Marketing: Page 42
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Gap and LoveShackFancy collab on 76-piece collection
The capsule combines Gap’s classic logo with the vintage-inspired aesthetic of LoveShackFancy.
By Laurel Deppen • Aug. 8, 2023 -
Under Armour brings on new designers as it looks to improve product offerings
Amid a pivot to athleisure, the retailer’s revenue fell 2% in the most recent quarter, due mostly to a 6% decline in wholesale.
By Cara Salpini • Aug. 8, 2023 -
Trendline
Gen Z and millennials
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
"Staples Store sign logo building facade, US Postal Service, Staples Home Office Supplies Strike Picket" by Mike Mozart is licensed under CC BY 2.0
Staples taps DoorDash for same-day delivery
Just in time for back-to-school season, nearly 1,000 Staples locations are now available on the DoorDash marketplace.
By Tatiana Walk-Morris • Aug. 8, 2023 -
Vuori debuts new fabric with experiential pop-up
BlissBlend, which is made from 75% recycled materials and molds to a customer’s shape, will be the center of an event in New York City.
By Cara Salpini • Aug. 8, 2023 -
FullBeauty Brands looks to acquisitions to attract younger customers
The inclusive sizing company has already bought Eloquii and Cuup this year. CEO Jim Fogarty spoke to Retail Dive about the strategy.
By Dani James • Aug. 8, 2023 -
Rally House opens 7 stores in one weekend
The family-owned sports and merchandise retailer says it now has more than 160 stores in 17 states.
By Nate Delesline III • Aug. 7, 2023 -
‘We want all the brands the customer is used to’: How the Army & Air Force Exchange Service approaches retail
The Exchange, which is celebrating its 128th birthday, forges partnerships with retailers like Old Navy and The Home Depot — making for a loyal military customer base.
By Nate Delesline III • Aug. 7, 2023 -
Sponsored by Creator.co
Unlocking the power of the creator economy
Discover the power of the creator economy and influencer marketing and how it’s shaping the future of marketing.
Aug. 7, 2023 -
Adidas CEO: Selling Yeezy designs in the future is ‘not part of our strategy’
Bjørn Gulden said that while the company is legally able to do that, “our task now is to limit the damage ... and build a business later without Yeezy.”
By Cara Salpini • Aug. 4, 2023 -
Column
The Weekly Closeout: Ulta CEO joins Best Buy’s board, while Petco plans for Halloween
Dave Kimbell comes in with deep specialty retail experience. Meanwhile, the pet retailer has already released a collection for the upcoming holiday.
By Retail Dive Staff • Aug. 4, 2023 -
What marketers need to know about Gen Alpha
The cohort of “digital ninjas” is even more committed to purpose, gaming and technology than the digital natives of Gen Z, per a Razorfish study.
By Chris Kelly • Aug. 4, 2023 -
Happy Socks refreshes brand with new look
The visual refresh includes a new logo, icon, updated website and the redesign of its New York City flagship store.
By Tatiana Walk-Morris • Aug. 3, 2023 -
Nike plans ‘network’ of boutique fitness studios
The first location is set to open in Los Angeles later this year. Nike running and training studios will offer live classes and social fitness events.
By Cara Salpini • Aug. 2, 2023 -
Fragrance brand Snif enters brick and mortar through Ulta partnership
The DTC brand’s products will be available at 525 of the beauty retailer’s stores as well as on its website.
By Howard Ruben • Aug. 2, 2023 -
Skechers and Snoop Dogg collaborate on sneaker line as part of multi-year partnership
The line includes nine sneakers and the footwear giant plans to launch two other capsules with the rapper in the coming weeks.
By Laurel Deppen • Aug. 2, 2023 -
"Holiday Shopping - Downtown Crossing" by Massachusetts Office Of Travel & Tourism is licensed under CC BY-ND 2.0
What’s working for — and against — retailers heading into the holidays?
This shopping season isn’t likely to be like last year, or the year before, or the year before that, experts say.
By Daphne Howland • Aug. 2, 2023 -
Victoria’s Secret to stream fashion show special on Prime Video
A shoppable collection will accompany “The Victoria’s Secret World Tour,” which the company says is part documentary.
By Xanayra Marin-Lopez • Aug. 1, 2023 -
Overstock officially rebrands as Bed Bath & Beyond
The launch merges the two companies into a single online shopping destination under the Bed Bath & Beyond name.
By Nate Delesline III • Aug. 1, 2023 -
Under Armour launches its first loyalty program
The athletics brand is late to the game, and well behind offerings from powerhouse rivals Nike and Adidas.
By Daphne Howland • Aug. 1, 2023 -
Minted launches wedding marketplace
The platform is entering the wedding market as David’s Bridal undergoes its post-bankruptcy turnaround.
By Tatiana Walk-Morris • Aug. 1, 2023 -
Old Navy launches ‘kid-proof’ guarantee
The retailer is offering a money-back guarantee, stating that its uniforms will last through the school year.
By Kaarin Moore • July 31, 2023 -
Fanatics creates livestream commerce app
Fanatics Live allows fans and collectors to participate in creator-run, live shopping experiences from a dedicated app.
By Tatiana Walk-Morris • July 31, 2023 -
Lacoste’s latest virtual store doubles down on exclusive experiences for loyalty members
In collaboration with virtual store developer Emperia, the brand is showcasing its summer collections on the platform.
By Xanayra Marin-Lopez • July 28, 2023 -
Hairstory fills out its C-suite
Over the past several months, the DTC hair care brand has named a new CEO, chief marketing officer, vice president of sales and design director.
By Howard Ruben • July 28, 2023 -
Adidas to release more Yeezy inventory in August, including through wholesale partners
The decision comes just a few days after the athletics retailer raised its guidance, citing the “positive impact” of the first Yeezy sale.
By Cara Salpini • July 28, 2023