Marketing: Page 77


  • Phil Dickinson, Lululemon global creative director
    Image attribution tooltip
    Courtesy of Lululemon
    Image attribution tooltip

    Lululemon taps Nike vet, Adidas exec for senior leadership roles

    Phil Dickinson and Simon Atkins both bring deep experience from Lululemon's competitors as the brand expands into more categories.

    By April 6, 2022
  • After engineering an 'extraordinary' turnaround, Destination XL is on the hunt for market share

    The big-and-tall specialist went into "survival mode" early in the pandemic. Now it has reversed its financial trajectory and wants to win over a frustrated customer.

    By April 6, 2022
  • A woman puts clothing into an RFID self-checkout kiosk Explore the Trendline
    Image attribution tooltip
    Thai Liang Lim via Getty Images
    Image attribution tooltip
    Trendline

    How retailers are thinking about in-store experience

    Complementary shop-in-shops, age-appropriate experiences and integrated technology are just a few ways retailers are reworking stores to suit shoppers.

    By Retail Dive staff
  • Bergdorf Goodman names SVPs for e-commerce, stores

    Cheryl Han will lead the luxury retailer's online business and customer strategy, while Melissa Xides will head store and brand operations.

    By Tatiana Walk-Morris • April 5, 2022
  • A large white sign reads "Nordstrom Rack" in dark blue capital letters.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Nordstrom continues shakeup at Rack

    Geevy Thomas, who led Rack's expansion in recent years, is retiring after four decades at the retailer. Longtime executive Scott Meden is also retiring.

    By April 5, 2022
  • Amazon introduces new shopping features for Alexa.
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip

    Alexa now gives advanced notification on deals

    Amazon Prime customers can get notice of a deal up to 24 hours in advance, as the tech becomes "more proactive on your behalf." 

    By Tatiana Walk-Morris • April 4, 2022
  • A Container Store banner outside a store.
    Image attribution tooltip
    "Container Store" by colleen is licensed under CC BY-SA 2.0
    Image attribution tooltip

    The Container Store launches new tier-based loyalty program

    In addition to the program, which features perks like exclusive access to products and events, the home organization retailer debuted a new mobile app.

    By April 4, 2022
  • Walmart Connect app
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart plots roadmap for media business with focus on premium ads

    Plans for Walmart Connect include tests of on-site units like video, as the company aims to become a top-10 advertising platform.

    By Peter Adams • April 4, 2022
  • Twitter new ad formats retrieved by Marketing Dive on April 1, 2022
    Image attribution tooltip
    Permission granted by Twitter
    Image attribution tooltip

    New Balance among brands trying on Twitter's first 3D product ads

    Three new formats seek to make brand experiences more interactive on the platform, with a focus on driving actions like a purchase. 

    By Peter Adams • April 4, 2022
  • Image attribution tooltip
    Permission granted by Petco
    Image attribution tooltip

    Is Petco positioned for long-term growth?

    The specialty pet retailer introduced new store formats, inked partnerships with major retailers and leaned hard into health and wellness services. But it hasn't always been a smooth ride.

    By April 4, 2022
  • Image attribution tooltip
    Ace Hardware
    Image attribution tooltip
    Column

    The Weekly Closeout: Ace Hardware to hire 40K while Kohl's pushes back against activist investors

    The home goods retailer is staffing up for spring while Kohl's urged shareholders to vote for its board nominees.

    By Retail Dive Staff • April 1, 2022
  • Fabletics introduces Sun-Daze collection by Vanessa Hudgens
    Image attribution tooltip
    Courtesy of Fabletics
    Image attribution tooltip

    Fabletics, Vanessa Hudgens further partnership with Sun-Daze collection

    In a week full of announcements, the company also introduced a swim category and debuted a shapewear brand by Lizzo. 

    By April 1, 2022
  • Canada Goose Footwear campaign with Jordin Tootoo
    Image attribution tooltip
    Courtesy of Canada Goose
    Image attribution tooltip

    Canada Goose taps company vet as president

    Carrie Baker has been at the brand for over 10 years, holding various positions including executive vice president, chief of staff and communications chief.

