Marketing: Page 40
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Kohl’s and Target went deep into beauty shop-in-shops. How does that impact the holidays?
Three years after inking deals with Sephora and Ulta, both retailers say they’re reaping the benefits. Here’s why the category could give them a boost this season.
By Cara Salpini • Nov. 14, 2023 -
Beyond Yoga opens first store outside of California
The 1,700-square-foot space opened in Chicago’s Fulton Market District and marks the Levi Strauss-owned activewear brand’s sixth location.
By Howard Ruben • Nov. 13, 2023 -
Explore the Trendline➔
Thai Liang Lim via Getty ImagesTrendlineHow retailers are thinking about in-store experience
Complementary shop-in-shops, age-appropriate experiences and integrated technology are just a few ways retailers are reworking stores to suit shoppers.
By Retail Dive staff -
Grove Collaborative’s DTC active customers decline amid profitability focus
Operating expenses dropped 38.5% in Q3 and the company's new CEO Jeff Yurcisin told Retail Dive that reining in marketing spend is the right long-term decision.
By Dani James • Nov. 13, 2023 -
Shein to host holiday pop-up in Forever 21’s Times Square store
Shein’s “Home for the Holidays” in-store experience demonstrates a deepening relationship with another fast-fashion retailer.
By Tatiana Walk-Morris • Nov. 13, 2023 -
Gen Z brand Cider opens NYC pop-up
The store, located in New York City’s SoHo neighborhood, marks the first U.S. pop-up for the fast-fashion brand.
By Howard Ruben • Nov. 10, 2023 -
Column
The Weekly Closeout: Kohl’s board chair to step down, Athleta debuts experiential fitness series
The department store said Peter Boneparth will retire in May, while the athletics brand is planning events across North America.
By Retail Dive Staff • Nov. 10, 2023 -
Amazon embraces the joy of friendship for global holiday campaign
“Joy is shared” will span over a dozen countries and is anchored by a 60-second hero spot soundtracked by a rendition of The Beatles’ “In My Life.”
By Jessica Hammers • Nov. 10, 2023 -
Amazon is extending grocery delivery and pickup to non-Prime users nationwide
The online services are now available to non-members through Amazon Fresh, and will soon expand to markets where Whole Foods operates.
By Jeff Wells • Nov. 9, 2023 -
Macy’s introduces early holiday deals
The retailer is running Black Friday events throughout November, and stores will be closed on Thanksgiving Day.
By Tatiana Walk-Morris • Nov. 9, 2023 -
Walmart adds sensory-friendly hours to all stores
What started as a Saturday morning pilot during the back-to-school season has become a permanent daily feature across the retailer’s fleet.
By Tatiana Walk-Morris • Nov. 9, 2023 -
Kendra Scott expands into fragrance
The accessories brand launched a limited collection of scents, which debuted in all company-owned stores Wednesday.
By Howard Ruben • Nov. 8, 2023 -
Yeezy brings in $375M for Adidas in Q3, as overall net sales fall 6.4%
The company is undecided about how to handle remaining stock from a collaboration it nixed a year ago over problematic behavior from Ye.
By Daphne Howland • Nov. 8, 2023 -
Under Armour revamps marketing approach as outlook worsens
CEO Stephanie Linnartz also touted the addition of John Varvatos to its design team and said he is already building a “design-led culture.”
By Cara Salpini • Nov. 8, 2023 -
GNC opens flagship store in Pittsburgh
The new store is part of the brand’s strategy to redesign brick and mortar layouts for an enhanced shopper experience.
By Tatiana Walk-Morris • Nov. 7, 2023 -
Amazon rolls out early Black Friday deals
Following a positive quarter, the e-commerce giant is competing with other major retailers for shoppers ahead of the sales event.
By Tatiana Walk-Morris • Nov. 7, 2023 -
Amazon allegedly welcomed ‘defect’ ads. What does it mean for retail media?
The prevalence of junk ads on the platform eventually led Amazon to implement a “cost of defect” into its ad auction, the FTC’s antitrust complaint alleges.
By Peter Adams • Nov. 7, 2023 -
"Potomac Mills Build-A-Bear Workshop" by Aolden23 is licensed under CC BY-SA 3.0
The right stuff: How Build-A-Bear is creating a cuddly (and lucrative) empire
The specialty retailer is landing record sales, enticing adult shoppers and sporting a plethora of store formats. It’s even made a holiday movie.
By Kaarin Moore • Nov. 7, 2023 -
Home Depot, Vizio create shoppable content for the holidays
“Merry & Bright” stars Jordin Sparks and features QR codes that take consumers to a Shop the Look page on the retailer’s website.
By Aaron Baar • Nov. 6, 2023 -
Allbirds releases updated version of Wool Runner shoe
The brand — which is undergoing a transformation plan — launched the original version of what would become its first-ever sneaker in 2016.
By Dani James • Nov. 6, 2023 -
J.McLaughlin opens second menswear-only store
The Palm Beach, Florida, location comes as the brand places a renewed focus on its men’s business.
By Howard Ruben • Nov. 6, 2023 -
Bath & Body Works takes men’s products on tour with immersive pop-up
The showcase will be stationed alongside sporting events on a tour of nine markets as the company builds its male customer base.
By Kaarin Moore • Nov. 6, 2023 -
Ikea is discontinuing in-store discount for loyalty members
The free membership will still have perks like exclusive deals and hot drinks. But the 5% off markdown announced last year disappears in February.
By Daphne Howland • Nov. 6, 2023 -
Foot Locker hypes up holidays with major brands, NBA stars
The campaign features Nike, Puma and Adidas alongside basketball’s biggest names and arrives as the retailer launches a sneaker-focused brand platform.
By Chris Kelly • Nov. 6, 2023 -
True Classic debuts its first owned and operated store
The DTC brand plans to add three locations by the end of the year. The openings come after the company opened stores in partnership with Leap.
By Howard Ruben • Nov. 3, 2023 -
Figs opens first brick-and-mortar store
The DTC healthcare apparel brand opened an LA shop, announced plans for a second location in Philadelphia and raised its full-year outlook.
By Dani James • Nov. 3, 2023