DTC


  • An Allbirds storefront on Abbot Kinney Boulevard in California.
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    Cara Salpini/Retail Dive
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    Allbirds names Salomon veteran VP of design

    Jason Israel, previously global creative director of the sports equipment company, will report to Chief Design Officer Adrian Nyman.

    By Howard Ruben • July 18, 2024
  • An Adidas store stands in Manhattan on October 25, 2022 in New York City.
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    Spencer Platt via Getty Images
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    Adidas raises guidance again as Q2 sales surge 9%

    Even without Yeezy, the activewear giant’s sales are trending strongly in the right direction as styles like the Samba gain renewed steam.

    By July 17, 2024
  • Trendline

    How the purpose of stores is evolving

    Stores have always evolved in order to compete as times, technology and tastes change. And, most of all, to please customers.

    By Retail Dive staff
  • External shot of The Body Shop storefront.
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    Daphne Howland/Retail Dive
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    The Body Shop acquired out of UK administration

    Investors including Auréa Group, whose portfolio is centered on DTC beauty brands, will acquire the decades-old retailer for an undisclosed amount.

    By July 17, 2024
  • Swimmer Steele Johnson dives into a poll wearing American flag-themed swim trunks
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    Courtesy of Chubbies
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    Chubbies signs branded license deal with Team USA, Olympic Heritage

    The multi-year collaboration includes an initial Paris 2024 themed collection with additional capsules to drop later this summer.

    By Lara Ewen • July 17, 2024
  • Canada Goose storefront in Las Vegas.
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    Courtesy of Canada Goose
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    Canada Goose appoints new chief digital and information officer

    Alfredo C. M. Tan steps into the role Aug. 7 and replaces Matt Blonder, who was the company’s chief digital officer for a little over a year. 

    By Tatiana Walk-Morris • July 15, 2024
  • A person wearing a suit in a green landscape.
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    Courtesy of Indochino
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    Indochino set to open 5 new stores this summer

    The locations will be in Charleston, South Carolina; Fort Worth, Texas; Buffalo, New York; Murray, Utah; and Los Angeles.

    By Howard Ruben • July 15, 2024
  • Headshot of Evelyn Chua
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    Courtesy of Birkenstock
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    Birkenstock names managing director as it eyes expansion

    Evelyn Chua will lead the footwear brand’s segments across Southeast Asia, Australia and New Zealand in the newly created role.

    By Howard Ruben • July 12, 2024
  • Two people walk down a store aisle past a sign that reads, "Everyday Low Price."
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    Joe Raedle via Getty Images
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    One-third of consumers cut spending in Q2: report

    Inflation concerns continue to weigh on shoppers, with 84% saying it has affected how they spend their money, according to a report from Jungle Scout.

    By Howard Ruben • July 12, 2024
  • The interior of Municipal's Los Angeles store
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    Courtesy of Municipal
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    Mark Wahlberg’s Municipal brand opens first permanent store in LA

    The location opening comes after the apparel brand ran a seven-month pop-up in New York City’s Hudson Yards.

    By Howard Ruben • July 11, 2024
  • A collage of six photos featuring E.l.f. Beauty's company porfolio of brands
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    Courtesy of E.l.f. Beauty
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    Naturium lands in Ulta Beauty

    The skin care brand will have 46 products available in over 1,400 of the beauty retailer’s stores.

    By Howard Ruben • July 11, 2024
  • The Nike "swoosh" on the side of a building, with another building seen behind it.
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    Daphne Howland/Retail Dive
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    Nike taps former executive Tom Peddie to return as vice president of marketplace partners

    The 30-year veteran of the athletics retailer, who retired in 2020, is set to return as the company shifts its direct-to-consumer strategy.

    By July 10, 2024
  • athletic brewing
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    Courtesy of Athletic Brewing
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    Nonalcoholic beer maker Athletic boosts coffers with $50M investment

    The financing round will help fund the fast-growing company’s expansion efforts.

