Technology: Page 16


  • The TikTok app is displayed on an Apple iPhone.
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    Photo Illustration by Drew Angerer via Getty Images
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    TikTok Shop looks to woo small businesses with accelerators

    Despite facing a U.S. ban, the social media platform is investing in resources to help scale women- and LGBTQIA+-owned businesses.

    By Tatiana Walk-Morris • June 26, 2024
  • Toys R Us OpenAI
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    Courtesy of Toys R Us
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    Toys R Us creates first brand film to use OpenAI’s text-to-video tool

    As it prepares for a major relaunch, the toy brand’s production arm is embracing generative AI tools that have become the focus of the marketing and media industries for the last few years.

    By Chris Kelly • June 26, 2024
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • A wall that reads "Foot Locker" with a wood bar-like setup in front of it.
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    Courtesy of Foot Locker, Inc.
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    Foot Locker’s new loyalty program lets shoppers redeem points for cash, sneaker access

    A new mobile app will join the refreshed FLX Rewards program later this year as the athletics retailer undergoes a major turnaround effort.

    By June 25, 2024
  • A red storefront entrance with a white dot-in-circle logo and an "order pickup" sign on the door. Trees and blue sky with white clouds on the right.
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    Daphne Howland/Retail Dive
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    Target teams with Shopify to expand its marketplace

    A selection of Shopify merchants, like True Classic, will join the mass merchant’s digital marketplace, with some available in stores in coming months.

    By Tatiana Walk-Morris • June 25, 2024
  • A plane flys over a J.C. Penney storefront.
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    Justin Sullivan via Getty Images
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    J.C. Penney spends $40M on distribution center upgrades

    The retailer installed new automation technology at its plant in Reno, Nevada, as part of a larger investment strategy.

    By Philip Neuffer • June 24, 2024
  • A Verity-manufactured drone hovers nearby boxed inventory in a warehouse.
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    Courtesy of Verity
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    Sportswear brand On taps warehouse drones

    The retailer has partnered with AI and robotics company Verity to improve fulfillment operations and inventory visibility.

    By Kelly Stroh • June 21, 2024
  • Customer at Sephora Times Square testing the Makeup by Mario AR Mirror for virtual bronzer try-on
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    Courtesy of Makeup by Mario
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    Makeup by Mario launches AR mirror at Sephora Times Square

    The limited-time experience helps users with selecting a shade and product application.

    By June 20, 2024
  • A Target employee completes an in-store checkout purchase and hands a customer a receipt.
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    Permission granted by Target
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    Target to roll out generative AI chatbot for store employees

    The new tool, dubbed Store Companion, is designed to answer on-the-job process questions and support store operations.

    By Nate Delesline III • June 20, 2024
  • Picture of Instacart and Sally Beauty partnership.
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    Courtesy of Instacart
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    Sally Beauty expands same-day delivery services with Instacart deal

    The beauty retailer scaled up the partnership following a successful pilot earlier this year and will now offer the service from more than 2,200 stores.

    By Tatiana Walk-Morris • June 20, 2024
  • The Amazon Prime app is seen on a mobile phone.
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    Getty Images via Getty Images
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    Amazon unveils cookieless ad-targeting solution

    Ad Relevance uses AI to analyze billions of browsing, shopping and streaming signals and improved addressability in testing.

    By Peter Adams • June 20, 2024
  • A lit-up storefront at dusk.
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    Courtesy of Gap Inc.
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    Gap Inc. names new CTO

    Like CEO Richard Dickson, Sven Gerjets joins the apparel company from Mattel where he served as its chief technology officer.

    By Tatiana Walk-Morris • June 18, 2024
  • A YouTube Shopping advertisement shows Clorox wipes set out on a wood table.
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    Permission granted by Instacart
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    Instacart plugs retail media data into YouTube Shopping ads to fuel offsite growth

    Clorox is among the first brands piloting the integration that is part of the growing push by retail media networks into offsite marketing channels.

    By Peter Adams • June 17, 2024
  • Walmart on mobile and desktop
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    Courtesy of Walmart
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    Walmart opens access to off-site customer journey insights for suppliers

    With Digital Landscapes, Walmart is looking to help suppliers answer questions about customer journeys beyond the retailer’s website and app.

