Soma debuts self-adjusting ‘Bodify’ bra

The new tech-enabled bra comes just a couple of years after the brand released a patented measurement bra with fit tech company Like A Glove.

By Tatiana Walk-Morris • Feb. 23, 2022

Macy's rejects e-commerce spinoff as it looks to build on digital growth

The retailer's CEO cited risks to its customers and brands from breaking out its digital business as a stand-alone company.

By Ben Unglesbee • Feb. 22, 2022

Explore the Trendline➔

Digital innovation and technology trends in retail

Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.

By Retail Dive staff

Bed Bath & Beyond brings on digital-focused execs to build out omnichannel strategy

In addition to the new hires, the home retailer named Stitch Fix's COO Minesh Shah to its board of directors.

By Tatiana Walk-Morris • Feb. 22, 2022

Klarna puts buy now, pay later on a card

After a U.K. rollout last month, the Swedish firm is bringing its physical Visa card to the U.S. – but not before making prospective cardholders wait.

By Caitlin Mullen • Feb. 22, 2022

Retailers winning with mobile offerings, losing with post-sales support

As consumers return to stores after two years of a global pandemic, they are using their smartphones more than ever to aid in the in-store shopping experience.

Feb. 22, 2022

What shoppers want requires AI - while tech execs are wary

In a landscape that offers so many different options for shoppers, artificial intelligence (AI) has the potential to resolve the frictions among these groups - but can brands quickly adopt and deploy it?  

By By Diane Burley, Director of Content at Coveo • Feb. 22, 2022

Lids launches e-commerce site for limited product releases

LidsHatDrop.com will drop limited quantity collections twice a week, as the retailer continues to expand its physical footprint. 

By Tatiana Walk-Morris • Feb. 17, 2022

Wish debuts shoppable video tool for merchants

The e-commerce platform just this month named a new CEO, and has been building up its C-suite over the past year.

By Tatiana Walk-Morris • Feb. 17, 2022

Should more retailers be on Roblox?

The platform is used by millions of tweens daily. And ignoring it may cost brands loyalty, revenue and a future audience. 

By Kaarin Moore • Feb. 17, 2022

Retailers add core business strategy to tech duties

Central technology roles are changing in retail as executives tackle operation improvements, the supply chain and consumer experience.

By Roberto Torres • Feb. 16, 2022

Grabango adds another c-store partner for its checkout-free tech

The startup's frictionless checkout system will appear in two Mapco convenience stores in Tennessee later in 2022.

By Sam Silverstein • Feb. 16, 2022

Sally Hansen debuts AR try-on tech for nail polish

Beauty brands have increasingly relied on augmented reality tools during the COVID-19 pandemic as shoppers have prioritized safety.

By Tatiana Walk-Morris • Feb. 15, 2022

The Container Store to launch mobile app, loyalty program

The company also wants to open more physical stores and explore a new shop-in-shop concept in the future.

By Tatiana Walk-Morris • Feb. 14, 2022

The potential hidden in your e-commerce checkout: B2B buyers

Retailers have a few key considerations to make to build an e-commerce experience that will attract and retain B2B buyers.

By Brandon Spear, Chief Executive Officer at Trevipay • Feb. 14, 2022

How retailers can provide value by being relevant

Personalized communication is key to increasing customer loyalty and purchasing behavior

By Meghann York, Global Head of Product Marketing at Emarsys, an SAP company • Feb. 14, 2022

CVS to spend up to $3B on digital features

The retailer wants to improve its tech offerings as it scales back its brick-and-mortar operations.

By Tatiana Walk-Morris • Feb. 11, 2022

Mastercard teams with fintechs on small business card

The new card will be geared toward business owners who struggle to access credit and growth capital.

By Caitlin Mullen • Feb. 10, 2022

Gartner: A quarter of consumers will use the metaverse daily by 2026

The firm predicts 25% of people will spend at least one hour a day in the metaverse to work, shop, learn, socialize or consume entertainment by then.

By Tatiana Walk-Morris • Feb. 10, 2022

Apple unveils Tap to Pay on iPhone tool for merchants

The feature won't require additional hardware and will work on iPhone XS or subsequent devices.

By Tatiana Walk-Morris • Feb. 9, 2022

Peloton slashes 20% of its corporate workforce and switches CEOs as losses mount

The cycle maker is undergoing painful restructuring cuts with growth slowing and acquisition rumors circling around it.  

By Ben Unglesbee • Feb. 8, 2022

Snapchat's AR shopping upgrade points to social commerce future

Tests of a new "catalog-powered" shopping lens generated $6 million in sales for Ulta Beauty and a 17-time lift in purchases among women for MAC Cosmetics.

By Robert Williams • Feb. 8, 2022

What retail has in store for 2022

A month into the new year, here are some of the top forces impacting retail, the trends we're watching and predictions for what is to come. 

By Retail Dive Staff • Feb. 7, 2022

Nike adds counterfeiting claims to NFT lawsuit against StockX

The shoe brand said it obtained four pairs of fake shoes that came with an authenticity guarantee.

By Ben Unglesbee • Updated May 11, 2022

Oddity launches personalized skin and hair care brand, SpoiledChild

Its first brand, Il Makiage, just surpassed $260 million in revenue. With SpoiledChild, the company enters the personalized skin and hair care space.

By Tatiana Walk-Morris • Feb. 4, 2022

GameStop plots NFT marketplace with Immutable X partnership

The retailer is trying to get a jump-start on the next technological iteration of gaming. 

By Ben Unglesbee • Feb. 3, 2022