    By Tatiana Walk-Morris • April 1, 2022
  • Express brand mobile app
    Image attribution tooltip
    Courtesy of Express
    Image attribution tooltip

    How Express drove revenue gains, 20% traffic bump with digital experiences

    After adding more modern shopping features and functionalities to its app, the retailer saw average order value rise 27% from a year earlier.

    By Robert Williams • April 1, 2022
  • Five Below looks to triple store count by 2030

    Coming off a year of strong sales growth, the discounter is looking to double its sales and add 1,000 new stores by the end of 2025.

    By March 31, 2022
  • Lizzo launches shapewear line Yitty.
    Image attribution tooltip
    Courtesy of Fabletics
    Image attribution tooltip

    Lizzo launches shapewear line Yitty

    The Grammy award winner partnered with Fabletics on a body-positive line that will be available in sizes XS to 6X.

    By March 31, 2022
  • The Instacart Platform suite of tools for retailers
    Image attribution tooltip
    Courtesy of Instacart
    Image attribution tooltip

    Instacart unveils suite of services for retailers, including 15-minute delivery

    Instacart Platform brings together new and existing services the e-commerce company offers, including ultrafast delivery, online storefronts, digital ads and smart carts.

    By Catherine Douglas Moran , Jeff Wells • March 30, 2022
  • Grove Collaborative pet line Good Fur
    Image attribution tooltip
    Courtesy of Grove Collaborative
    Image attribution tooltip

    Grove Collaborative is on the cusp of going public. Here's what the company is up to in the meantime.

    Just last week, the sustainable personal care company reported full-year financial results and laid off approximately 17% of its corporate employees.

    By March 29, 2022
  • Chico’s releases updated mobile apps for all of its brands

    The new apps for its namesake brand, as well as White House Black Market and Soma, include a store locator tool and barcode scanning

    By Tatiana Walk-Morris • March 28, 2022
  • Interior of Lego store.
    Image attribution tooltip
    Courtesy of Lego
    Image attribution tooltip
    Deep Dive

    Brick by brick: How Lego continues to build a toy empire

    The retailer celebrates its 90th anniversary this year. And with over $8 billion in sales and IP deals that leverage pop culture, it shows no signs of slowing down.

    By March 28, 2022
  • Petco to launch new store concept.
    Image attribution tooltip
    Courtesy of Petco
    Image attribution tooltip
    Column

    The Weekly Closeout: Petco to test a new store concept, and Balance Athletica rebrands

    Petco will open stores with products for pets and livestock, while the athleisure brand changed its name to Vitality following a lawsuit with New Balance.

    By Retail Dive Staff • March 25, 2022
  • Glossier's Miami store
    Image attribution tooltip
    Courtesy of Glossier
    Image attribution tooltip

    Glossier's first store opening of 2022 is in Miami

    The Florida store becomes the beauty brand's fourth permanent brick-and-mortar location as the company expands its offline footprint.

    By March 25, 2022
  • Calvin L. Rampton Salt Palace Convention Center
    Image attribution tooltip
    Courtesy of Outdoor Retailer
    Image attribution tooltip

    Outdoor Retailer moves back to Utah, but Patagonia, REI and The North Face won't be there

    The retailers reiterated that they wouldn't attend the trade show without a change in Utah's stance on protecting national monuments.

    By Updated March 24, 2022
  • Image attribution tooltip
    Courtesy of Target
    Image attribution tooltip

    Levi's brings its premium 'red tab' jeans to 300 more Target stores

    This partnership is expanding at a time when the storied denim maker has grown downright choosy about its wholesale operations.

    By March 24, 2022
  • Tommy Hilfiger joins first Metaverse Fashion Week.
    Image attribution tooltip
    Courtesy of Tommy Hilfiger
    Image attribution tooltip

    Tommy Hilfiger, DKNY and other brands to participate in Metaverse Fashion Week

    Brands are staking their territory in the metaverse, but the concept and the technology underpinning it have yet to fully take shape.

    By Tatiana Walk-Morris • March 24, 2022
  • Image attribution tooltip
    Anthony Kwan via Getty Images
    Image attribution tooltip
    Deep Dive

    Can brands stay safe in the metaverse?

    As marketers explore how the metaverse fits into their strategy, brand safety should be top of mind.

    By Sara Karlovitch • March 24, 2022