DTC: Page 20


  • Dieux Deliverance
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    Permission granted by Dieux
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    Dieux enters first wholesale partnership with Sephora

    The beauty brand launched online on Tuesday and will enter 714 of the retailer’s stores starting March 6.

    By Howard Ruben • Feb. 13, 2024
  • Tiger Woods Sun Day Red
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    Courtesy of Sun Day Red
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    Tiger Woods, TaylorMade team up to launch Sun Day Red

    The apparel brand, which debuts on May 1, comes after Woods ended his nearly three-decades-long partnership with Nike.

    By Feb. 13, 2024
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • Patrick Mahomes in an Adidas ad
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    Courtesy of Adidas
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    Adidas tells athletes of all types: ‘You got this’

    A content series features athletes like Patrick Mahomes and Trinity Rodman talking about how they overcome pressure to perform at their highest levels.

    By Aaron Baar • Feb. 13, 2024
  • Picture of Hoka One One store in Los Angeles.
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    Courtesy of Hoka
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    Hoka taps 17-year Nike vet as brand president

    Robin Green, the activewear giant’s global vice president of Men’s Running and Fitness, is tasked with driving growth and innovation at Hoka.

    By Feb. 12, 2024
  • Beyoncé
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    Kevin Winter via Getty Images
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    Beyoncé to launch hair care brand later this month

    The brand, named Cécred, will officially launch Feb. 20 after the singer initially teased the possibility of a new brand in May.

    By Howard Ruben • Feb. 12, 2024
  • Two people model black wedding dresses in front of a castle.
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    Courtesy of Walt Disney World Resort/PRNewswire
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    Column

    The Weekly Closeout: Disney turns to villains for bridal inspiration, Abercrombie & Fitch Co. cuts a role

    The company looked to Ursula and Maleficent for a collection with Allure Bridals, while the specialty retailer eliminated its global brands president position.

    By Retail Dive Staff • Feb. 9, 2024
  • Julie Legrand, Puma's director of global brand strategy.
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    Courtesy of Puma
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    Puma taps H&M vet to lead global brand strategy

    Julie Legrand, who also held senior brand and marketing positions at Procter & Gamble, joins the athletics retailer with 20 years of experience.

    By Howard Ruben • Feb. 9, 2024
  • Wilson's airless basketball.
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    Courtesy of Wilson
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    Wilson debuts 3D-printed airless basketball

    The sporting goods brand will sell a limited number of the basketballs, which don’t need to be inflated, for $2,500 apiece.

    By Tatiana Walk-Morris • Feb. 8, 2024
  • Shoppers walking by an Under Armour store.
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    Cara Salpini/Retail Dive
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    Under Armour CEO on sportstyle pivot: ‘We’re not trying to be anything other than authentically Under Armour’

    Stephanie Linnartz talked about the evolution of the company’s product offering as revenue fell 6%.

    By Feb. 8, 2024
  • Three jars of Elemis products.
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    Courtesy of Elemis
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    Elemis to launch at Sephora in the US

    The British skin care brand’s products will be sold on the beauty retailer’s website as well as 90 of its stores.

    By Howard Ruben • Feb. 8, 2024
  • A virtual room display with recommended Wayfair products to add to the space.
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    Courtesy of Wayfair/PRNewswire
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    Wayfair introduces Decorify app to Apple Vision Pro

    The company is adding new digital tools for customers in the midst of a turnaround.

    By Tatiana Walk-Morris • Feb. 8, 2024
  • A screenshot of Alo Yoga's immersive shopping experience
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    Courtesy of Alo Yoga,Obsess
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    Alo Yoga debuts immersive shopping app for Apple Vision Pro

    “Alo Sanctuary” offers different immersive environments and spatial audio and allows users to shop featured collections of products.

    By Feb. 7, 2024
  • The interior of Garnet Hill's Dedham, Massachusetts, store
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    Courtesy of Garnet Hill
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    Garnet Hill opens first full-price location

    The Qurate Retail Group-owned brand will offer women’s apparel and home textiles in the store.

