraway in the color blue.
    Image attribution tooltip
    Permission granted by Caraway

    Caraway strikes deal to sell in 350 Target stores

    The direct-to-consumer kitchen brand already sells through Target’s website.

    By Tatiana Walk-Morris • Oct. 18, 2022
  • Bonobos storefront
    Image attribution tooltip
    Courtesy of Bonobos

    Bonobos appoints new CEO

    John Hutchison held leadership positions at The North Face, Nike and TRX. He fills the role Micky Onvural exited in January.

    By Tatiana Walk-Morris • Oct. 17, 2022
  • Interior shot of the Vuori flagship store in NYC.
    Image attribution tooltip
    Courtesy of Vuori

    Vuori opens flagship store in NYC

    The SoHo store is the activewear brand’s largest location, and comes on the heels of its first store in London. 

    By Tatiana Walk-Morris • Oct. 14, 2022
  • Image attribution tooltip
    Courtesy of Burrow

    Burrow expands to Canada

    The DTC furniture brand will ship products to customers from its Toronto-area warehouse.

    By Tatiana Walk-Morris • Oct. 13, 2022
  • Comfortable seating on a rug in the middle of a sparsely merchandised Foot Locker store, where the interior is dominated by muted grays.
    Image attribution tooltip
    Courtesy of Businesswire

    Does Nike need Foot Locker back in the game?

    The brand downsized its relationship with the shoe retailer as it chased DTC sales. Now it faces an inventory glut of epic proportions.

    By Oct. 13, 2022
  • A chair from Parachute's living room line
    Image attribution tooltip
    Courtesy of Parachute

    Parachute launches living room furniture line

    The DTC brand has been working to expand its assortment beyond bedding as it seeks growth.

    By Oct. 10, 2022
  • Flags fly at full staff outside NYSE
    Image attribution tooltip
    Kena Betancur via Getty Images

    What 2022’s downturn in deals signals about DTC exits

    Market volatility, inflation and other economic uncertainty has created a weak environment for deals. What does this mean for direct-to-consumer brands?

    By Oct. 10, 2022
  • Woman shopping for clothes on her iPhone.
    Image attribution tooltip
    Adrian Vidal via Getty Images
    Sponsored by Google

    Three imperatives to be a transformational DTC brand

    While DTC brands were well positioned to capture the increase in online shopping over the past few years, other retailers and brands have caught up in digital maturity and sophistication.

    By Jane Butler • Oct. 10, 2022
  • Tupperware bowl full of fruit on a table.
    Image attribution tooltip
    Courtesy of Tupperware
    Column

    The Weekly Closeout: Tupperware is now at Target and Hasbro’s $8.5B plan

    Tupperware is on a journey to reach a younger demographic, and the toy brand announced an ambitious financial growth strategy.

    By Retail Dive Staff • Oct. 7, 2022
  • Image attribution tooltip
    Daphne Howland/Retail Dive

    Under Armour replaces president of the Americas

    Stephanie Pugliese will stay until early next year to help with the transition, but David Baxter takes on the role Oct. 24.

    By Oct. 6, 2022
  • A person running on a Peloton treadmill
    Image attribution tooltip
    Courtesy of Peloton Interactive

    Peloton cuts 500 jobs after losing ‘more than $100M on retail’ last year

    Following a slew of poor earnings results, CEO Barry McCarthy is focused on reaching break-even cash flow by the end of the year.

    By Oct. 6, 2022
  • gopuff goodnow
    Image attribution tooltip
    Permission granted by Gopuff

    Gopuff launches health and wellness private label line, links with Grubhub

    The private brand includes allergy medications and at-home test kits, while the new partnership makes convenience items available on the Grubhub Marketplace.

    By Catherine Douglas Moran , Brett Dworski • Oct. 6, 2022
  • An Allbirds storefront on Abbot Kinney Boulevard in California.
    Image attribution tooltip
    Cara Salpini/Retail Dive

    Allbirds’ wholesale roster expands once more with REI deal

    The brand is swiftly growing its list of retail partners as it searches for a path to profitability.

    By Oct. 4, 2022
  • Headshot of Spanx CEO Kim Jones.
    Image attribution tooltip
    Courtesy of Spanx

    Spanx names new CEO

    The brand promoted longtime executive Kim Jones to the role and expanded its executive team. 

    By Oct. 3, 2022
  • Caraway pots and pans on the stove
    Image attribution tooltip
    Courtesy of Caraway

    DTC cookware brand Caraway raises $35M

    The funding comes as many retail startups face a cooler venture capital market.

    By Tatiana Walk-Morris • Oct. 3, 2022
  • Two side-by-side photographic portraits, the left in color and the right in black and white.
    Image attribution tooltip
    Courtesy of Supergoop

    Supergoop expands executive team

    Company veteran Britany LeBlanc was promoted to chief marketing officer, and LVMH alum Ryan Crowley will be chief financial and chief operating officer.

    By Sept. 30, 2022
  • Beyond Yoga's entrance to its first store
    Image attribution tooltip
    Courtesy of Beyond Yoga
    Column

    The Weekly Closeout: Beyond Yoga opens its first store and H&M looks to cut costs

    The active brand is planning more stores down the pike, while the fast-fashion retailer is hoping to stem losses by charging for returns.

    By Retail Dive Staff • Sept. 30, 2022
  • A rendering of Peloton branded fitness shops inside Dick's Sporting Goods.
    Image attribution tooltip
    Courtesy of Peloton

    Peloton deepens wholesale ties through Dick’s Sporting Goods deal

    The partnership was announced at the same time Peloton lost its lawsuit against Lululemon.

    By Sept. 30, 2022
  • Nike Rise in Seoul, South Korea
    Image attribution tooltip
    Courtesy of Nike

    Nike ‘aggressively’ clearing inventory ahead of holidays

    Some out-of-season apparel arrived late, while holiday apparel arrived early, leading inventories to rise 44% year over year.

    By Sept. 30, 2022