How Behr, Home Depot are using data to market 2024’s Color of the Year

The paint marketer will leverage Instagram and Home Depot’s retail media network to target Cracked Pepper at consumers in the mood for renovations.

By Aaron Baar • Aug. 24, 2023

Home Depot creates content hub for new homeowners

The New Homeowners Hub offers do-it-yourself guides and other resources on skills like changing light fixtures and replacing garbage disposals.

By Tatiana Walk-Morris • Aug. 24, 2023

Explore the Trendline➔

Gen Z and millennials

If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

By Retail Dive staff

Bath & Body Works loyalty members now make up 75% of US sales

The program has ballooned to 38 million members in one year. The retailer also opened 30 new off-mall stores in Q2 as it looks for growth.

By Nate Delesline III • Aug. 23, 2023

Target adds baby, toddler offering to Good & Gather brand

The expansion of the 4-year-old private label comes as the food and beverage segment grows in importance for the retailer.

By Nate Delesline III • Aug. 21, 2023

Skechers signs Harry Kane, plans soccer debut

The footwear company will launch its first soccer cleat, the SKX_01, in the U.K. and Europe in September.

By Cara Salpini • Aug. 21, 2023

Recess expands to 5K additional retail doors

The DTC beverage brand is now available in 14,000 stores, spanning retailers like Target, CVS, H-E-B, Sprouts and Winn Dixie.

By Howard Ruben • Aug. 21, 2023

Etsy debuts baby registry

After discovering shoppers search for a baby item every second on its website, Etsy enters a crowded market of competitors vying for parents’ dollars.

By Tatiana Walk-Morris • Aug. 21, 2023

The Weekly Closeout: Target faces ESG lawsuit, BeautyStat names chief marketing officer

The suit filed by a Target stockholder alleges that the retailer misled shareholders over the effect its ESG efforts would have on its performance.

By Retail Dive Staff • Aug. 18, 2023

Amazon brings sponsored product ads to third-party apps, sites

Pinterest and BuzzFeed are among the new placement partners for advertisers as the e-commerce giant enhances its decade-old ads product.

By Jessica Deyo • Aug. 17, 2023

Heydude teams up with Dude Perfect

The footwear brand is forming a long-term partnership with Dude Perfect — a sports-themed content group with nearly 60 million YouTube subscribers. 

By Tatiana Walk-Morris • Aug. 17, 2023

Babylist to open flagship showroom in Beverly Hills

The 18,000 square-foot location set to open this week will serve as a product testing ground to customers looking to make a purchase.

By Howard Ruben • Aug. 16, 2023

Pandora to debut 3 lab-grown diamond jewelry collections

The brand is also continuing its geographical rollout of lab-grown diamonds to Australia, Mexico and Brazil. 

By Tatiana Walker-Morris • Aug. 16, 2023

How Dormify remains relevant with Gen Z this back-to-school season

Co-founder Amanda Zuckerman discusses how the brand is leveraging feedback from its community of ambassadors and customers.

By Howard Ruben • Aug. 15, 2023

Amazon deploys generative AI to summarize reviews

The e-commerce giant, which continues to combat fake reviews, is introducing the tech so shoppers can quickly see common product themes. 

By Tatiana Walk-Morris • Aug. 15, 2023

Michaels refreshes brand identity

The craft retailer's brand revamp is already underway and marks the company's 50th anniversary.

By Nate Delesline III • Aug. 14, 2023

Radio Flyer to open first store this fall

The 106-year-old brand, known for its red wagons, is set to open its first store this November in the Chicago area where the company is based.

By Howard Ruben • Aug. 14, 2023

Toms exec talks new sustainability strategies, ThredUp partnership

Amy Smith, chief brand officer, says the company is focusing on tackling issues in “our own backyard,” such as access to mental health resources.

By Laurel Deppen • Aug. 14, 2023

Target partners with Rowing Blazers on its fall designer collection

The limited-time collection features clothing, accessories, home, outdoor and pet products — and most prices are between $5 and $30.

By Tatiana Walk-Morris • Aug. 14, 2023

Good for the planet, great for the bottom line: How thredUP’s Clean Out Kit revolutionized resale for consumers and brands

Budget-conscious and eco-minded, today’s retail shoppers crave value and sustainability, backing up those preferences with their wallets.

Aug. 14, 2023

Amazon to reduce its private label offering

The company plans to ultimately cut its in-house product offerings to less than 20 brands, reports say

By Nate Delesline III • Aug. 11, 2023

Victoria’s Secret launches collection with the help of Gisele Bündchen, Naomi Campbell

The Icon by Victoria’s Secret collection is bringing back Adriana Lima, Candice Swanepoel and other famous faces for its new campaign.

By Tatiana Walk-Morris • Aug. 10, 2023

La-Z-Boy rolls out AI-powered ‘decliner’ as part of brand refresh

In addition to a national ad campaign, the brand created The Decliner, a recliner that generates a cancellation excuse via SMS by pulling its handle.

By Chris Kelly • Aug. 9, 2023

Target to expand Starbucks curbside pickup service nationwide

The retailer is leaning in on providing a more full-service curbside experience for customers. 

By Nate Delesline III • Aug. 9, 2023

Rite Aid CTO out as new chief marketer joins

Justin Mennen left the company at the end of July. Meanwhile, the retailer named a new chief marketing officer as well as a chief information officer.

By Nate Delesline III • Aug. 9, 2023

Back to school 2023: Can marketing transcend the turbulence?

Top marketers from American Eagle and Amazon weigh in on strategy as the season’s spending forecast paints a gloomy picture.

By Jessica Deyo • Aug. 9, 2023