Retail Therapy: Williams-Sonoma interrupts Easter dinner plans
In an attempt to take all the sentiment out of preparing family meals, the retailer is selling a $250 complete dinner for the holiday.
It's been another weird week in retail. Williams-Sonoma's covering Easter dinner this year, Hanes unveiled limited-edition trading cards and Allswell encourages eating in bed.
This, and more, in this week's retail therapy.
Williams-Sonoma wants to fill Easter baskets with a $250 dinner
To many people, Easter goes hand-in-hand with springtime and spending time with family. Maybe the air is filled with the scent of ham covered in that special glaze — a recipe that's been a family secret for years. But why spend the day cooking recipes that have been passed down for generations when you can drop a couple hundred bucks and call it a day?
Williams-Sonoma is selling a full Easter dinner for $250, which serves eight people, and includes a half ham, zucchini and corn casserole, scalloped potatoes, rainbow carrots with lemon herbs and carrot cake. But perhaps your family doesn't need quite that full of a spread and just wants to indulge on a single item. It'll still cost you. The lowest-priced item, the single layer carrot cake, still costs $40. But don't purchase thinking you won't have to lift a finger. The food comes delivered frozen — meaning everything needs to be thawed and reheated.
But the retailer's move doesn't even surprise us considering Neiman Marcus has been serving up big buck dinners for years. Last Thanksgiving, the retailer brought back it's $370 turkey dinner, which included a turkey and turkey gravy, but not a pie in sight. If it means taking out the stress and inevitable spats in the kitchen between family members, though, we're here for it. After all, Ariana said it best in 7 rings: "Whoever said money can't solve your problems must not have had enough money to solve 'em."
Sentiment is so last season — and retailers know it.
Hanes tries to make underwear a collectible
In honor of the 30th anniversary of the launch of the campaign with former NBA star Michael Jordan, Hanes is including limited-edition trading cards in select products. The company teamed up with Upper Deck to create 170 different cards featuring various pictures from Jordan's ad campaigns on one side, and stats and facts on the other because why collect real trading cards when you can collect memorabilia from Hanes-branded ad campaigns.
But the fun doesn't stop there. Ten lucky customers will find cards autographed by Jordan himself. It's like finding Willy Wonka's golden ticket, but instead of winning a trip to a magical candy land, consumers just get a weird card of MJ in an undershirt. Everyone's dream, right?
However, this is a good incentive to buy more underwear (something we never knew we needed to be incentivized about until now).
Allswell if there's cake involved
Between bankruptcies, liquidations and lawsuits, it's been a rough week that should be capped off with cake. And Allswell agrees. The mattress company is celebrating one year since its launch in the best way we can imagine: with cake. But this isn't just any cake. Allswell teamed up with "Chopped" champion Melanie Moss to create a crumbless cake that's designed to be eaten in bed. Amazing.
"We had a truly significant launch year — from selling out of our Luxe mattresses to embarking on a cross-country tour with our custom-built Tiny Home so that even more people could immerse themselves in the brand," Arlyn Davich, Allswell brand president, said in a statement. "We couldn't think of a better way to celebrate our first birthday than by encouraging everyone to stay in bed and eat cake all day."
Not that crumbs would've stood in our way of eating in bed. The cake is vanilla funfetti flavored and has a whipped cream filling, white chocolate ganache glaze and rose gold sprinkles. Unfortunately, though, it's only available for delivery to customers in New York City. Don't fret, though — Allswell also created crumbless birthday truffles equally qualified to be devoured in bed.
Is that scent ... French?
Del Taco, known for its Mexican-American cuisine, is trying its hand at something new: bath products — but with a fast-food twist, of course. The fast-food chain unveiled French fry-scented bar soap, but has since sold out (of course). Because what's not to love about the greasy aroma of fry grease? Now people can not only look like a total snack, but they can smell like one too.
Although, it appears fast food-scented items is the biggest of trends lately. KFC unveiled its gravy-scented candle earlier this year and Gray Line has an entire collection of candles ranging in scents from bacon to cheeseburger.
But since people aren't actually consuming the products, one could arguably say this is the healthiest fast food product to hit the market. Hey, anything to help curb unhealthy lifestyles, right?