Marketing: Page 154


  • Jet.com president: Edgy private label products target urban millennials

    Consumers have compromised too much when buying retail-owned brands, so the e-commerce site's Uniquely J line focused on quality and design.

    By Jeff Wells • Nov. 7, 2017
  • REI hires retail veteran CIO

    Christine Putur, the second CIO in the company's history, is also the second woman to hold that position at the retailer.

    By Nov. 7, 2017
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    How personalization shapes the retail industry

    As consumer data becomes more readily available, a host of new opportunities have opened up for retailers that want to tap into shopper data.

    By Retail Dive staff
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    Lowe's
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    Lowe's taps into the smart home market for growth

    The home improvement retailer is expanding the interactive b8ta in-store smart home displays to 70 stores.

    By Nov. 7, 2017
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    Rocksbox
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    Deep Dive

    Rocksbox Founder Meaghan Rose on building the Sephora of jewelry

    Subscription models aren't universally successful but for this startup, a 40% conversion rate in a high margin category makes for a business on the fast track for growth. 

    By Laura Heller • Nov. 6, 2017
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    Borden Binns
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    Opinion

    4 startups that go head to head with Amazon and Whole Foods

    Despite the convenience, millennials really don't want to buy everything on Amazon, writes Alexa Binns of Borden Binns.

    By Alexa Binns • Nov. 6, 2017
  • Under Armour CMO out after just 15 months

    Andrew Donkin joined the athletic apparel brand from Amazon, but is leaving following rough third-quarter earnings reported earlier this week.

    By David Kirkpatrick , Peter Adams • Nov. 3, 2017
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    Holiday shoppers slow to embrace chatbots, robots

    Hype aside, 68% of consumers have never used a retail chatbot and 23% don’t even know what they are, according to an IFTTT study.

    By Nov. 3, 2017
  • Alibaba kicks off Singles Day on the heels of stellar Q2 growth

    In the same week that Amazon launched Black Friday sales 50 days early, the Chinese e-commerce giant launched interactive games and a "see now, buy now" fashion show to entice shoppers during its Singles Day event.

    By Nov. 2, 2017
  • Amazon turns to Apple for AR shopping app

    The e-commerce company's AR app pushes the envelope by giving consumers more than just furniture for their virtual viewing pleasure.

    By Nov. 2, 2017
  • Glossier, Stitch Fix among most disruptive companies

    Moda Operandi and Casper, along with other innovative companies, rounded out the startup edition of LinkedIn's Top Companies list.

    By Nov. 1, 2017
  • Walmart dumps Danskin

    The retail giant may be hoping to replace the iconic brand with one of its own making in the popular and very competitive athleisure market. 

    By Nov. 1, 2017
  • Only 58% of retailers invest in tech to handle holiday sales spikes

    Seasonal hiring and additional inventory may no longer be the best way to handle holiday shopping spikes, a new survey found.

    By Nov. 1, 2017
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    Corinne Ruff
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    Deep Dive

    A peek inside Nordstrom's merchandise-free 'Local' shop

    The store borrows from the showroom concept and is all about experience, as Nordstrom embraces the spirit of innovation to attract new demographics and better compete. 

    By Nov. 1, 2017
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    Personalization is still lacking and shoppers are getting frustrated

    Only 22% of consumers actually find their retail shopping experience to be highly personalized, according to a recent study.  

    By Oct. 31, 2017
  • BJ’s unveils new mobile app in latest omnichannel move

    As the future ownership of the company remains an open question, the warehouse club continues to integrate its in-store and online experiences.

    By Oct. 31, 2017
  • Facebook tops Pinterest, Instagram for last-click social commerce

    Nearly half of social media users in the U.S. said they made their most recent purchase from the platform, according to a recent study.

    By David Kirkpatrick • Oct. 31, 2017
  • REI revamps #OptOutside

    In the third year of the campaign, the outdoor retailer is launching a search engine populated with user-generated content.

    By Oct. 30, 2017
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    Simbe Robotics
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    Walmart expands use of in-store inventory robots

    Robots will soon be on call at more than 50 of the big-box retailer's stores to conduct inventory checks and give associates more time to spend with customers.

    By Oct. 30, 2017
  • Bon-Ton adds FAO Schwarz to boost holiday toy sales

    The struggling department store retailer is also in talks with private equity firm Sycamore Partners to potentially sell off assets, Bloomberg reports.

    By Oct. 30, 2017
  • Deep Dive

    There’s still time to take a bite out of Halloween sales

    It's not all about tricks or treats. Here's a look at what we can expect from Halloween 2017 and what retailers should be doing as the days leading to the hauntingly lucrative holiday wind down.

    By Oct. 27, 2017
  • Opinion

    How to win the whole holiday season

    Emily Hamilton of FRCH Design Worldwide outlines what retailers can do before, during and after the holidays.

    By Emily Hamilton • Oct. 27, 2017
  • EBay goes live with image search capabilities

    Users of the online marketplace can now search for 1.1 billion site listings via image, as the visual technology becomes more popular.

    By Oct. 27, 2017
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    rue21
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    Deep Dive

    How chat and voice tech are changing retail

    New chat channels are emerging as a real-time alternative to e-mail, along with other technologies, but a comprehensive view matters most.

    By Oct. 26, 2017
  • Amazon puts Alexa skills behind subscription paywall

    The e-commerce giant is loosening its leash on developers, letting them charge users via a subscription model for additional skill content.

    By Oct. 26, 2017
  • Facebook could relegate retailer posts to a separate feed

    The social network is looking to calm fears over a test which, if implemented, would pull public page posts from the personal news feeds of its users.

    By Oct. 26, 2017