Most consumers want retail and politics to mix

The benefits could be high for those that do take a stance on important issues, according to a new study.

By Cara Salpini • Jan. 9, 2018

Forrester: Mobile will drive 69% of search ad growth by 2022

Google faces more competition from Amazon as smartphone users increasingly look for products directly on the online retailer's app.

By Robert Williams • Jan. 5, 2018

Explore the Trendline➔

Gen Z and millennials

If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

By Retail Dive staff

Retail Therapy: In 2018, hit the gym with 'Eau De Blood, Sweat & Tears'

Equinox is hoping an odd campaign will help customers #committosomething — preferably a luxury gym membership.

By Cara Salpini • Jan. 5, 2018

Study: Amazon Echo owners are big spenders

Customers who use the smart speaker spend 66% more than average.

By Robert Williams • Jan. 4, 2018

7 trends that will disrupt and define retail in 2018

From renewed investment in brick and mortar to a growing appetite for acquisitions, here's what to expect in the year ahead. 

By Corinne Ruff , Ben Unglesbee , Laura Heller , Cara Salpini • Jan. 4, 2018

NYC is marketers’ playground as out-of-home experiences swing high

From a sparkling water event that stoked the senses to a pop-up forest in Times Square, brands cavorted around the Big Apple throughout 2017. 

By Natalie Black (Koltun) • Jan. 4, 2018

Amazon reportedly mulling CPG ads for Alexa

The company has been discussing the possibility with Proctor & Gamble and Clorox, and the move would be a big change for Alexa users.

By Daphne Howland • Jan. 3, 2018

Dyson opens NYC store on Fifth Avenue

The new space from the upscale appliance maker joins a host of brands opening stand-alone brick-and-mortar shops to spur engagement. 

By Daphne Howland • Jan. 3, 2018

Why beauty will continue to rule retail in 2018

From leaders Sephora and Ulta to relative newcomers Glossier and Birchbox, beauty is killing other sectors. Here's how.

By Cara Salpini • Jan. 2, 2018

Sears skipped TV ads to focus on digital in December

This marked a major change from the $8.4 million the retailer spent on TV spots in December 2016 — a peak time for holiday marketing.

By Erica Sweeney • Jan. 2, 2018

American Apparel reimagines marketing

Executives are working to thread one of the most difficult needles in marketing — renouncing the brand’s controversial image without losing its still-popular allure. 

By Daphne Howland • Jan. 2, 2018

The internet influences nearly half of Gen Z purchases

The generation has some estimated $44 billion in spending power just from their weekly allowance — a number that should grow as the generation enters the workforce.

By Daphne Howland • Jan. 2, 2018

9 trends that will define marketing in 2018

2017 was the year the industry got its much-needed wake-up call. The question now isn't whether marketers can fix a broken system, but how they'll make it better. 

By Peter Adams • Jan. 2, 2018

Retail Therapy: The 6 most memorable trends and travesties of 2017

Looking back on the year, it's hard to choose between the bad and the worse, but overpriced objects and denim debauchery top our list easily.  

By Corinne Ruff , Cara Salpini • Dec. 22, 2017

Retail Therapy: The 8 funniest holiday retail moments of 2017

Whether retailers totally missed the mark or made a hilariously on-brand marketing move, here are our favorite happenings from the holiday season.

By Cara Salpini • Dec. 22, 2017

ProFlowers enters chatbot frenzy with one-click buy button

​Most chatbots have suffered to deliver conversions, but one-click buying could be the answer to reducing friction and closing sales on Messenger.

By Dan O'Shea • Dec. 21, 2017

How Toys R Us is letting Target and Amazon steal Christmas

The bankrupt toy seller is losing the pricing game and reportedly readying another round of store closures. Toys R Us is facing its biggest challenge yet.

By Ben Unglesbee • Dec. 21, 2017

12 news stories that shaped retail in 2017

From The Limited's bankruptcy to Terry Lundgren's Macy's retirement announcement, here's a look back at the biggest news events from the last 12 months.

By Corinne Ruff • Dec. 20, 2017

Levi’s debuts shoppable video for holiday gift inspiration

The brand merges an interactive digital experience with e-commerce to appeal to millennial and Gen Z consumers.

By David Kirkpatrick • Dec. 20, 2017

Amazon integrates video ad sales across its owned platforms, including Twitch

Marketers can buy ads across every Amazon-owned property where video ads appear, from Twitch to IMDb and Fire TV.

By David Kirkpatrick • Dec. 20, 2017

Walmart, Target among retailers dropping Mario Batali products

Retailers are trying to avoid the fallout from those accused of sexual misconduct as the culture change ushered in by the #MeToo movement keeps on rolling. 

By Daphne Howland • Dec. 18, 2017

How the GOP tax overhaul could affect retail

Congress is expected to pass tax legislation this week. Here's a cheat sheet for what it means for retailers, grocers and other businesses.

By Corinne Ruff • Dec. 18, 2017

Benebit aims to shake up fragmented loyalty environment

The startup plans to convert loyalty and rewards points across multiple retailers into a unified system of fiat currency using blockchain technology.

By Dan O'Shea • Dec. 18, 2017

Starbucks unveils first in-store AR experience at Shanghai Roastery

The coffee chain, which has long been a leader in mobile technology, is betting a collaboration with Chinese powerhouse Alibaba will brew customer engagement.

By Dan O'Shea • Dec. 17, 2017

What nobody wants for Christmas: An Amazon-Walmart price war

The world's biggest retailer is closing the gap with Amazon in online prices and the technologies that control them. Can anyone keep up?

By Ben Unglesbee • Dec. 15, 2017