    By Christopher Doering • July 10, 2024
  • Made In cookware in a kitchen
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    Courtesy of Made In
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    Made In Cookware launches Canadian website

    The North American expansion comes as the company looks to grow in more international markets.

    By Howard Ruben • July 9, 2024
  • A group of people sitting around a bonfire wearing apparel items from Vineyard Vines and Jeep's capsule collection.
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    Courtesy of Vineyard Vines
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    Vineyard Vines teams up with Jeep on capsule collection

    The collection, which is available in select Vineyard Vines stores as well as on its website, consists of hats, sweatshirts, shirts and shorts.

    By Howard Ruben • July 9, 2024
  • A basketball with "Glossier" printed across the front.
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    Courtesy of Glossier
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    Glossier inks partnership with USA Basketball Women’s National Team

    The beauty brand in March expanded its partnership with the WNBA, which initially launched in 2020.

    By Howard Ruben • July 3, 2024
  • A group of runners on the road in the French Alps are featured in Hoka's latest ad campagin
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    Permission granted by Hoka
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    Hoka’s latest avian-themed ads look to shore up favor among runners

    Establishing a stronger connection to runners comes as legacy rivals like Nike have seen their foothold in the community slip.

    By Peter Adams • July 3, 2024
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    Courtesy of Signet Jewelers
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    Rocksbox drops rental subscription

    The jewelry company has rebranded as an e-commerce site, selling both new and pre-owned items.

    By Howard Ruben • July 2, 2024
  • Poppi, soda
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    Courtesy of Poppi
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    Poppi lawsuit turns attention and scrutiny to the prebiotic beverage industry

    The category's explosive growth with little regulation has led to questions over what makes a product "gut healthy."

    By Alexandra Frost • July 2, 2024
  • A person exiting a room where there are three pictures hung above a cabinet
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    Courtesy of Framebridge
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    Framebridge opens first store in Texas

    The location in Austin marks the DTC framing company’s 23rd store nationwide.

    By Howard Ruben • July 2, 2024
  • A white store with yellow trim, with the words "M.M. LaFleur" painted in black.
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    Courtesy of M.M. LaFleur
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    M.M. LaFleur’s CEO on the brand’s evolution and relaunching a store fleet

    It’s been years since M.M. LaFleur shuttered its subscription service and closed all its stores. Now it’s recommitting to both.

    By July 2, 2024
  • A person walks in front of a Nike store.
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    Kevin Frayer/Getty Images via Getty Images
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    Nike expects more revenue declines ahead after ‘sluggish’ Q4

    CEO John Donahoe said the company is “embracing a more balanced approach” to DTC and wholesale after a rough set of numbers.

    By June 28, 2024
  • An organge suitcase from Away's softside line.
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    Courtesy of Away
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    Away expands into softside luggage

    After making a name for itself selling hardshell suitcases, the DTC luggage brand is expanding to capture what it says is 50% of the luggage market.

    By Howard Ruben • June 28, 2024
  • Chewy, fulfillment center
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    Permission granted by Chewy
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    Column

    The Weekly Closeout: Chewy plans $500M share buyback, Conn’s receives Nasdaq delinquency notice

    The online pet retailer agreed to repurchase shares from its largest shareholder, while the home retailer received the notification after not filing its latest quarterly report.

    By Retail Dive Staff • June 28, 2024
  • A headshot of Erik Janshen in a colorful hallway with a blue Puma sweatshirt on.
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    Courtesy of Puma
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    Puma taps Tommy Hilfiger, Calvin Klein veteran for VP of DTC

    Erik Janshen will lead the brand’s global direct-to-consumer sales, including stores, e-commerce and “several online marketplaces.”

    By June 28, 2024
  • A store display with a red Levi's sign includes jeans in various shades of blue, folded on shelves and hanging on racks.
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    Daphne Howland/Retail Dive
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    Levi’s DTC growth speeds up in Q2 as wholesale improves

    The iconic jeans maker is responding to demand for looser fits and non-denim categories and plans to expand its global footprint by 70 new stores.

    By June 27, 2024