DTC


  • Headshot of Spanx CEO Kim Jones.
    Image attribution tooltip
    Courtesy of Spanx

    Spanx names new CEO

    The brand promoted longtime executive Kim Jones to the role and expanded its executive team. 

    By Oct. 3, 2022
  • Caraway pots and pans on the stove
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    Courtesy of Caraway

    DTC cookware brand Caraway raises $35M

    The funding comes as many retail startups face a cooler venture capital market.

    By Tatiana Walk-Morris • Oct. 3, 2022
  • Trendline

    The direct-to-consumer landscape in retail

    More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.

    By Retail Dive staff
  • Two side-by-side photographic portraits, the left in color and the right in black and white.
    Image attribution tooltip
    Courtesy of Supergoop

    Supergoop expands executive team

    Company veteran Britany LeBlanc was promoted to chief marketing officer, and LVMH alum Ryan Crowley will be chief financial and chief operating officer.

    By Sept. 30, 2022
  • Beyond Yoga's entrance to its first store
    Image attribution tooltip
    Courtesy of Beyond Yoga
    Column

    The Weekly Closeout: Beyond Yoga opens its first store and H&M looks to cut costs

    The active brand is planning more stores down the pike, while the fast-fashion retailer is hoping to stem losses by charging for returns.

    By Retail Dive Staff • Sept. 30, 2022
  • A rendering of Peloton branded fitness shops inside Dick's Sporting Goods.
    Image attribution tooltip
    Courtesy of Peloton

    Peloton deepens wholesale ties through Dick’s Sporting Goods deal

    The partnership was announced at the same time Peloton lost its lawsuit against Lululemon.

    By Sept. 30, 2022
  • Nike Rise in Seoul, South Korea
    Image attribution tooltip
    Courtesy of Nike

    Nike ‘aggressively’ clearing inventory ahead of holidays

    Some out-of-season apparel arrived late, while holiday apparel arrived early, leading inventories to rise 44% year over year.

    By Sept. 30, 2022
  • A line of fitness instructors standing together.
    Image attribution tooltip
    Courtesy of Lululemon

    Lululemon puts Mirror acquisition to use with Lululemon Studio program

    The membership, launching next week, costs $39 per month and requires customers to own the at-home fitness device.

    By Sept. 30, 2022
  • A headshot of Jennifer Ingraffea.
    Image attribution tooltip
    Courtesy of The North Face

    The North Face fills chief marketer, merchandiser spots with Nike vets

    Sophie Bambuck will take on the marketing role while Jennifer Ingraffea will fill the merchandising position as the brand builds out its leadership team.

    By Sept. 28, 2022
  • Two shelves of Grove Collaborative products.
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    Courtesy of Grove Collaborative

    Grove Collaborative doubles retail presence through CVS partnership

    As it tries to reach more consumers, the company is facing declining sales.

    By Tatiana Walk-Morris • Sept. 27, 2022
  • A room featuring a collection of Pattern's brands
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    Courtesy of Pattern Brands

    Pattern Brands acquires Onsen

    The soft goods company, known for its premium towels, joins six other brands in Pattern's growing portfolio.

    By Sept. 27, 2022
  • A Knix storefront in Santa Monica
    Image attribution tooltip
    Courtesy of Knix

    Knix acquired for $320M

    The DTC brand was bought by health and hygiene company Essity, with founder Joanna Griffiths maintaining a 20% stake.

    By Tatiana Walk-Morris • Sept. 27, 2022
  • Camping in Spain.
    Image attribution tooltip
    Carlos Alvarez via Getty Images

    Yeti CFO resigns following lukewarm earnings

    Paul Carbone, who took the company public during his first year as CFO, is departing to pursue another venture closer to family after four years in the role.

    By Elizabeth Flood • Sept. 27, 2022
  • Peloton Bike+
    Image attribution tooltip
    Courtesy of Peloton

    Peloton’s head of marketing, chief commercial officer exit

    Dara Treseder is leaving Oct. 4 to become the CMO of Autodesk and Kevin Cornils exited last Friday.

    By Sept. 26, 2022
  • Image attribution tooltip
    Purple

    Purple adopts poison pill, forms committee to evaluate takeover bid

    The DTC mattress brand last week received an unsolicited offer from Coliseum Capital Management.

    By Sept. 26, 2022
  • Build-A-Bear Workshop store
    Image attribution tooltip
    "Potomac Mills Build-A-Bear Workshop" by Aolden23 is licensed under CC BY-SA 3.0

    Build-A-Bear redesigns website

    The retailer has rebounded from the COVID-19 pandemic to see historically high revenues.

    By Tatiana Walk-Morris • Sept. 26, 2022
  • Two brides stand outside wearing white wedding dresses.
    Image attribution tooltip
    Courtesy of Eloquii

    Eloquii debuts bridal line

    The collection will launch at Bridal Fashion Week in October and will be available for purchase on the DTC brand’s website.

    By Tatiana Walk-Morris • Sept. 22, 2022
  • A Nike storefront at The Grove shopping center in Los Angeles, California.
    Image attribution tooltip
    Cara Salpini/Retail Dive

    Barclays downgrades Nike on inventory trouble, slowing demand and volatility in China

    The retailer’s strength in North America may no longer be enough to offset its challenges in China, the analysts said.

    By Sept. 21, 2022
  • Exterior photo of a Ralph Lauren storefront.
    Image attribution tooltip
    Cara Salpini/Retail Dive

    Ralph Lauren to open 250 stores in the next 3 years

    The luxury brand has exited most department stores to focus on its direct-to-consumer strategy. 

    By Sept. 21, 2022
  • A line of Beautycounter products in various skin tone shades.
    Image attribution tooltip
    Permission granted by Beautycounter

    What can an Amazon Fashion executive do for Beautycounter?

    Kara Trousdale joined the beauty brand as its chief commercial officer in March and is bringing lessons from the e-commerce giant to help guide its omnichannel strategy.

    By Sept. 21, 2022
  • Two girls jumping on a couch
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    Courtesy of Lovesac

    How Lovesac went from selling bean bags to nearing $500M in sales

    Founder Shawn Nelson discusses how the company shifted sales from stores to online all while operating profitably.

    By Sept. 20, 2022
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    Purple

    Purple receives takeover bid

    Coliseum Capital Management offered to buy the remaining common stock for $4.35 a share, a roughly 56% premium from the brand’s Friday closing price.

    By Sept. 19, 2022
  • Amazon truck loaded for Prime Day.
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    Courtesy of Amazon

    Amazon sued by California on allegations it blocks price competition

    The state’s attorney general alleges that the e-commerce giant keeps sellers and wholesalers from offering lower prices outside its site.

    By Sept. 15, 2022
  • A white, blue and purple running shoe by the brand On
    Image attribution tooltip
    Permission granted by On

    Running brand On creates shoe made from carbon emissions

    The shoe, Cloudprime, is made of about 70% CO2, and will need more investment to be brought to consumers at scale.

    By Sept. 15, 2022
  • Rothy’s prevails in court as Birdies agrees to cease selling disputed shoe design

    The DTC shoe companies have been in court since April, and Rothy’s on Wednesday vowed to continue to vigorously defend its intellectual property.

    By Sept. 14, 2022
  • A desk and chairs in an office
    Image attribution tooltip
    Courtesy of Branch

    West Elm partners with DTC office furniture brand Branch

    The partnership adds to West Elm’s growing assortment of direct-to-consumer brands and helps expand its new business-to-business offering.

    By Sept. 13, 2022