Marketing: Page 89


  • A white bed in a moody, dark blue room.
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    Courtesy of Casper, Bed Bath & Beyond
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    Casper to open first branded shop-in-shop with Bed Bath & Beyond

    The store concept, which will open July 22 in Bed Bath & Beyond's New York City flagship, helps bolster the DTC mattress brand's physical presence.

    By July 15, 2021
  • Art Camp in-store track
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    Courtesy of Camp
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    Deep Dive

    The new toy store experience

    Toys R Us went bankrupt years ago and hasn't really been replaced. Here's how others are designing experiences for a digitally enabled generation.

    By July 15, 2021
  • Trendline

    Gen Z and millennials

    If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

    By Retail Dive staff
  • FabFitFun box
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    Courtesy of FabFitFun
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    FabFitFun debuts Shop with Friends feature, 5-day sales event

    Members can now chat with friends while shopping the company's exclusive e-commerce sales, and a members-only sales event is on the horizon.

    By Tatiana Walk-Morris • July 14, 2021
  • Newest certifications added to Amazon's Climate Pledge Friendly program
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    Courtesy of Amazon
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    Amazon expands products sold under sustainable labeling program

    The retailer's Climate Pledge Friendly initiative, which lists more than 75,000 items, has added four more certifications, bringing the total to 31.

    By Catherine Douglas Moran • July 13, 2021
  • Brookfield Properties opens AR ad inventory across 100-plus shopping malls

    The deal with Aria will implement AR advertising experiences across the mall operator's roughly 150 million square feet of untapped virtual air space.

    By Asa Hiken • July 12, 2021
  • Tiny Jewel Box expands its Patek Philippe showroom.
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    Courtesy of Tiny Jewel Box
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    As collectors seek out luxury watches, Tiny Jewel Box expands showrooms

    The Washington, D.C., business has expanded its Patek Philippe showroom, and an additional Rolex space will open next year to cater to growing demand. 

    By July 12, 2021
  • Column

    The Weekly Closeout: Pacsun gets into resale, and is Instagram really not for photos anymore?

    The growing market for secondhand has another eager participant, and the social media platform is betting big on shopping.

    By Retail Dive Staff • July 9, 2021
  • Bloomingdale's new concept store, Bloomie's, to open in August 2021.
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    Courtesy of Macy's Inc.
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    Bloomingdale’s unveils concept store Bloomie’s

    The first location, which is 22,000 square feet, will open in Virginia in August as parent company Macy's continues to make good on its turnaround strategy. 

    By July 8, 2021
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    Courtesy of Andie
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    DTC swimwear brand Andie launches campaign with Demi Moore

    Titled "Together," the effort includes Moore and her daughters to help represent strength and unity after a year largely defined by the pandemic.

    By July 8, 2021
  • Gap Yeezy puffer jacket
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    Courtesy of Gap Inc.
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    Is Yeezy Gap a billion-dollar brand?

    The retailer that once defined American casual fashion is trying to regain attention by collaborating with one of the world's most idiosyncratic artists. 

    By July 8, 2021
  • Instagram Logo
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    Retrieved from Instagram on April 28, 2021
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    'We're no longer a photo-sharing app,' says head of Instagram

    The social media platform will refocus on video, creators, shopping and messaging to hold its own against competitors like TikTok.

    By Tatiana Walk-Morris • July 7, 2021
  • Image of Walmart-Ibotta cash rebate partnership
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    Courtesy of Walmart
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    Walmart expands Ibotta partnership with new cash-back rewards

    The retailer will also join the Ibotta Performance Network (IPN), which distributes rebates via third-party sites like social media and recipe hubs.

    By Asa Hiken • July 7, 2021
  • A headshot of Jeff Bezos.
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    Courtesy of Amazon
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    Deep Dive

    Is it 'Day Two' at Amazon yet?

    Most analysts expect little change from Jeff Bezos' departure as CEO. But he's leaving unfinished business for longtime lieutenant Andy Jassy.

    By July 7, 2021
  • Walmart launches private brand insulin
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    Courtesy of Walmart
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    Column

    The Weekly Closeout: Walmart's private brand insulin and who's buying Reebok?

    The big-box giant is expanding on its healthcare ambitions, and we have a better idea who's bidding for Adidas' baby brother now.

    By Retail Dive Staff • July 2, 2021
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    Courtesy of Pabst Blue Ribbon
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    Column

    Retail Therapy: Beer brands go all out this July 4th

    Natural Light set its sights on breaking a slip and slide world record, while Pabst Blue Ribbon created a pack of beer inspired by America's founding.

    By July 2, 2021
  • Walmart Store Exterior at Night
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    Courtesy of Walmart
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    Kanye West and Yeezy sue Walmart over knockoff shoes

    As the retailer's third-party marketplace expands, so could headaches over fake goods.

    By June 29, 2021
  • Inside an Adore Me store
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    Courtesy of Adore Me
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    Adore Me accuses Rihanna's Savage x Fenty of trademark infringement

    The direct-to-consumer lingerie brand claims that its rival's keywords purposely led online consumers astray, but that may be more of a tech issue.

    By June 29, 2021
  • Pacsun launches Pacsun kids
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    Courtesy of Pacsun
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    Pacsun launches gender-neutral kids category

    Items will be available on the retailer's website, in pop-ups later this year at its flagship locations and with wholesale partner Nordstrom.

    By June 29, 2021
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    Ridofranz via Getty Images
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    Sponsored by FedEx Office

    Survey data reveals innovative ways for retailers to use print

    It's been long said that necessity is the mother of invention. As devastating as it has been, the pandemic has also required businesses to be creative like never before.

    June 28, 2021
  • Target Monopoly
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    Courtesy of Target
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    Column

    Retail Therapy: Target rolls the dice on a themed Monopoly set

    The retailer and Hasbro teamed up to produce a Bullseye edition of the classic game.

    By Maria Monteros • June 25, 2021
  • Instagram visual search feature
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    Courtesy of Facebook
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    Facebook expands Shops feature to WhatsApp, adds AR try-on to Instagram

    The social network will begin testing a new AI-based visual search tool on Instagram amid its bid to improve the social commerce experience.

    By Tatiana Walk-Morris • June 24, 2021
  • Nordstrom partners with Indochino for shop-in-shops.
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    Courtesy of Indochino, Nordstrom
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    Nordstrom to open 21 Indochino custom apparel shops in stores

    The partnership expands the department store's men's category with made-to-measure suiting. 

    By June 23, 2021
  • DTC brand Stojo goes to Target
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    Courtesy of Stojo
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    Target to add DTC pet, homewares brands in stores

    For both Stojo and Jinx, the partnership is their first brick-and-mortar placement with a big-box retailer.

    By Tatiana Walk-Morris • June 23, 2021
  • NTWRK hires former Foot Locker exec as first chief marketer.
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    Retrieved from NTWRK on June 22, 2021
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    NTWRK hires Foot Locker exec as first chief marketer

    The new CMO steps in as livestream platforms are raising capital and the U.S. livestream market is poised for growth.

    By Tatiana Walk-Morris • June 22, 2021
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    Courtesy of Amazon
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    Prime Day is just another summer sale

    Amazon is destined to sell its own devices and collect new memberships, but competing sales from retailers make it less special.

    By June 21, 2021