Why retailers are embracing rooftop gardens

Fueled by consumers’ increased interest in local foods, more merchants are bringing growing in-house.

By Keith Loria • Dec. 5, 2016

How apparel brands can defend against Amazon's fashion rise

The e-commerce giant is poised to become the largest U.S. clothing retailer by 2017, but brands are hesitant to sell on the marketplace.

By Jessica Binns • Nov. 30, 2016

Explore the Trendline➔

Digital innovation and technology trends in retail

Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.

By Retail Dive staff

Digital's role on Black Friday ramps up across mobile search, prospecting and retargeting

Two sets of data reinforce shopping’s omnichannel evolution. 

By Chantal Tode • Nov. 30, 2016

Gucci passes Burberry on L2 Digital IQ Fashion index

E-commerce and digital marketing are increasingly important to luxury sales growth, and brands are taking things up a notch while avoiding the elephant in the room — Amazon.

By Daphne Howland • Nov. 30, 2016

H&M unveils Wes Anderson holiday short starring Adrien Brody

The fast-fashion retailer's hire of idiosyncratic filmmaker Anderson is quite a coup. 

By Daphne Howland • Nov. 29, 2016

Dick's Sporting Goods' latest software acquisition is a GameChanger

The mobile scoring app gives users live updates on player performance and instant game recaps for 165,000 amateur baseball and softball teams.

By Dan O'Shea • Nov. 28, 2016

UPDATE Mobile shoppers fuel surging Black Friday online sales

Online sales reached $490 million on Black Friday morning, with mobile generating 57% of visits and a hearty 40% chunk of sales, according to Adobe Digital Insights.

By Corinne Ruff, Jason Ankeny • Nov. 25, 2016

6 shopping trends that will dominate Black Friday 2016

Black Friday still looms large on the retail calendar, but digital disruptions and pre-holiday sales are redefining its role. Here's what merchants need to know.

By Jason Ankeny • Nov. 22, 2016

Lowe's, b8ta partner for smart home store-in-store program

The home improvement retailer is spotlighting its Iris home energy management line alongside more than 40 other products from companies like Amazon, Lutron, Nest and Ring.

By Dan O'Shea • Nov. 21, 2016

Google Shops set to roll out in Best Buy Canada locations

The stores-within-stores are designed to showcase consumer electronics like the Google Pixel smartphone and also intended to foster a community feeling.

By Dan O'Shea • Nov. 20, 2016

Lowe's promotes Black Friday deals via Facebook Live

The event, hosted by Drew and Jonathan Scott of the HGTV show "Property Brothers," revealed deals between comedy bits and interactions with viewers.

By Dan O'Shea • Nov. 20, 2016

Staples, Managed by Q partner to deliver more office services

The office supplies retailer will now connect customers in major U.S. cities to Managed by Q’s network of office services firms, including IT support staffers, cleaners, handymen and even workplace yoga instructors.

By Dan O'Shea • Nov. 17, 2016

Facebook testing multi-product retail ads in news feeds

The new ads use a primary image or video along with related product images underneath. Clicking brings up a second page with additional products, and another click leads to the retailer's website.

By Dan O'Shea • Nov. 15, 2016

Macy's taps social media to spread the Santa spirit

The campaign signals an attempt by the retailer to counteract some of the negativity on the internet after the presidential election.

By David Kirkpatrick • Nov. 15, 2016

Wayfair expands virtual reality universe with IdeaSpace

The application, developed for Google’s new Daydream mobile VR platform, allows customers to shop a variety of virtual, custom-designed rooms.

By Dan O'Shea • Nov. 13, 2016

Ikea calls Uber and influencers for hearty 'Friendsgiving' promotion

The retailer’s partnership with Uber suggests it's looking to reach the ride-sharing app’s urban customers where they are spending time — on their phones. 

By Chantal Tode • Nov. 11, 2016

Kohl's takes aim at urban millennials, fast fashion with k/lab

The "trend" team behind the new line will scour social media to determine what designs are hot and what kind of clothes it should be selling, then move quickly to get them into the production pipeline.

By Dan O'Shea • Nov. 10, 2016

Wal-Mart rolls out mobile-exclusive Black Friday deals

With shopping visits on mobile devices set to outpace desktops this holiday season, the retail giant is steering deals and discounts to its flagship application.

By Corinne Ruff • Nov. 10, 2016

Study: Retailers abandon generic mobile coupons during holidays

Only 8% of chief marketing officers plan on using generic mobile coupons this year, compared to 34% in 2015.

By David Kirkpatrick • Nov. 8, 2016

Adidas rolls out 3D-printed shoe made from recycled ocean waste

About 7,000 pairs of the UltraBoost Uncaged Parley will available at a price of $220 each in mid-November from Adidas stores and the company’s website.

By Dan O'Shea • Nov. 6, 2016

Fanatics, Uber deliver Cubs gear on demand after team delivers World Series title

Almost 30 vehicles hit Chicago streets stocked with official Cubs championship-themed merchandise available for sale through the Uber app.

By Dan O'Shea • Nov. 3, 2016

Why mobile marketing is harder than ever — and what you can do about it

From mobile apps to chatbots to digital assistants, brands face tough choices when deciding how best to engage smartphone users. 

By Chantal Tode • Nov. 2, 2016

Shoppable photos coming soon to Instagram

Images can be tagged with pricing information and product descriptions, and will link directly to brand websites for purchase.

By Peter Adams • Nov. 1, 2016

Ikea gets real with new American Dream ad campaign

The “We Help You Make It” campaign purports to portray “real people in real living situations that anyone could relate to.”

By Daphne Howland • Nov. 1, 2016

Restoration Hardware opens interactive retail experience, gallery in Las Vegas

The four-level store features artistic installations of home furnishings and a professional workspace that allows customers, designers and architects to conceptualize and customize a home.

By Dan O'Shea • Oct. 31, 2016