Consumer Trends: Page 39
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US e-commerce sales growth projected to continue in 2021: report
Apparel, a category especially hard hit last year, is expected to have digital sales rise 18.9% once the pandemic subsides, eMarketer found.
By Tatiana Walk-Morris • May 3, 2021 -
Courtesy of Tiffany & Co.
Tiffany & Co. debuts men's engagement rings
The Charles Tiffany Setting is named after the company's founder and promises to introduce "a bold new era of love."
By Kaarin Moore • May 3, 2021 -
Trendline
Gen Z and the next-generation consumer
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
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Sponsored by eCommerce Expo USConnecting with the hearts and minds of today's conscious consumer
Today's consumer is aware and driven by their values and desires. Here's how leading with values has helped these retailers innovate and grow.
May 3, 2021 -
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Sponsored by HersheyThe art and science of "micro moments" in retailer media
Businesses have an opportunity to influence their customers with disruptions that can spur unplanned purchases.
May 3, 2021 -
Courtesy of The Campbell Soup Co.
ColumnRetail Therapy: Frank's RedHot spices up Goldfish snacks
The collaboration with the hot sauce brand packs some heat into the popular snack.
By Maria Monteros • April 30, 2021 -
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Good news on vaccines, economy drives a sunnier view of retail at Moody's
Profits will likely spike as pandemic pressure eases, with apparel and off-price players gaining the most. But a return to normal could also have a downside.
By Ben Unglesbee • April 29, 2021 -
Courtesy of Vivrelle
Luxury accessories club Vivrelle raises $26M
The platform, which gives members access to a shared closet, plans to scale its operations as interest in circular fashion grows.
By Tatiana Walk-Morris • April 28, 2021 -
Retrieved from Piqsels.
Livestreaming popularity expected to grow in 2021: Coresight Research
Already a billion-dollar industry in China, the firm identifies live e-commerce as a trend to watch in the U.S. this year.
By Maria Monteros • April 28, 2021 -
Courtesy of David's Bridal
David's Bridal launches Quinceañera label
The bridal retailer is tapping into a new market with Fifteen Roses as it tries to build lifetime shoppers for special events.
By Kaarin Moore • April 28, 2021 -
Jeff Wells/Retail Dive
Private label growth poised to reignite in 2021
Following a year when national brands led growth, store brands could benefit from shifting consumer behaviors and omni-shopping, according to NielsenIQ and ingredients supplier Kerry.
By Jeff Wells • April 27, 2021 -
Intouch Insight
Sponsored by Intouch InsightConsumer habits: Lessons learned during a year of uncertainty
Explore feedback from consumers across North America to understand how their priorities have changed.
April 26, 2021 -
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Sponsored by WazeAs spring shopping fever surges, here's how to bring customers to your door
As buyers prepare to fling open their wallets, retailers can actively promote themselves at the moment of decision to make their store a stop of choice.
April 26, 2021 -
Courtesy of JanSport
ColumnRetail Therapy: JanSport teams up with Nicole McLaughlin to reimagine its products
From bras to slippers, the upcycle artist turned the brand's popular backpacks into completely new items.
By Caroline Jansen • April 23, 2021 -
Adeline Kon/Retail Dive
Deep DiveRight now, retailers are writing their own rules on climate action. Does that need to change?
With an executive order in place and mounting pressure from multiple sides, climate regulation is brewing.
By Maria Monteros • April 21, 2021 -
Courtesy of Native
DTC brand Native launches sunscreen line
The company, which got its start selling natural deodorants, now has its sights set on attracting customers who want streak-free, natural sunscreens.
By Tatiana Walk-Morris • April 19, 2021 -
Courtesy of Tailored Brands
Tailored Brands turns to Michael Strahan for 'workleisure' collection
Some analysts say that the company, still struggling after emerging from bankruptcy last year, has been too slow to offer more casual styles.
By Daphne Howland • April 19, 2021 -
Brands could lose fickle Gen Zers over poor digital experiences, survey finds
Eighty percent of younger consumers said they're more willing to try new brands online since the pandemic began.
By Robert Williams • April 16, 2021 -
The image by Achim Hepp is licensed under CC BY-SA 2.0
Gucci tops the list of most popular luxury brands online, study says
The popularity of high-end brands in 2020 was impacted by the same trends the rest of the industry saw, with loungewear and home collections critical.
By Tatiana Walk-Morris • April 16, 2021 -
Courtesy of Elliott Jerome Brown Jr.
ColumnRetail Therapy: White Castle serves fast food with style
The restaurant chain partnered with award-winning fashion line Telfar to produce new employee uniforms and a limited-edition collection.
By Maria Monteros • April 16, 2021 -
OpinionThe shift to the suburbs predates COVID-19. Did retailers miss the signs?
As suburban populations grew over the past decade, retailers consistently ignored the trend in favor of cities, writes Euromonitor International's Bob Hoyler.
By Bob Hoyler • April 15, 2021 -
Fast fashion faces steep declines in the next decade or sooner, UBS warns
Sustainable sub-brands or special campaigns may not be enough as more consumers reject the sector's high-volume, high-turnover, low-price approach.
By Daphne Howland • April 12, 2021 -
As CMO appointments rose in 2020, women lost ground, study says
Marketing leadership boasts greater gender diversity than other departments while facing a persistent succession crisis, with 84% of chief marketers being hired externally.
By Robert Williams • April 12, 2021 -
Ivan Kruk / Adobe Stock
Sponsored by GoogleHow to drive new customer loyalty
More than a third of consumers are shopping online for categories they had not previously bought through digital channels.
By Jane Butler and Kevin Fried • April 12, 2021 -
Retrieved from Vans on April 09, 2021
ColumnRetail Therapy: The unlikely collab between Zabar's and Vans
The famous Upper West Side grocery store teamed up with the footwear brand for its "Foot the Bill" initiative aimed at supporting local businesses.
By Caroline Jansen • April 9, 2021 -
Moody's sees sustainability as opportunity for fashion, despite costs
Diminishing resources and mounting pressure from consumers and regulators are forcing apparel brands to adopt more eco-friendly practices.
By Daphne Howland • April 9, 2021
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