Amazon debuts AI ‘creative partner’ to aid with campaign development

Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.

By Peter Adams • Sept. 22, 2025

How Target is rethinking search for generative AI

While most shoppers are still using one or two keywords for a traditional online search, longer, more complex queries are on the rise.

By Kaarin Moore • Sept. 19, 2025

Explore the Trendline➔

How artificial intelligence is shaping retail

More retailers are leaning on AI as a tool, tapping into the tech to improve customer service and support supply chain functions.

By Retail Dive staff

Gap Inc. teams up with Klarna on flexible payments

The apparel retailer is offering Klarna’s payment services to U.S. shoppers across its portfolio of brands, including Old Navy and Athleta. 

By Tatiana Walk-Morris • Sept. 18, 2025

Amazon taps agentic AI to help sellers manage inventory, shipments

An enhanced version of the e-commerce giant’s Seller Assistant tool can flag slow-moving products, product safety violations and compliance requirements.

By Tatiana Walk-Morris • Sept. 18, 2025

Macy’s bets on automation to drive retail revival

The retailer is moving workloads to the cloud, simplifying IT operations and adding AI to processes, executives said during an industry conference.

By Lindsey Wilkinson • Sept. 18, 2025

Pinterest brings ‘where-to-buy’ links to image ads

Available to U.S. advertisers in the coming weeks, the platform found the links drove higher user engagement compared to other campaigns.

By Tatiana Walk-Morris • Sept. 17, 2025

How the retail sector teams up to defend against cybercrime

The cyberthreat intel-sharing and collaboration group RH-ISAC is helping companies confront cyberattacks. But the challenge is delivering timely intelligence in a dynamic threat environment.

By Eric Geller • Sept. 16, 2025

Winning with AI: Innovate intelligently, think long

Only 35% of leaders see AI returns. Explore how to shift from hype to meaningful innovation.

By Jorge Aguilar, Growth strategy expert at PA Consulting • Sept. 15, 2025

Target goes after fall shoppers with style Instagram relaunch

The retailer will debut a fresh creative vision for @TargetStyle during New York Fashion Week and is rolling out a “Forever Fall” marketing campaign.

By Dani James • Sept. 12, 2025

More than half of consumers are wary of AI-powered search: Gartner

While consumers admit artificial intelligence is impacting how they search for products and services, 61% wish they could turn off AI summaries.

By Aaron Baar • Sept. 11, 2025

Ralph Lauren rolls out AI-powered assistant to dole out fashion advice

Ask Ralph can suggest products and offer advice based on prompts like “What should I wear to a concert?” and “How can I style my navy-blue men’s blazer?”

By Bryan Wassel • Sept. 10, 2025

Walmart deepens collectibles offering with live shopping series

The weekly episodes, in partnership with TalkShopLive and WeTheHobby, will give viewers access to exclusive product drops, giveaways and content.

By Tatiana Walk-Morris • Sept. 9, 2025

Etsy expands CTO role as product chief exits

Longtime Etsy executive Rafe Colburn has taken on duties from Nick Daniel, who was chief product officer until Friday.

By Tatiana Walk-Morris • Sept. 9, 2025

Amazon integrates Lens visual search with its AI shopping assistant

Lens Live lets customers browse a swipeable product carousel and add items to their cart within the camera view.

By Bryan Wassel • Sept. 8, 2025

Beyond the swipe: Building loyalty through the credit lifecycle

Co-brand credit cards are a valuable lifecycle marketing tool for brands looking to build loyalty.

Sept. 8, 2025

Powering relevance with privacy at the core

Retailers can unlock high-performing experiences by activating first-party data with privacy and compliance at the core.

By Harry Wolansky • Sept. 8, 2025

Walmart taps OpenAI for employee training

The mass retailer will debut training for employees in 2026 through a partnership with the company behind ChatGPT.

By Dani James • Sept. 5, 2025

Best Buy, Uber Eats partner on same-day delivery, scheduled drop-offs

Shoppers can use the Uber Eats app to have electronics delivered from over 800 of the retailer’s locations. 

By Tatiana Walk-Morris • Sept. 4, 2025

Worldpay rewires for bot shoppers

The processor aims to prepare its merchant clients for the opportunities and risks of AI-driven agentic shopping.

By Lynne Marek • Sept. 3, 2025

Consumers want AI guardrails, but few business leaders have policies in place

More than one-quarter of customer experience leaders say their organization is ready to deploy agentic AI, despite having no governance policy in place, Genesys found.

By Michael Brady • Sept. 3, 2025

Williams-Sonoma to launch AI-powered ‘culinary companion’

Meanwhile, the company has scaled its AI customer service assistant across its portfolio. 

By Bryan Wassel • Sept. 3, 2025

Walmart ties marketplace to stores, debuts AI seller tools

The retailer is piloting brick-and-mortar access to online sellers and reducing some fees for top selling products ahead of the holidays.

By Dani James • Aug. 27, 2025

Retailers double down on AI despite reliability concerns

Over half of retailers expect most customer interactions will be handled by AI within five years, according to a Monday.com survey.

By Lindsey Wilkinson • Aug. 27, 2025

Lululemon names AI exec to improve product innovation, speed

The brand's CIO is departing the company while Ranju Das takes on a newly formed chief AI and technology officer position. 

By Dani James • Aug. 26, 2025

David’s Bridal launches AI to help couples manage wedding tasks

Pearl Planner features a built-in chat assistant, adaptable task boards and dynamic timelines to help users centralize planning with real-time updates.

By Kaarin Moore • Aug. 26, 2025