Technology


  • Rendering of the Macy's Day Parade outside of the NYC Macy's store with balloons.
    Image attribution tooltip
    Courtesy of Macy's

    Macy’s to host Thanksgiving Day Parade in the metaverse with NFT design contest

    The retailer has been integrating NFTs into its holiday celebrations and will make the winning design into a real-life balloon for its 2023 parade.

    By Tatiana Walk-Morris • Nov. 23, 2022
  • The Home Depot signage on a storefront entry, with a row of christmas trees in the front.
    Image attribution tooltip
    Justin Sullivan/Getty Images via Getty Images

    How Home Depot uses tech to prepare for a holiday surge

    The final stretch of the year, with its back-to-back holidays and spikes in demand, puts supply chains and IT systems to the test.

    By Roberto Torres • Nov. 23, 2022
  • Trendline

    How marketplaces are evolving

    From regulation and counterfeits to the launch of new platforms, here's where marketplaces are cropping up in retail.

    By Retail Dive staff
  • A rendering of Bloomingdale's virtual store. Sparkly lights are all around. Shelves on the left and right are full of virtual products.
    Image attribution tooltip
    Courtesy of Emperia

    Bloomingdale’s debuts virtual department store for the holidays

    A multi-branded space features shopping experiences from Ralph Lauren, Nespresso and Chanel.

    By Tatiana Walk-Morris • Nov. 21, 2022
  • A photo of a person in a 7-Eleven sweater sitting on stairs.
    Image attribution tooltip
    Courtesy of 7-Eleven

    7-Eleven to offer a year of free delivery during Black Friday

    New Gold Plus members who sign up between Nov. 25 and Nov. 28 get free shipping on over 3,000 items, including food and alcohol.

    By Jessica Loder • Nov. 21, 2022
  • The inside of a Nike Rise with a checkout counter.
    Image attribution tooltip
    Courtesy of Nike

    Nike pursues ‘next stage’ of expansion with first Rise concept in North America

    Nike Aventura in Miami mimics the tech features at the company’s other locations and marks yet another investment in data-driven stores.

    By Tatiana Walk-Morris • Nov. 21, 2022
  • A virtual avatar wearing Adidas virtual gear.
    Image attribution tooltip
    Courtesy of Adidas

    Adidas creates ‘Virtual Gear’ product category as it preps for metaverse future

    The athletics brand also released its first collection of NFT wearables as it accelerates a “community-based, member-first, open metaverse strategy.”

    By Nov. 18, 2022
  • Snoop Dogg crouches down next to a car, a dog, and a gold and silver dog bowl looking like a baller.
    Image attribution tooltip
    Courtesy of Snoop Doggie Doggs
    Column

    The Weekly Closeout: Snoop Dogg launches pet brand as athletics retailers jump into virtual goods

    "If my dogs ain't fresh I ain't fresh,” the artist said of his latest business. Meanwhile, Nike and Adidas made major metaverse moves.

    By Retail Dive Staff • Nov. 18, 2022
  • Image attribution tooltip
    David Paul Morris via Getty Images

    Google enhances AR search tools to help harried holiday shoppers

    Offerings for the beauty and sneaker categories allow consumers to get a better sense of what a product looks like without having to step into a store.

    By Peter Adams • Nov. 18, 2022
  • Amazon CEO Andy Jassy
    Image attribution tooltip
    Kevin Winter via Getty Images

    Amazon CEO signals more layoffs to come in 2023

    After announcing job cuts this week, Andy Jassy said the company would eliminate more roles, including in its team devoted to stores.

    By Nov. 18, 2022
  • Amazon confirms layoffs

    The company is consolidating teams following reports earlier in the week that said the e-commerce giant was firing thousands. 

    By Nov. 17, 2022
  • A storefront with colorful window decorations and a horseshoe emblem above the door, with the words "True Religion" in black, all-capital letters.
    Image attribution tooltip
    Daphne Howland/Retail Dive

    True Religion drops new mobile app with exclusive products, interactive content

    Mobile is the apparel brand’s largest digital channel, and a new app is one part of its attempt to transform into a digital-first, direct-to-consumer brand.

    By Tatiana Walk-Morris • Nov. 17, 2022
  • Mobile phone showing a woman in a bra.
    Image attribution tooltip
    Permission granted by Victoria's Secret

    Victoria’s Secret launches mobile bra fitting tool

    The tech will help customers select the best size and fit with the hope of reducing returns and boosting the shopping experience.