    By Chris Kelly • June 17, 2024
  • EBay's background enhancement tool.
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    Courtesy of EBay
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    EBay rolls out AI-backed photo enhancement tool

    The feature, which allows sellers to generate new backgrounds, is the latest aimed at helping merchants swiftly create high-quality product listings.

    By Tatiana Walk-Morris • June 12, 2024
  • An Academy Sports + Outdoors storefront.
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    Courtesy of Academy Sports and Outdoors
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    Academy Sports and Outdoors to offer on-demand delivery via DoorDash

    The sports and outdoor recreation retailer has tapped DoorDash for same-day deliveries as it expands its physical store footprint.

    By Tatiana Walk-Morris • June 11, 2024
  • Givenchy Beauty's Roblox experience, the Givenchy Beauty House, overhauled in celebration of Pride Month.
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    Courtesy of Givenchy Beauty
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    Givenchy Beauty makes over Roblox space for Pride Month

    The luxury brand overhauled its space on the platform to feature rainbows, flags and a pop-up showcasing virtual wearables from LGBTQ+ designers.

    By Jessica Hammers • June 10, 2024
  • A person in a blue vest in a store
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    Courtesy of Walmart
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    Walmart to bring electronic shelf labels to thousands of stores

    The retailer expects to deploy the technology to 2,300 locations by 2026 in a bid to improve efficiency and customer service.

    By Sam Silverstein • June 10, 2024
  • A brand image of Fibretrace's device that can identify the origin of a fiber.
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    Courtesy of Fibretrace
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    Target, FibreTrace and Cargill partner to verify raw cotton

    Luminescent pigments are integrated into raw cotton to track it throughout the global supply chain to verify U.S. and Brazilian cotton.

    By June 10, 2024
  • Women working on laptop at office.
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    Shutterstock/bbernard

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    Sponsored by Teleperformance

    The role of strategic partnership management and rebadging in transformation and enhanced CX

    The retail industry saw a drop in new global in-house centers last year. See why strategic business process services partnerships may be more appealing, and how to use them to unlock long-term value.

    By Mike Lytle, North America CEO, Teleperformance • June 10, 2024
  • A screen grab of the interior of Ikea's Roblox store.
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    Courtesy of Ikea
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    Ikea remodels remote work with paid positions for Roblox store

    The Swedish retailer is offering jobs to 10 people to staff the digital space and drive real-world recruitment.

    By Sara Karlovitch • June 6, 2024
  • The arms of a person wearing a striped shirt can be seen taking an envelope out of a box filled with clothes.
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    Courtesy of Stitch Fix
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    Amid ongoing declines, Stitch Fix pilots customer experience improvements for summer launch

    A core group of customers is keeping and spending more per box, suggesting that the company is on the right track, analysts said.

    By June 5, 2024
  • A person's hand types on a keyboard while the other hand holds a credit card.
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    Poike via Getty Images
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    Global online retail sales to hit $6.8 trillion by 2028

    In the U.S. alone, online sales will reach $1.6 trillion by that period, up from $1 trillion in 2023, according to a recent report from Forrester.

    By Howard Ruben • June 4, 2024
  • Person wearing Apple Vision headset sitting in a chair.
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    Courtesy of Lowe's
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    Lowe’s pilots kitchen visualization app in stores

    The retailer wants customers to use its Apple Vision Pro app to help design and select products for their homes.

    By Tatiana Walk-Morris • June 4, 2024
  • Picture of blue orthotics inserts.
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    Permission granted by Orthotics Direct
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    Orthotics Direct introduces e-commerce site

    The company aims to make foot health solutions more affordable by streamlining the process of placing custom orders. 

    By Tatiana Walk-Morris • June 3, 2024
  • ipad with charts
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    miniseries/iStock/Getty Images Plus via Getty Images
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    Sponsored by OSM Worldwide

    How to leverage business intelligence in shipping

    Business Intelligence has emerged as a powerful tool for gaining valuable insights that enhance decision-making and operations.

    By Maciej Ciupa • June 3, 2024