DTC: Page 2
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Redken launches DTC website
While products have been available for sale in local salons, Amazon and Ulta, the site allows consumers to buy items directly from the brand online.
By Howard Ruben • Sept. 22, 2023 -
Purple taps Party City vet as CFO
Todd Vogensen on Oct. 16 will take over from interim CFO Bennett Nussbaum, who will become the company’s chief transformation officer.
By Caroline Jansen • Sept. 22, 2023 -
Explore the Trendline➔
Getty ImagesTrendlineThe direct-to-consumer landscape in retail
More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.
By Retail Dive staff -
Savage X Fenty debuts soccer-inspired collection
The brand — which was founded by Rihanna — launched limited-edition League products including themed jerseys, joggers and more.
By Dani James • Sept. 22, 2023 -
E.l.f. Beauty reformulated over 300 SKUs in FY2023
The beauty company's latest impact report revealed new sustainability goals, such as further improving its packaging.
By Dani James • Sept. 21, 2023 -
Athletic footwear brand APL’s fit tech leads to reduced returns
The luxury sneaker company’s partnership with True Fit has slashed fit-related returns by 15%.
By Tatiana Walk-Morris • Sept. 21, 2023 -
Expanding its assortment, Ritual launches melatonin capsule
The product is now available on the DTC supplement brand’s website and will be offered on Amazon in early October.
By Howard Ruben • Sept. 20, 2023 -
Toy brand Melissa & Doug plans first store
The company is opening its 1,600-square-foot brick-and-mortar location just in time for the holiday season.
By Dani James • Sept. 20, 2023 -
How Toad & Co. is making online resale work
The brand, which controls its own processing and is choosy about what it accepts, so far is turning a profit on the zooming side gig.
By Daphne Howland • Sept. 20, 2023 -
Figs names new chief technology officer
The healthcare apparel brand has tapped Mark Bixby for the role, who brings experience from GameStop and Chewy.
By Dani James • Sept. 19, 2023 -
How Chamberlain Coffee aims for broad appeal while catering to Gen Z
The viral brand said qualities like sustainability are desired in beverages from consumers across generations.
By Chris Casey • Sept. 19, 2023 -
Goodles refreshes leadership as it brings in $13M in Series A funding
The food brand known for its “better-for-you” boxed mac and cheese named a new CFO, chief marketing officer and senior vice president of sales.
By Howard Ruben • Sept. 18, 2023 -
Birkenstock revenue up 21% so far this year
The footwear brand's updated F-1 filing showed a year-over-year decrease in net profit for the nine months ended June 30.
By Dani James • Sept. 18, 2023 -
Personalized skin care brand Proven raises $12.2M
With the fresh funding, the company will launch new products for its Proven Skincare and Noteworthy brands, as well as expand its team.
By Howard Ruben • Sept. 15, 2023 -
Mejuri launches loyalty program as it plots store expansion
The direct-to-consumer jewelry brand is offering perks for members, including free shipping on select days and exclusive product access.
By Dani James • Sept. 15, 2023 -
Column
The Weekly Closeout: Amazon moves into former Lord & Taylor building, Belk celebrates 135 years
The e-commerce giant took over the New York City space previously occupied by the department store, while Belk plans a party in honor of its first location.
By Retail Dive Staff • Sept. 15, 2023 -
True Religion opens first new store in 4 years in Atlanta
After surviving two bankruptcies in the last six years, the retailer is turning its attention back to stores, with plans to add more “in the right markets.”
By Nate Delesline III • Sept. 15, 2023 -
Universal Standard co-founder Alexandra Waldman dies
Waldman created the inclusive sizing apparel brand alongside Polina Veksler in an effort to make fashion more accessible.
By Dani James • Sept. 14, 2023 -
Heyday launches in-house professional product line
The products debuted at the skin care company’s owned New York and California locations and will roll out to its franchise locations early next year.
By Howard Ruben • Sept. 13, 2023 -
Tommy John appoints new CEO
The underwear brand will focus on wholesale expansion under Cheryl Abel-Hodges, who previously served as CEO of Calvin Klein.
By Dani James • Sept. 13, 2023 -
Target partners with Kendra Scott in time for the holidays
The collaboration on a collection of affordable jewelry and accessories will hit stores with holiday shoppers in the mood for good deals.
By Daphne Howland • Sept. 13, 2023 -
Birkenstock files for IPO as it eyes global growth
Private equity firm L Catterton will control a majority of voting power on outstanding shares.
By Dani James • Sept. 13, 2023 -
Heydude to pay $1.95M to settle FTC charges
In addition to failing to cancel orders and provide refunds, the Federal Trade Commission said the brand suppressed negative product reviews.
By Dani James • Sept. 12, 2023 -
Fenty x Puma returns with multi-year partnership
The on-again, off-again collaboration is back with Rihanna as creative director for a new shoe with multiple future launches expected.
By Lara Ewen • Sept. 12, 2023 -
Bondi Sands enters Walmart
The Australian-founded sun product brand is expanding its global reach, selling exclusive product sizes and prices through the retailer.
By Dani James • Sept. 11, 2023 -
Fabletics, Khloé Kardashian collaborate on activewear
The first of the two-part collection includes bras, leggings, onesies, jackets and hoodies, with available sizes ranging from XXS to 4X.
By Howard Ruben • Sept. 11, 2023