    By Tatiana Walk-Morris • Nov. 16, 2022
  • 5 tech revolutions that haven’t happened (at least not yet)

    Why isn’t the sky darkened by drones? Why do cash registers still exist? Will robots take all sales floor jobs? We consider the answers to these and more.

    By Nov. 16, 2022
  • Close-up of a person using a self checkout machine.
    Image attribution tooltip
    Julia Gomina via Getty Images

    Self-checkout now comprises nearly 40% of grocery checkout options, study says

    Consumers that use both self-checkout and staffed lanes are highly valuable to retailers, according to shopper intelligence firm Catalina. 

    By Catherine Douglas Moran • Nov. 16, 2022
  • Amazon's intelligent robotic system Sparrow moves an item in an Amazon warehouse.
    Image attribution tooltip
    Retrieved from Amazon on November 11, 2022

    Amazon tests new robotic system to improve warehouse efficiency

    The company says Sparrow will automate the task of moving items prior to packaging, a critical part of the fulfillment process.

    By Max Garland • Nov. 16, 2022
  • Mobile phone with a screen that says ".Swoosh is the home for Nike's virtual collections. Join us."
    Image attribution tooltip
    Courtesy of Nike

    Nike launches marketplace to collect, trade virtual products

    Select customers on the platform, dubbed .Swoosh, will also have the chance to co-create virtual products with the athletics giant.

    By Nov. 14, 2022
  • Amazon's holiday window showcases Alexa-enabled interactive experiences
    Image attribution tooltip
    Courtesy of Amazon

    Amazon reportedly plans 10K layoffs, with a focus on retail

    The e-commerce giant is also downsizing divisions related to devices like Alexa and human resources, the New York Times reports.

    By Nov. 14, 2022
  • Shoe boxes stacked on a wire shelf in a warehouse.
    Image attribution tooltip
    Courtesy of StockX

    StockX removes ‘Verified Authentic’ tags

    After Twitter users pointed out the change, the sneaker marketplace acknowledged the shift, saying “verification is the new authentication.”

    By Nov. 14, 2022
  • Shot of three mobile screens with different tiles illustrating Pinterest TV.
    Image attribution tooltip
    Courtesy of Pinterest

    Pinterest TV unveils holiday shopping event

    The platform also expanded the feature to Canada about a year after launching in the U.S.

    By Tatiana Walk-Morris • Nov. 14, 2022
  • A 3D rendering of an Amazon MK30 drone.
    Image attribution tooltip
    Retrieved from Amazon on November 11, 2022

    Amazon showcases new Prime Air delivery drone design

    The MK30 is set to come into service in 2024. It's lighter and smaller than the MK27-2 that is slated to make deliveries this year.

    By Max Garland • Nov. 14, 2022
  • Forever 21's metaverse venture lets Roblox players customize virtual fashion stores
    Image attribution tooltip
    Courtesy of Virtual Brand Group

    How retailers are connecting the metaverse to the real world and revenue

    Brands are diving into virtual environments to connect with young consumers. But are these digital spaces just billboards for brands, or can they have tangible benefits?

    By Nov. 14, 2022
  • Rendition of a blue and green leather looking material.
    Image attribution tooltip
    Courtesy of ECCO and Ecovative

    Leather tannery Ecco partners with mycelium material brand Ecovative

    The companies are collaborating to bring commercialization to leather-like materials without compromising on quality.

    By Nov. 11, 2022
  • E.l.f. Cosmetics returns to TikTok with original song, dance challenge
    Image attribution tooltip
    Courtesy of e.l.f. cosmetics

    The value of blending: Inside E.l.f’s post-cookie mobile strategy

    As the holidays approach, the beauty retailer counts on a connected ecosystem and its 3 million loyalty members in pursuit of forever customers.

    By Jessica Deyo • Nov. 11, 2022
  • Sephora storefront.
    Image attribution tooltip
    Daphne Howland/Retail Dive

    Sephora offers on-demand delivery via DoorDash

    The online delivery service also has a new beauty tile on its homepage where consumers can shop for the retailer's products.

    By Tatiana Walk-Morris • Nov. 10, 2022
  • An Amazon delivery van made by Rivian sits in a neighborhood.
    Image attribution tooltip
    Courtesy of Amazon

    Amazon rolls out Rivian EVs in more cities for holiday deliveries

    The company has delivered more than 5 million packages to U.S. customers using the electric vans since July.

    By Max Garland • Nov. 9, 2022