Marketing: Page 79


  • Amazon's holiday window showcases Alexa-enabled interactive experiences
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    Courtesy of Amazon
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    Amazon's holiday window showcases Alexa-enabled experiences

    The century-old tradition of holiday window displays gets an update via smart technology as shoppers return to stores. 

    By Nina Lentini • Dec. 7, 2021
  • Walmart Yahoo holiday shopping campaign
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    Courtesy of Yahoo
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    Walmart and Yahoo tailor holiday content for social, AR shopping

    After last year's collaboration spurred a 239% lift in gross merchandise value, the duo adds a tweet countdown and TikTok series to a wide-ranging effort.

    By Natalie Black (Koltun) • Dec. 6, 2021
  • Trendline

    Gen Z and millennials

    If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

    By Retail Dive staff
  • Rendering of new Toys R Us flagship at American Dream mall in New Jersey
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    Courtesy of WHP Global
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    Column

    The Weekly Closeout: The Container Store brings in new brands and the latest Toys R Us comeback

    The home goods retailer is adding products from Blueland and The Laundress, while the once-ubiquitous toy retailer is entering brick and mortar again.

    By Retail Dive Staff • Dec. 3, 2021
  • Ulta storefront
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    Courtesy of Ulta
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    Ulta’s Q3 sales hit a record $2B as it finishes Target expansion for 2021

    COO Kecia Steelman said customers are shopping the entire assortment at the big-box retailer.

    By Dec. 3, 2021
  • Popsugar releases a fitness line at Target.
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    Courtesy of Popsugar
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    Popsugar releases first fitness equipment line at Target

    The 17-item collection, which will be available in the retail giant's stores and on its website, features products like yoga mats, dumbbells and kettlebells.

    By Tatiana Walk-Morris • Dec. 3, 2021
  • Fabletics debuts velour collection with Vanessa Hudgens.
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    Courtesy of Fabletics
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    Fabletics taps actress Vanessa Hudgens to promote new Velour clothing line

    The retailer released its "first-ever lifestyle collection," which caters to women 18 to 45 and is inspired by '70s fashion. 

    By Tatiana Walk-Morris • Dec. 3, 2021
  • Inside an REI store
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    Courtesy of REI
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    REI names Amazon veteran its first chief commercial officer

    Cameron Janes spent over 14 years at Amazon, many of them as vice president of stores and physical retail.

    By Dec. 2, 2021
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    Courtesy of Parade
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    Parade opens first brick-and-mortar store in SoHo

    The location features a technicolor archway, a claw machine where customers can win products and a life-size circus tent.

    By Tatiana Walk-Morris • Dec. 2, 2021
  • Rendering of new Toys R Us flagship at American Dream mall in New Jersey
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    Courtesy of WHP Global
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    Toys R Us to open new flagship at American Dream mall

    The two-story, 20,000-square-foot store is set to open in mid-December and marks yet another brick-and-mortar comeback for the brand. 

    By Dec. 1, 2021
  • The Bay debuts a holiday pop up shop.
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    Courtesy of The Bay
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    The Bay debuts tech-enabled pop-up shop for the holidays

    Shoppers can make purchases by scanning QR codes and checking out on their phones. The store also offers a buy now, pay later option.

    By Tatiana Walk-Morris • Dec. 1, 2021
  • A Dick's Sporting Goods pop-up location of Calia by Carrie Underwood
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    Courtesy of Dick's Sporting Goods
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    Carrie Underwood to leave Dick's Calia brand

    In an Instagram post, the singer said she had finished her last collection with the retailer. The joint private label is a top performer at Dick's.

    By Dec. 1, 2021
  • Hims & Hers announces a new skincare line.
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    Courtesy of Hims & Hers
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    Hims & Hers taps Uber to deliver personal care, sexual wellness products

    The brand has partnered with the ridesharing company to bring items like sleep gummies, condoms and lubricants to consumers. 

    By Tatiana Walk-Morris • Nov. 30, 2021
  • Lululemon storefront in New York
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    Cara Salpini/Retail Dive
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    Lululemon trades lawsuits with Peloton as design dispute deepens

    The athleisure apparel brand accused the cycle maker of selling "knock-offs" after Peloton launched its own apparel line.

    By Nov. 30, 2021
  • Peloton launches private label apparel brand.
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    Courtesy of Peloton
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    Peloton sues Lululemon in dispute over apparel line

    After the cycle maker launched its own private label apparel, the athleisure specialist claimed the new products infringed on its patents.

    By Nov. 29, 2021
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    Retrieved from Joybird on November 24, 2021
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    Joybird launches first national TV campaign

    The DTC customizable furniture brand aims to use the campaign, which debuted ahead of Black Friday, to reach new customers.

    By Nov. 24, 2021
  • A Public Lands storefront
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    Courtesy of Dick's Sporting Goods
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    Dick’s plots new House of Sport, Public Lands stores as sales rise 14%

    The athletics retailer also has a new chief financial officer in Navdeep Gupta, who took on the role last month.

    By Nov. 24, 2021
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    Courtesy of Walmart
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    Walmart to host Twitter's first shoppable livestream in quest to conquer social commerce

    A 30-minute variety program led by singer Jason Derulo is one piece of an expansive content playbook around the holiday season.

    By Peter Adams • Nov. 24, 2021
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    Justin Sullivan via Getty Images
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    NPD: Fragrance expected to boost beauty sales this holiday

    More than a quarter of U.S. shoppers are planning to buy a beauty product for the holidays, the report found.

    By Nov. 23, 2021
  • Dr. Squatch
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    Permission granted by Dr. Squatch
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    Dr. Squatch rolls out personal care products at Walmart

    Following on the heels of its digitally native peers, an array of the brand's products will be available at over 1,600 physical locations.

    By Maria Monteros • Nov. 23, 2021
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    Daphne Howland/Retail Dive
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    Francesca's slapped with trademark lawsuit over 'Franki'

    The tween brand was just launched as a stand-alone banner earlier this month, and another tween brand, Frankie's on the Park, says it's too confusing.

    By Nov. 22, 2021
  • Authentic Brands puts IPO on hold as it brings in new investors

    Current investors sold significant stakes to CVC Capital Partners and HPS Investment Partners as the branding specialist chases more growth. 

    By Nov. 22, 2021
  • Glossier storefront in Los Angeles
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    Courtesy of Glossier
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    Glossier opens second store this year with new LA flagship

    The location in West Hollywood is just a few blocks away from where the DTC beauty brand had a previous store on Melrose Place.

    By Nov. 22, 2021
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    RobertPetrovic via Getty Images
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    'You can almost taste the hot chocolate': Why catalogs are still winning holiday marketing

    As digital advertising becomes less reliable and more expensive, retailers are turning back to print to win over consumers during peak season.

    By Nov. 22, 2021
  • Visa cards stacked and splayed
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    Justin Sullivan via Getty Images
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    Column

    The Weekly Closeout: Amazon clashes with Visa and Petco posts 'record' Q3

    The e-commerce giant said it will no longer accept United Kingdom-issued Visa credit cards for transactions, while the pet retailer reported double-digit growth in owned brands.

    By Retail Dive Staff • Nov. 19, 2021
  • A Champs storefront
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    Courtesy of Champs
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    Foot Locker names COO as sales grow 13% over 2019

    Frank Bracken will take on the newly created role, overseeing global operations, including customer experience, technology and supply chain.

    By Nov. 19, 2021