The definitive guide to generational marketing

A good marketer can kick it old school with the boomers and float the perfect hashtag to Gen Z — but what if it's time to get social with the boomers and bring Gen Zers into stores? Here's everything you need to know about marketing by generation.

By Cara Salpini • Oct. 20, 2017

Amazon holds 68% of smart speaker market share

Sales of the technology should hit 24 million by the end of 2017, but the online titan still controls the market, according to a Strategy Analytics study.

By Dan O'Shea • Oct. 20, 2017

Explore the Trendline➔

How artificial intelligence is shaping retail

More retailers are leaning on AI as a tool, tapping into the tech to improve customer service and support supply chain functions.

By Retail Dive staff

Millennials turn to Pinterest, Facebook for Halloween

Roughly 65% of millennials search social media for Halloween inspiration, looking for everything from decor to costumes, according to a study by Alliance Data.

By Cara Salpini • Oct. 19, 2017

Walmart, JD.com reportedly integrating customer loyalty in China

In a challenge to Alibaba, the companies will also develop a program for JD.com to fulfill orders by relying on inventory from Walmart.

By Dan O'Shea • Oct. 19, 2017

Retail Therapy: Parents have to pick their poison with these costumes

Retailers have gone too far with three disturbing, offensive and downright inappropriate children’s costumes.  

By Cara Salpini • Oct. 19, 2017

85% of shoppers are going mobile for the holidays

Holiday shoppers are most receptive to specialized deals and offers on mobile, according to a study by YouAppi.

By Cara Salpini • Oct. 19, 2017

Conversational Commerce: How Matthew Shay views the state of the retail industry

Retail Dive sat down with the head of the NRF to talk about the evolution of the association and the industry when it comes to public policy, technology and changing consumer habits.

By Corinne Ruff • Oct. 19, 2017

Walmart’s Store No. 8 showcases the future of VR

The event, a first of its kind for Walmart, drew an exclusive group of high-tech brands, technologists and venture capitalists to debut the latest in VR.

By Corinne Ruff • Oct. 19, 2017

Online retail sales to soar past $1 trillion by 2027

If you think this year's expected $445 billion in online retail sales sounds impressive, just wait another decade, according to a new report by FTI Consulting. 

By Dan O'Shea • Oct. 18, 2017

Amazon apparel sales gaining on Lululemon, Nordstrom

Department stores stand to lose big as consumers increasingly turn to Amazon for clothing, according to research from investment bank Morgan Stanley.

By Daphne Howland • Oct. 18, 2017

Five data-driven strategies to personalize your holiday marketing campaigns

By looking at historical data and anticipating consumers' intent, businesses improve the likelihood of converting visitors into purchasers while personalizing every interaction.

By Shane M. Swisher, Listrak • Oct. 17, 2017

Nearly half of online shoppers report holiday frustrations

This holiday season could be bigger than ever for e-commerce, but a study by Pitney Bowes shows a growing number of unhappy online shoppers.

By Dan O'Shea • Oct. 17, 2017

The transformation of the NRF — and how Matthew Shay envisions the future

The head of the trade association sat down with Retail Dive to share what he’s learned during his seven years at the helm and what role the organization plays going forward.

By Corinne Ruff • Oct. 16, 2017

6 retailers that are forgotten — but not gone

Amazon hasn't killed them. They haven't been raptured in the "retail apocalypse." Nor are they trending online or in the media. But these retailers have staying power.

By Ben Unglesbee • Oct. 16, 2017

Can data analytics predict store closures?

New approaches to big data analytics may help retailers make smarter decision about where to invest — and where not to.

By Dan O'Shea • Oct. 16, 2017

Costco is 58% cheaper than Whole Foods

Even though shoppers get a much different experience at the natural and organic retailer, they are paying more for it, according to an analysis by JPMorgan.

By Erika Kincaid • Oct. 16, 2017

4 types of holiday shoppers marketers need to reach

Whether they're shopping early, late or all the time, there's a strategy to approaching each segment — and marketers should read up.

By Cara Salpini • Oct. 13, 2017

Gen Z, millennials make up nearly half of Black Friday shoppers

The younger generations show up in force on the shopping day, but they also spend the least during the season, according to a recent report.

By Cara Salpini • Oct. 13, 2017

Teens are turning their backs on Nike

Street styles are capturing the young generation's attention, although they're still more likely to spend money on food, according to a recent report.

By Daphne Howland • Oct. 13, 2017

Sam’s Club channels member feedback through the cloud

The warehouse retailer is using the cloud to give its associates quicker, easier access to data that could help customer experiences and potentially close sales.

By Dan O'Shea • Oct. 13, 2017

Retail Therapy: 6 Halloween costumes to chill your fashion sense to the bone

From offensively political to flat-out ridiculous, these costumes take trick-or-treating to a whole new level.

By Cara Salpini • Oct. 13, 2017

Black Friday shoppers more likely than ever to go online this year

Amazon will likely reap the rewards as consumers avoid stores on the Thanksgiving weekend, but all retailers could see more online customers on the famous red letter retail days.

By Daphne Howland • Oct. 13, 2017

Target expands Google partnership with Express delivery and Voice

Target follows Walmart to Google as merchants scramble to make up ground in the race against Amazon's voice-assisted shopping. 

By Dan O'Shea • Oct. 12, 2017

Cashierless checkout transactions to explode to $78B

Systems that allow shoppers to bypass checkout lines are in limited use right now, but that will change by 2022, according to Juniper Research.

By Dan O'Shea • Oct. 12, 2017

3 ways retailers can stand up to big competitors

Retail giants like Victoria's Secret and Amazon are gobbling up market share, but there’s still plenty of room for aggressive entrepreneurs to grow, writes Yandy.com CEO Thom Brodeur-Kazanjian.

By Thom Brodeur-Kazanjian • Oct. 12, 2017