    By Howard Ruben • Feb. 7, 2024
  • A Marley Spoon box.
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    Courtesy of Marley Spoon
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    Marley Spoon to sell US fulfillment, production facilities in $24M deal

    FreshRealm will acquire the assets and fulfill customer orders, while the meal kit company will handle front-end operations.

    By Max Garland • Feb. 7, 2024
  • Meati Foods jerky
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    Permission granted by Meati Foods
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    Meati Foods names Patagonia, Bass Pro veteran as CFO

    The appointment of Phil Graves comes as the plant-based sector contends with a slowdown in sales and cash-strapped consumers watch their spending.

    By Christopher Doering • Feb. 7, 2024
  • A Spanx storefront
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    "Spanx Store" by Mike Mozart is licensed under CC BY 2.0
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    Spanx names CEO

    Cricket Whitton, who was most recently the company’s chief growth officer and helped lead its digital transformation, will step into the role.

    By Howard Ruben • Feb. 6, 2024
  • A group of people sitting around a Solo Stove fire pit.
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    Courtesy of Solo Brands
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    Solo Brands appoints Vitamin Shoppe exec as new CFO

    The leadership swap comes after Solo replaced its CEO and lowered its revenue guidance for 2023 following disappointing sales.   

    By Grace Noto • Feb. 6, 2024
  • A Hoka storefront in Los Angeles
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    Cara Salpini/Retail Dive
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    Deckers names new CEO as Q3 sales tick up 16%

    Stefano Caroti, who most recently was the company’s chief commercial officer, also led Hoka in the interim and spent over a decade at Nike.

    By Tatiana Walk-Morris • Feb. 5, 2024
  • A shot from Curology's "Follicle Fitness" campaign focused on hair loss treatment.
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    Courtesy of Curology
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    Curology expands into hair care

    To coincide with the launch of a new prescription hair growth treatment, the brand is running a 1980s-themed campaign called “Follicle Fitness.”

    By Howard Ruben • Feb. 5, 2024
  • The Skechers logo is pictured on a storefront window, which shows shoes on display inside.
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    Justin Sullivan/Getty Images via Getty Images
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    Skechers logs record $8B in annual sales, but wholesale remains a pain point

    After retailers cut back on inventory levels last year, the footwear giant’s CFO said he expects things to turn around in 2024.

    By Laurel Deppen • Feb. 5, 2024
  • Merit products
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    Courtesy of Merit
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    Merit taps industry vet as CEO

    Philippe Pinatel joins the three-year-old beauty brand after most recently serving as global president at MAC Cosmetics.

    By Feb. 2, 2024
  • Wolverine World Wide acquires fitness brand Sweaty Betty.
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    Courtesy of Business Wire
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    Sweaty Betty taps Nike vet as chief marketing officer

    The Wolverine World Wide-owned athletic brand has tapped Kerry Williams, a former hockey player and retail veteran, to fill the role.

    By Howard Ruben • Feb. 2, 2024
  • A blue Amer Sports banner hangs on a building, with American flags blowing.
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    Permission granted by Amer Sports
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    Arc’teryx CEO talks Amer Sports IPO and what growth looks like

    The sporting goods company raised about $1.37 billion from the IPO, which was priced a few dollars lower than expected.

    By Feb. 2, 2024
  • Lululemon's 2024 spring and summer footwear, including the brand's first men's collection.
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    Courtesy of Lululemon
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    Lululemon enters men’s footwear with casual sneaker launch

    Cityverse, the brand’s everyday shoe debut, launches this month and marks the company’s first footwear style available to men.

    By Tatiana Walk-Morris • Feb. 2, 2024
  • Peloton Bike+
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    Courtesy of Peloton
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    Peloton to end co-branded college bike experiment

    Less than six months after announcing a program with the University of Michigan, the brand will no longer release bikes in other school colors.

    By Feb. 1, 2024