Marketing: Page 36
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Foot Locker hypes up holidays with major brands, NBA stars
The campaign features Nike, Puma and Adidas alongside basketball’s biggest names and arrives as the retailer launches a sneaker-focused brand platform.
By Chris Kelly • Nov. 6, 2023 -
True Classic debuts its first owned and operated store
The DTC brand plans to add three locations by the end of the year. The openings come after the company opened stores in partnership with Leap.
By Howard Ruben • Nov. 3, 2023 -
Trendline
Gen Z and millennials
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Figs opens first brick-and-mortar store
The DTC healthcare apparel brand opened an LA shop, announced plans for a second location in Philadelphia and raised its full-year outlook.
By Dani James • Nov. 3, 2023 -
"Nordstrom wing of the Fashion Centre at Pentagon City" by Ben Schumin is licensed under CC BY-SA 2.0Column
The Weekly Closeout: Christy Sports overhauls its C-suite, Simon malls to close on Thanksgiving
The outdoor retailer named a number of top positions, including CEO, while the REIT will shut most of its doors on the holiday.
By Retail Dive Staff • Nov. 3, 2023 -
EBay opens streetwear pop-up in New York City
“Canal Street Wear” will sell authenticated items from the marketplace’s sellers and allow shoppers to verify the authenticity of their own goods.
By Tatiana Walk-Morris • Nov. 3, 2023 -
Amazon closing brick-and-mortar apparel stores
The closures involve just two locations, but represent a further retreat from non-grocery brick-and-mortar retail.
By Daphne Howland • Nov. 2, 2023 -
Best Buy launches livestream holiday shopping series
In a partnership with TalkShopLive, the retailer is hosting three live shopping events that feature products from its new categories.
By Tatiana Walk-Morris • Nov. 2, 2023 -
Target lights up digital in holiday push that balances sentiment, value
The return of experiential activations and a 20% increase in digital investments aim to drive home a message around affordability.
By Peter Adams • Nov. 2, 2023 -
Retrieved from Walmart on November 01, 2023
Walmart reunites ‘Mean Girls’ to boost Black Friday push
Lindsay Lohan and company recreate scenes from the iconic teen comedy for a new generation as the retailer looks to expand the idea of Black Friday.
By Chris Kelly • Nov. 1, 2023 -
Skims named official underwear partner of the NBA, WNBA and USA Basketball
The partnership comes on the heels of the Kim Kardashian-founded brand announcing last week that it was entering the men’s category.
By Howard Ruben • Nov. 1, 2023 -
Sur La Table partners with Walmart GoLocal for same-day delivery
The specialty cookware company will roll out the delivery service across the U.S. by mid-November — just in time for the holidays.
By Tatiana Walk-Morris • Nov. 1, 2023 -
The Container Store doubles down on Custom Spaces business with new garage line
The company is building out its garage offering with Garage+ by Elfa and expanding design options through its Preston line.
By Xanayra Marin-Lopez • Oct. 31, 2023 -
Lush launches wholesale partnership with Ulta Beauty
The brand is selling a range of exclusive products available only on the beauty retailer’s website.
By Caroline Jansen • Oct. 31, 2023 -
The Skinny Confidential lands in Nordstrom
The move marks the first nationwide retail partnership for the company’s beauty brand, which launched in 2021.
By Howard Ruben • Oct. 30, 2023 -
Target to offer weekly deals through Black Friday weekend
The retailer is also bringing back its price match guarantee for the season, which will meet select competitors’ prices for two weeks after purchase.
By Tatiana Walk-Morris • Oct. 30, 2023 -
On opens Miami store as it looks to expand brick-and-mortar presence
The Swiss athletics brand aims to increase the pace of owned store growth, planning to open 20 to 25 stores per year.
By Howard Ruben • Oct. 27, 2023 -
Lowe’s rolls out gift center, holiday discounts for pros
With its holiday deals and gift assortment, the retailer aims to attract everyday homeowners and professional contractors.
By Tatiana Walk-Morris • Oct. 27, 2023 -
Retrieved from Amazon on October 25, 2023
Amazon upgrades ad suite with new data clean room, AI image generator
A new cross-channel planner and enhancements to Amazon Marketing Cloud were also announced at the company’s annual UnBoxed conference.
By Peter Adams • Oct. 27, 2023 -
Column
The Weekly Closeout: ‘Ted Lasso’ teams with Barbie and Curry Brand signs its first signature athlete
Mattel announced a new collection based on the hit TV show, while Under Armour and Steph Curry brought on De’Aaron Fox as a brand ambassador.
By Retail Dive Staff • Oct. 27, 2023 -
Overstock plans to relaunch namesake website by the end of 2024
The company — which rebranded as Bed Bath & Beyond earlier this year — wants to sell clearance products through its old name.
By Nate Delesline III • Oct. 26, 2023 -
Google expands AR try-on tech to hair color
The company is also introducing augmented reality beauty ads, where brands can have a try-on experience in place of a product image.
By Tatiana Walk-Morris • Oct. 26, 2023 -
Neiman Marcus preps for the holidays with Christmas Book, Fantasy Gifts
As it courts high-end shoppers, the department store will also host in-store experiences like White Elephant parties and breakfast with Santa events.
By Tatiana Walk-Morris • Oct. 26, 2023 -
Podcast
The Backroom: How the holidays are shaping up
With the first sales events of the season already come and gone, the team looks at the clues of how it will go this year.
By Retail Dive Staff • Oct. 26, 2023 -
Skechers signs Julius Randle and Terance Mann in basketball debut
The footwear brand is moving deeper into team sports just months after announcing its first soccer cleat.
By Nate Delesline III • Oct. 25, 2023 -
Nike, Hibbett launch connected loyalty membership
Two years after Nike started the experiment with Dick’s, this deal is the latest example of the brand’s efforts to deepen ties with its wholesale partners.
By Cara Salpini • Oct. 25, 2023