Marketing: Page 79
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Amazon's holiday window showcases Alexa-enabled experiences
The century-old tradition of holiday window displays gets an update via smart technology as shoppers return to stores.
By Nina Lentini • Dec. 7, 2021 -
Walmart and Yahoo tailor holiday content for social, AR shopping
After last year's collaboration spurred a 239% lift in gross merchandise value, the duo adds a tweet countdown and TikTok series to a wide-ranging effort.
By Natalie Black (Koltun) • Dec. 6, 2021 -
Trendline
Gen Z and millennials
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Column
The Weekly Closeout: The Container Store brings in new brands and the latest Toys R Us comeback
The home goods retailer is adding products from Blueland and The Laundress, while the once-ubiquitous toy retailer is entering brick and mortar again.
By Retail Dive Staff • Dec. 3, 2021 -
Ulta’s Q3 sales hit a record $2B as it finishes Target expansion for 2021
COO Kecia Steelman said customers are shopping the entire assortment at the big-box retailer.
By Cara Salpini • Dec. 3, 2021 -
Popsugar releases first fitness equipment line at Target
The 17-item collection, which will be available in the retail giant's stores and on its website, features products like yoga mats, dumbbells and kettlebells.
By Tatiana Walk-Morris • Dec. 3, 2021 -
Fabletics taps actress Vanessa Hudgens to promote new Velour clothing line
The retailer released its "first-ever lifestyle collection," which caters to women 18 to 45 and is inspired by '70s fashion.
By Tatiana Walk-Morris • Dec. 3, 2021 -
REI names Amazon veteran its first chief commercial officer
Cameron Janes spent over 14 years at Amazon, many of them as vice president of stores and physical retail.
By Cara Salpini • Dec. 2, 2021 -
Parade opens first brick-and-mortar store in SoHo
The location features a technicolor archway, a claw machine where customers can win products and a life-size circus tent.
By Tatiana Walk-Morris • Dec. 2, 2021 -
Toys R Us to open new flagship at American Dream mall
The two-story, 20,000-square-foot store is set to open in mid-December and marks yet another brick-and-mortar comeback for the brand.
By Ben Unglesbee • Dec. 1, 2021 -
The Bay debuts tech-enabled pop-up shop for the holidays
Shoppers can make purchases by scanning QR codes and checking out on their phones. The store also offers a buy now, pay later option.
By Tatiana Walk-Morris • Dec. 1, 2021 -
Carrie Underwood to leave Dick's Calia brand
In an Instagram post, the singer said she had finished her last collection with the retailer. The joint private label is a top performer at Dick's.
By Cara Salpini • Dec. 1, 2021 -
Hims & Hers taps Uber to deliver personal care, sexual wellness products
The brand has partnered with the ridesharing company to bring items like sleep gummies, condoms and lubricants to consumers.
By Tatiana Walk-Morris • Nov. 30, 2021 -
Lululemon trades lawsuits with Peloton as design dispute deepens
The athleisure apparel brand accused the cycle maker of selling "knock-offs" after Peloton launched its own apparel line.
By Ben Unglesbee • Nov. 30, 2021 -
Peloton sues Lululemon in dispute over apparel line
After the cycle maker launched its own private label apparel, the athleisure specialist claimed the new products infringed on its patents.
By Ben Unglesbee • Nov. 29, 2021 -
Retrieved from Joybird on November 24, 2021
Joybird launches first national TV campaign
The DTC customizable furniture brand aims to use the campaign, which debuted ahead of Black Friday, to reach new customers.
By Caroline Jansen • Nov. 24, 2021 -
Dick’s plots new House of Sport, Public Lands stores as sales rise 14%
The athletics retailer also has a new chief financial officer in Navdeep Gupta, who took on the role last month.
By Cara Salpini • Nov. 24, 2021 -
Walmart to host Twitter's first shoppable livestream in quest to conquer social commerce
A 30-minute variety program led by singer Jason Derulo is one piece of an expansive content playbook around the holiday season.
By Peter Adams • Nov. 24, 2021 -
NPD: Fragrance expected to boost beauty sales this holiday
More than a quarter of U.S. shoppers are planning to buy a beauty product for the holidays, the report found.
By Cara Salpini • Nov. 23, 2021 -
Dr. Squatch rolls out personal care products at Walmart
Following on the heels of its digitally native peers, an array of the brand's products will be available at over 1,600 physical locations.
By Maria Monteros • Nov. 23, 2021 -
Francesca's slapped with trademark lawsuit over 'Franki'
The tween brand was just launched as a stand-alone banner earlier this month, and another tween brand, Frankie's on the Park, says it's too confusing.
By Daphne Howland • Nov. 22, 2021 -
Authentic Brands puts IPO on hold as it brings in new investors
Current investors sold significant stakes to CVC Capital Partners and HPS Investment Partners as the branding specialist chases more growth.
By Ben Unglesbee • Nov. 22, 2021 -
Glossier opens second store this year with new LA flagship
The location in West Hollywood is just a few blocks away from where the DTC beauty brand had a previous store on Melrose Place.
By Cara Salpini • Nov. 22, 2021 -
'You can almost taste the hot chocolate': Why catalogs are still winning holiday marketing
As digital advertising becomes less reliable and more expensive, retailers are turning back to print to win over consumers during peak season.
By Caroline Jansen • Nov. 22, 2021 -
Column
The Weekly Closeout: Amazon clashes with Visa and Petco posts 'record' Q3
The e-commerce giant said it will no longer accept United Kingdom-issued Visa credit cards for transactions, while the pet retailer reported double-digit growth in owned brands.
By Retail Dive Staff • Nov. 19, 2021 -
Foot Locker names COO as sales grow 13% over 2019
Frank Bracken will take on the newly created role, overseeing global operations, including customer experience, technology and supply chain.
By Cara Salpini • Nov. 19, 2021