Marketing: Page 35


  • Target content on the Las Vegas Sphere
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    Courtesy of Target
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    Target brings dog mascot Bullseye to Las Vegas Sphere for holiday blitz

    The largest version of the bull terrier character yet is joined by an 11-story gingerbread Target for the snowglobe-inspired takeover.

    By Peter Adams • Dec. 20, 2023
  • Exterior shot of The Container Store.
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    Courtesy of The Container Store
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    The Container Store opens 100th store in New Jersey amid small format expansion

    The location is the home retailer’s sixth small-format store as it looks to achieve higher productivity in its store fleet.

    By Tatiana Walk-Morris • Dec. 19, 2023
  • Trendline

    Top 5 stories from Retail Dive

    From tariff challenges to DEI pressure, the industry is navigating a number of headwinds in 2025.

    By Retail Dive staff
  • Person uses mounted fitness mirror equipment from Tonal
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    Courtesy of Tonal
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    Tonal launches trade-in program for Lululemon Studio customers

    Following Lululemon’s discontinuation of Mirror, Tonal is offering product discounts, a free one-year membership and removal of the Mirror device.

    By Howard Ruben • Dec. 18, 2023
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    MeUndies
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    MeUndies names chief revenue officer as it plans membership program revamp

    Ariel Stoddard joins the DTC brand from Fabletics where she served as general manager and oversaw expansion into new categories, like scrubs.

    By Howard Ruben • Dec. 15, 2023
  • Person with dark hair pulled up wearing a yellow tank top and blue-green workout pants on an black exercise bike inside her home.
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    Courtesy of Peloton.

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    Peloton names chief marketing officer

    Lauren Weinberg joins the fitness company from Intuit following Leslie Berland’s resignation from the role after less than a year.

    By Dec. 15, 2023
  • Super Saturday timing means fewer expected shoppers this year, survey finds

    The National Retail Federation predicts 142 million people will shop that day, which falls on Dec. 23, down from 159 million last year.

    By Tatiana Walk-Morris • Dec. 15, 2023
  • PepsiCo, Doritos, Spirits
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    Courtesy of PepsiCo
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    The Weekly Closeout: Doritos creates nacho cheese-flavored liquor and Target gets a new ‘employee’

    In a partnership with Empirical, the chip-flavored drink is set to sell in New York, California and online, while a Skipper doll exclusive is now at Target.

    By Retail Dive Staff • Dec. 15, 2023
  • A brick storefront with a sign reading Sally Beauty Supply
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    The image by SallyBeauty/Wikimedia Commons is licensed under CC BY-SA 3.0
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    Sally Beauty launches digital hair color consultations

    With the Licensed Colorist OnDemand service, participants talk with a professional for free via video or chat. 

    By Tatiana Walk-Morris • Dec. 15, 2023
  • A Sephora storefront
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    Permission granted by Sephora
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    Sephora announces 2024 Accelerate program cohort

    The retailer is continuing to support emerging beauty brand founders with grants, access to industry leaders and an opportunity to sell in stores.

    By Dec. 14, 2023
  • Three children wearing Hanna Andersson clothes.
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    Courtesy of Hanna Andersson
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    Hanna Andersson appoints chief customer officer

    Marking a new C-suite position for the children's apparel brand, Lisa Perlmutter joins after working at Brilliant Earth.

    By Dani James • Dec. 14, 2023
  • The outside of the Macy's store in Herald Square in NYC during the holidays.
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    Kaarin Vembar/Retail Dive
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    Macy’s, Anne Klein partner on NYC pop-up shop

    The apparel brand, which has partnered with Macy’s in the past, will showcase items from its latest collection at the temporary store. 

    By Tatiana Walk-Morris • Dec. 14, 2023
  • Jenna Lyons sitting among shoes.
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    Courtesy of eBay
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    EBay pushes luxury consignment service with curated Jenna Lyons collection

    A bus will travel to Los Angeles and Las Vegas with items from Lyons’ closet for sale, and shoppers can also get their own luxury handbags appraised.

