Study: AR’s potential for retailers lies in driving efficiencies, not sales

The technology is likely to be too distracting to help shoppers who already are in a store looking at products, ABI Research says.

By Robert Williams • May 22, 2018

Nike sells out of Facebook Messenger sneaker drop in less than an hour

This is the athletics retailer's second social commerce success story in three months, after selling out of Air Jordans on Snapchat in just 23 minutes.

By Cara Salpini • May 22, 2018

Explore the Trendline➔

Gen Z and millennials

If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

By Retail Dive staff

Sears brings in $425M in credit card deal with Citi

The deal brings a much-needed influx of cash and adds another five years to Sears' agreement with Citi, which services cards tied to the retailer's Shop Your Way loyalty program. 

By Ben Unglesbee • May 21, 2018

Controversies impact Nike, Adidas brands

But Nike's more forthright approach to addressing its troubles may be mitigating the fallout, according to a report from YouGov BrandIndex.

By Daphne Howland • May 18, 2018

Retail Therapy: Swimsuit fashion hits a royal snag

The royal wedding holds a lot of great traditions, but merchandise covered in the couple's faces shouldn't be one of them.

By Cara Salpini • May 18, 2018

M.Gemi drives sales, social following with Instagram Live

The luxury brand has modernized the release of new products with weekly videos hosted by the influencer Kayleigh Harrington.

By Robert Williams • May 18, 2018

Target testing virtual concierge services to boost beauty

The mass merchant is using text, chat and augmented reality to grow sales in the booming category. The men's grooming aisle got a makeover, too. 

By Daphne Howland • May 17, 2018

Toys R Us brand property going up for sale

The liquidating toy retailer said more than 60 parties are interested in buying the company's intellectual property. 

By Ben Unglesbee • May 16, 2018

Starbucks ranks highest among QSR loyalty apps

The chain reportedly drives repeat visits with its rewards program by requiring members to pre-load money onto the app to make mobile payments.

By Robert Williams • May 16, 2018

Macy’s steps into summer with new Instagram look, dedicated men’s page and more

The retail brand is continuing its work with the creator network Tongal to make its social video efforts shoppable and shareable by influencers. 

By Erica Sweeney • May 16, 2018

YouCam drives personalized beauty consultations with live advisers

The beauty consultants can display looks and products virtually on themselves or on the face of callers, as well as helping them find and shop for products.

By Robert Williams • May 15, 2018

Barney's reprises 'The Drop' in LA

The previous collaboration between the upscale department store and fashion streetwear company Highsnobiety attracted many young fans in New York.

By Daphne Howland • May 15, 2018

Sephora expands clean beauty label

The specialty beauty retailer broadened the list of "formulated without" ingredients and increased the number of brands sold under the label.

By Cara Salpini • Updated July 15, 2019

Retail Therapy: Nike's shoe treadmill takes a step in the wrong direction

While the company was filing a patent for tech that helps shoppers put on shoes, Kanye West was evidently ripping off its old designs.

By Cara Salpini • May 11, 2018

IAB: Mobile drives digital ad spend to all-time high of $88B

Marketers are for the first time investing more in phone screens than TV screens, the trade group found. 

By Erica Sweeney • May 11, 2018

DSW restructures loyalty program

The shoe retailer updated the rewards program to better reflect the needs and wants of its customers, who gave feedback on what they wanted to see.

By Daphne Howland • May 10, 2018

Best Buy debuts new look and messaging

The campaign emphasizes customer service as the electronics chain embarks on a new phase of growth — opening stores and partnering with Amazon. 

By Daphne Howland • May 10, 2018

Macy's extends Star Rewards beyond store card holders

The department store retailer recently revamped its loyalty program and is now trying to expand its reach.

By Daphne Howland • May 10, 2018

Has Nike hit peak crisis yet?

After the loss of four more top executives, the culture at Nike is under continued scrutiny. How the situation is handled could impact brand loyalty, trust and the bottom line.

By Cara Salpini • May 9, 2018

Shopify to open brick-and-mortar store for retail clients

The company is slated this year to open a store for stores that will help it connect in-person with retail customers.

By Dan O'Shea • May 8, 2018

Report: Amazon exits Google Shopping campaigns

The e-commerce giant's disappearance from the increasingly important visual search format could open an opportunity for retailers to strengthen their position.

By Chantal Tode , Erica Sweeney • May 8, 2018

How Macy’s and IBM tackle ‘thumb scrolling’ on digital video

Standing out on mobile and social channels demands visually compelling work but also a clear strategy behind the creative, marketers said Monday at the IAB's Digital Video Symposium.

By Peter Adams • May 8, 2018

Gen Z’s need for speed and how retailers can keep up

The two youngest generations aren't necessarily the same, but they do have a lot in common: in particular, a taste for Amazon, Nike and social commerce.

By Cara Salpini • May 8, 2018

Bonobos touts range of size offerings with new campaign

The effort, reportedly the brand's costliest to date, includes video projections on buildings in Austin and Chicago and a seven-minute documentary. 

By Erica Sweeney • May 8, 2018

J.C. Penney taps Shaquille O'Neal for Big & Tall campaign

The TV campaign is just the department store's latest move to highlight its Big & Tall men's apparel offerings.

By Daphne Howland • May 8, 2018