Michael Kors doubles active users with Facebook Messenger tie-in

The fashion brand's campaign for a new fragrance lets users enter a chance to meet model Gigi Hadid.

By Robert Williams • Oct. 11, 2019

Private label sales growing four times faster than national brands

A looming recession will only fortify private labels at a time when mass merchants and grocers have upped their game, says Coresight Research.

By Daphne Howland • Oct. 9, 2019

Explore the Trendline➔

Digital innovation and technology trends in retail

Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.

By Retail Dive staff

Study: Social media overtakes print for 1st time in global ad spending

Advertisers will boost their spending on social platforms 20% to hit $84 billion this year, Zenith forecasts.

By Robert Williams • Oct. 9, 2019

The department store of the 21st century isn't Macy's

The retailer has whittled its footprint, embraced fresh concepts and unleashed a new strategy. But the magic? It's now found elsewhere.

By Daphne Howland • Oct. 9, 2019

New Toys R Us turns to Target to support online sales

The resurrected toy retailer relaunched its website and packed it full of advice and tips for shoppers, but is leaving actual sales to the retail giant.

By Ben Unglesbee • Oct. 8, 2019

Adidas first to sell shoes via Snapchat game

Dick's Sporting Goods is also partnering on "Baseball's Next Level" to let gamers buy limited-edition cleats displayed in retro graphics.

By Robert Williams • Oct. 8, 2019

Victoria's Secret turns to UK's Bluebella in brand refresh

The company appears to be tweaking its sexy image to one of empowerment as it stakes its comeback in part on collaborations.

By Daphne Howland • Oct. 7, 2019

Who really killed Blockbuster?

With one store left in the world, the video rental chain's approaching extinction is a reminder of all the things that can go wrong in retail.

By Ben Unglesbee • Oct. 7, 2019

Over half of shoppers use subscription box services

Dollar Shave Club leads the pack as more retailers and brands introduce subscription services.

By Tatiana Walk-Morris • Oct. 4, 2019

Retail Therapy: Skechers is the younger sibling that can't stop copying Nike

The Oregon-based sportswear retailer is suing the casual footwear brand, alleging it "Skecherized" its designs.

By Caroline Jansen • Oct. 4, 2019

Google intros price-tracking, enhanced visual search in latest e-commerce bid

Two updates show the search giant ramping up an e-commerce battle with Amazon and Pinterest during the holiday shopping season.

By Peter Adams • Oct. 4, 2019

Kardashian-Jenner family launches apparel resale business

The new venture taps into a lucrative apparel trend that is growing as shoppers both look for deals and support sustainability efforts. 

By Kaarin Moore • Oct. 3, 2019

Black Friday: Influencer marketing tips to add to your shopping list

Work early, partner with influencers you trust and focus on the right kind of content, Magda Houalla, head of brand strategy at AspireIQ, writes.

By Magda Houalla • Oct. 2, 2019

Stein Mart revamps loyalty program

In addition to doubling the number of points earned through its credit card, a pilot program is also in the works to expand rewards beyond cardholders.

By Lisa Rowan • Oct. 2, 2019

Neiman Marcus introduces 'Clean Beauty' online shop

The move follows a trend of retailers highlighting products that have safe or environmentally friendly ingredients.

By Tatiana Walk-Morris • Oct. 2, 2019

Adidas, Levi’s, Michael Kors test product launch alerts on Instagram

Users will receive a reminder 15 minutes before a product drop, giving them time to prepare before limited-edition items sell out.

By Robert Williams • Oct. 1, 2019

Gen Z sways household buying decisions after seeing Snapchat ads

Though the majority of the group aren't the primary household purchasers, 63% of sales for CPG advertisers were linked to ads seen only by the demographic.

By Natalie Black (Koltun) • Sept. 30, 2019

Mattel challenges norms with customizable, gender-inclusive doll line

Kids don't want their toys dictated by gender norms, according to the toymaker's research.

By Barry Levine • Sept. 30, 2019

Retail Therapy: Hefty's new product is hot garbage

The brand unveiled limited-edition trash bags with phrases like "Feeling like garbage today" so consumers can channel their trashiest selves.

By Caroline Jansen • Sept. 27, 2019

Inventory-free showrooms 'super-charge' customers

Shoppers interacting with a brand at a physical location bought more, spent more and returned less, according to new academic research.

By Daphne Howland • Sept. 27, 2019

Lululemon to shutter Ivivva brand by mid-2020

The retailer will wind down the kids business, including its online presence and seven physical locations, a spokesperson said.

By Cara Salpini • Sept. 26, 2019

Despite economic concerns, shoppers to spend more on 2019 holidays

Millennials plan to spend 15% more than the average shopper and 25% more than baby boomers, an OpenX Technologies report found.

By Tatiana Walk-Morris • Sept. 24, 2019

In-store shopping still popular across age demographics

New research from Blackhawk Network shows 28% of consumers are shopping in stores more often than last year, while only 9% are shopping less.

By Lisa Rowan • Sept. 24, 2019

Retailers shutter doors in solidarity with climate change strike

Patagonia, Lush and others closed stores and even their e-commerce sites on Friday as young people worldwide led protests demanding action.

By Daphne Howland • Sept. 23, 2019

Retail Therapy: The one where Ralph Lauren and Rachel Green collaborate

In honor of the 25th anniversary of "Friends," the designer created a special capsule collection inspired by the fashion-forward TV character.

By Caroline Jansen • Sept. 20, 2019