    By Tatiana Walk-Morris • Dec. 13, 2023
  • Person shops for holiday items at Target.
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    Courtesy of Target
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    Target woos last-minute holiday shoppers with extended hours

    The retailer is also offering same-day fulfillment options through Shipt and its own Order Pickup and Drive Up services through Christmas Eve.

    By Tatiana Walk-Morris • Dec. 13, 2023
  • Michael's Arts & Crafts Store, Newington, CT, 2/2015 by Mike Mozart of TheToyChannel and JeepersMedia on YouTube
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    "Michael's" by Mike Mozart is licensed under CC BY 2.0
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    Michaels, PetSmart partner on holiday promotion

    The two brands have come together to provide each other’s customers with exclusive savings offers. 

    By Tatiana Walk-Morris • Dec. 13, 2023
  • Screen showing Shopping Muse, a generative AI tool.
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    Permission granted by Mastercard
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    Mastercard launches Shopping Muse, an AI tool that gives product recommendations

    Using generative AI, the tool can give personalized recommendations based on everyday language. 

    By Tatiana Walk-Morris • Dec. 12, 2023
  • Items from M+A by Monica + Andy's maternity collection at Walmart
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    Permission granted by Monica and Andy
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    Monica and Andy launches maternity collection at Walmart

    The maternity line joins the brand’s signature baby offerings that debuted in February at select Walmart stores and online.

    By Howard Ruben • Dec. 12, 2023
  • Model showing Youthforia lip makeup product and a display of clear and blue foundation bottles
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    Permission granted by Youthforia
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    Youthforia appoints first VP of marketing

    Expanding the makeup brand’s executive team, Tina Shim takes on the role alongside its new vice president of sales, KC Giddings.

    By Dani James • Dec. 12, 2023
  • Exterior shot of a Dollar General store.
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    Courtesy of Dollar General
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    Dollar General among fastest growing brands for Gen Z TikTok users: report

    Inflation and the pursuit of cheaper alternative products could be driving interest in the discount retailer, Morning Consult said.

    By Tatiana Walk-Morris • Dec. 12, 2023
  • A computer-generated image of a figure with a backpack on Roblox wearing the Adidas logo.
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    Courtesy of Adidas
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    Adidas launches digital products on Roblox

    The sportswear brand has opened virtual pop-up stores that carry licensed digital clothing and bespoke outfits for the platform. 

    By Tatiana Walk-Morris • Dec. 11, 2023
  • Interior of the Swarovski flagship store in NYC.
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    Courtesy of Swarovski
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    Swarovski unveils new flagship store in NYC

    The location is part of the jewelry brand’s North American brick-and-mortar expansion.

    By Tatiana Walk-Morris • Dec. 11, 2023
  • Three mobile screenshots showing how Pinterest users can search using a body type filter.
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    Permission granted by Pinterest
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    Pinterest tests body type search feature

    Powered by artificial intelligence, the company is using tech to increase body representation on its platform. 

    By Tatiana Walk-Morris • Dec. 11, 2023
  • Person holding a cellphone
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    CardMapr.nl/Unsplash

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    Sponsored by Wunderkind

    Leveraging BFCM insights for year-round marketing success

    Exclusive findings indicate opportunities to engage consumers beyond the traditional holiday season.

    Dec. 11, 2023
  • Squishmallow's collection with H&M.
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    Courtesy of Squishmallows
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    Column

    The Weekly Closeout: Claire’s expands into Mexico and Squishmallows collabs with H&M

    The accessories retailer opened a store in Mexico City, while the toy company, known for its plush stuffed animals, teamed up with H&M for a collection.

    By Retail Dive Staff • Dec. 8, 2023
  • Person riding a Peloton bike
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    Courtesy of Peloton
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    Peloton chief marketing officer resigns

    Leslie Berland became the fitness company's marketing chief in January, but is departing at the end of the year to join Verizon's C-suite.

    By Dani James • Dec. 7, 2023
  • Three people wearing ThirdLove swimwear
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    Courtesy of Nicki Sebastian, ThirdLove
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    ThirdLove launches into swimwear

    Each new style comes in a black colorway, “the little black dress of swim,” Ra’el Cohen, the company’s co-founder and chief creative officer, told Retail Dive.

    By Howard Ruben • Dec. 6, 2023