Consumer Trends: Page 93
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Study: Music and atmosphere big factors in choosing brick and mortar
Seeing and touching products isn't the only reason consumers go to physical storefronts anymore — especially for younger generations.
By Cara Salpini • June 28, 2017 -
Study: How in-store, online shopping complement one another
Results of a massive new study gives retailers every reason to invest in omnichannel strategies that emphasize the store experience.
By Dan O'Shea • June 27, 2017 -
Trendline
Gen Z and the next-generation consumer
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
More than 20% of Walgreens mobile app users are 55 or older
Mobile shopping apps generally don't draw usage from older consumers, except for Walgreens.
By Dan O'Shea • June 27, 2017 -
Airport spending reached $38B in 2016
With high profits, travel retail might be the next step for brick-and-mortar companies looking to recapture consumer interest, according to a new report.
By Cara Salpini • June 26, 2017 -
Deep Dive
The emerging portrait of Gen Z
Expect a change of direction as the world’s next most influential consumers — who combine technological prowess with an old-school mindset — grow up.
By Laura Klepacki • June 26, 2017 -
Deep Dive
Retail Therapy: Mattel's new look sparks a man bun backlash
The toymaker was looking for a pat on the back for its diverse new lineup, but all it got was a lot of good hipster jokes.
By Corinne Ruff • June 23, 2017 -
Retrieved from Target on June 21, 2017
Millennials seek emotional connections before purchasing
For retailers hoping to win over the generation, personalized experiences, trust and transparency are key factors, according to a study by the Fashion Institute of Technology.
By Cara Salpini • June 21, 2017 -
Study: Amazon dominates online, but physical stores retain the advantage
By not offering a compelling in-store experience, however, physical retailers are missing a key way to stoke sales.
By Daphne Howland • June 21, 2017 -
Retrieved from Amazon on June 21, 2017
Amazon Prime Wardrobe taps into Stitch Fix's box success
In its latest foray into fashion, Amazon lets Prime shoppers try before they buy.
By Corinne Ruff • June 21, 2017 -
IBM, LivePerson team up to smarten customer service chatbots
The companies are integrating IBM's Watson AI technology into the LiveEngage customer care platform.
By Dan O'Shea • June 21, 2017 -
Hubba launches group discussion forums for retailers, brands
Small merchants can trade learnings and share advice through new Hubba Group discussion forums on a variety of retail topics.
By Dan O'Shea • June 20, 2017 -
Study: User-generated content's influence on purchase decisions grows
Shoppers appear to be more driven toward purchases by user-generated internet content than ever before.
By Dan O'Shea • June 19, 2017 -
Report: Mall occupancy stable, reuse just beginning
The notion that all shopping is moving online, that all retailers are going bankrupt and that all millennials reject the suburban mall is "grossly exaggerated," according to real estate firm Transwestern.
By Daphne Howland • June 19, 2017 -
Amazon patent aims to block in-store searches of competitors
If deployed, the technology could block competitor price and product information and redirect smartphone users to Amazon.
By Dan O'Shea • June 18, 2017 -
Deep Dive
Retail Therapy: Detachable jeans are back — and this time they're baring all
It looks like Y/Project is going all in on the denim debauchery, this time with a product that reveals your derriere.
By Corinne Ruff • June 16, 2017 -
Retrieved from Nike on March 09, 2017
Nike to cut 2% of workforce as it reshapes consumer approach
As more big brands go direct to consumer, Nike is reshaping it marketing focus and structure, and cutting about 1,400 jobs in the process.
By Dan O'Shea • June 15, 2017 -
Most millennials, especially younger ones, still prefer stores
Millennials of all ages spend time researching purchases, online or off, and much of that time is spent looking for discounts and shipping breaks, according to a new report.
By Daphne Howland • June 15, 2017 -
Deep Dive
How much will Lidl disrupt the US grocery market?
Thursday’s opening is the first step in an offensive that analysts say will push traditional grocers — perhaps to their breaking point.
By Jeff Wells • June 15, 2017 -
Retailers must do their homework to capture mobile-only Gen Z
Marketers must adapt to the first mobile-only generation to capture some of its $44 billion in spending.
By Dan O'Shea • June 15, 2017 -
Frenzy teams with Anti Social Social Club for LA flash sale
The dropzone event, and others to come, aim to be exclusive flash sales targeting consumers in specific locations to drive purchases via mobile.
By Dan O'Shea • June 14, 2017 -
Deep Dive
'This is the Wild West': Inside Peapod's ambitious plans to defeat its online grocery rivals
The only online grocery player to survive the dotcom crash now faces a fresh wave of deep-pocketed challengers, including Instacart and AmazonFresh.
By Christopher Doering • June 13, 2017 -
ColourPop looks to Qubit for next-gen personalization guidance
The AI-based platform is helping beauty brand ColourPop apply heuristic analytics to segment and better understand its customers.
By Dan O'Shea • June 13, 2017 -
Apple Business Chat aims to steal chatbots’ retail thunder
Apple is looking to give retailers and other businesses an effective way to chat with their customers — without chatbots.
By Dan O'Shea • June 12, 2017 -
Best Buy reportedly rolling out try-before-you-buy option
The electronics retailer is working with Lumoid to allow customers to take cameras, drones and audio equipment for a rental spin before deciding whether to buy.
By Dan O'Shea • June 12, 2017 -
Deep Dive
IRCE 2017: 7 takeaways on the state of digital commerce
A few of the major trends we spotted this year: Packaging matters, brands don't need retailers like they used to, and e-commerce is coming to B2B.
By Laura Heller • June 12, 2017