Marketing: Page 150
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Shopgate rolls out in-app chat tools
While some have hopes of chatbots becoming an increasingly common form of customer engagement, marketers aren’t yet sold on the idea.
By Dan O'Shea • Nov. 9, 2017 -
Nearly 60% of marketers say chatbots aren’t a priority
Despite marketer enthusiasm for chatbots, many don't have confidence in the current messaging platforms.
By Cara Salpini • Nov. 8, 2017 -
Trendline
Gen Z and millennials
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Office Depot launches subscription 'box' for small businesses
The office supplies retailer has joined the subscription craze with a monthly delivery of services rather than products.
By Daphne Howland • Nov. 8, 2017 -
Jet.com president: Edgy private label products target urban millennials
Consumers have compromised too much when buying retail-owned brands, so the e-commerce site's Uniquely J line focused on quality and design.
By Jeff Wells • Nov. 7, 2017 -
REI hires retail veteran CIO
Christine Putur, the second CIO in the company's history, is also the second woman to hold that position at the retailer.
By Dan O'Shea • Nov. 7, 2017 -
Lowe's taps into the smart home market for growth
The home improvement retailer is expanding the interactive b8ta in-store smart home displays to 70 stores.
By Dan O'Shea • Nov. 7, 2017 -
Deep Dive
Rocksbox Founder Meaghan Rose on building the Sephora of jewelry
Subscription models aren't universally successful but for this startup, a 40% conversion rate in a high margin category makes for a business on the fast track for growth.
By Laura Heller • Nov. 6, 2017 -
Opinion
4 startups that go head to head with Amazon and Whole Foods
Despite the convenience, millennials really don't want to buy everything on Amazon, writes Alexa Binns of Borden Binns.
By Alexa Binns • Nov. 6, 2017 -
Under Armour CMO out after just 15 months
Andrew Donkin joined the athletic apparel brand from Amazon, but is leaving following rough third-quarter earnings reported earlier this week.
By David Kirkpatrick , Peter Adams • Nov. 3, 2017 -
Holiday shoppers slow to embrace chatbots, robots
Hype aside, 68% of consumers have never used a retail chatbot and 23% don’t even know what they are, according to an IFTTT study.
By Dan O'Shea • Nov. 3, 2017 -
Alibaba kicks off Singles Day on the heels of stellar Q2 growth
In the same week that Amazon launched Black Friday sales 50 days early, the Chinese e-commerce giant launched interactive games and a "see now, buy now" fashion show to entice shoppers during its Singles Day event.
By Corinne Ruff • Nov. 2, 2017 -
Amazon turns to Apple for AR shopping app
The e-commerce company's AR app pushes the envelope by giving consumers more than just furniture for their virtual viewing pleasure.
By Dan O'Shea • Nov. 2, 2017 -
Glossier, Stitch Fix among most disruptive companies
Moda Operandi and Casper, along with other innovative companies, rounded out the startup edition of LinkedIn's Top Companies list.
By Cara Salpini • Nov. 1, 2017 -
Walmart dumps Danskin
The retail giant may be hoping to replace the iconic brand with one of its own making in the popular and very competitive athleisure market.
By Daphne Howland • Nov. 1, 2017 -
Only 58% of retailers invest in tech to handle holiday sales spikes
Seasonal hiring and additional inventory may no longer be the best way to handle holiday shopping spikes, a new survey found.
By Dan O'Shea • Nov. 1, 2017 -
Deep Dive
A peek inside Nordstrom's merchandise-free 'Local' shop
The store borrows from the showroom concept and is all about experience, as Nordstrom embraces the spirit of innovation to attract new demographics and better compete.
By Corinne Ruff • Nov. 1, 2017 -
Personalization is still lacking and shoppers are getting frustrated
Only 22% of consumers actually find their retail shopping experience to be highly personalized, according to a recent study.
By Dan O'Shea • Oct. 31, 2017 -
BJ’s unveils new mobile app in latest omnichannel move
As the future ownership of the company remains an open question, the warehouse club continues to integrate its in-store and online experiences.
By Dan O'Shea • Oct. 31, 2017 -
Facebook tops Pinterest, Instagram for last-click social commerce
Nearly half of social media users in the U.S. said they made their most recent purchase from the platform, according to a recent study.
By David Kirkpatrick • Oct. 31, 2017 -
REI revamps #OptOutside
In the third year of the campaign, the outdoor retailer is launching a search engine populated with user-generated content.
By Cara Salpini • Oct. 30, 2017 -
Walmart expands use of in-store inventory robots
Robots will soon be on call at more than 50 of the big-box retailer's stores to conduct inventory checks and give associates more time to spend with customers.
By Dan O'Shea • Oct. 30, 2017 -
Bon-Ton adds FAO Schwarz to boost holiday toy sales
The struggling department store retailer is also in talks with private equity firm Sycamore Partners to potentially sell off assets, Bloomberg reports.
By Daphne Howland • Oct. 30, 2017 -
Deep Dive
There’s still time to take a bite out of Halloween sales
It's not all about tricks or treats. Here's a look at what we can expect from Halloween 2017 and what retailers should be doing as the days leading to the hauntingly lucrative holiday wind down.
By Cara Salpini • Oct. 27, 2017 -
Opinion
How to win the whole holiday season
Emily Hamilton of FRCH Design Worldwide outlines what retailers can do before, during and after the holidays.
By Emily Hamilton • Oct. 27, 2017 -
EBay goes live with image search capabilities
Users of the online marketplace can now search for 1.1 billion site listings via image, as the visual technology becomes more popular.
By Dan O'Shea • Oct. 27, 2017