Marketing: Page 83


  • Poshmark co-founder to oversee new seller experience team

    The new division is responsible for "supporting and innovating" on behalf of the platform's merchants.

    By Tatiana Walk-Morris • Oct. 13, 2021
  • A closeup of a Macy's sign with a signature red star sits atop a store entrance overhang.
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    Daphne Howland/Retail Dive
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    Macy's teams up with Fanatics

    The deal grows the fan apparel product offering at Macy's by nearly 20 times, as the department store continues to diversify its merchandise categories. 

    By Oct. 13, 2021
  • Trendline

    Gen Z and millennials

    If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

    By Retail Dive staff
  • The Vitamin Shoppe storefront
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    Courtesy of The Vitamin Shoppe
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    Hims & Hers strikes a deal with The Vitamin Shoppe to sell hair care products

    Although the collaboration will begin small, the companies left room for "potential expansion" early next year into other categories.

    By Tatiana Walk-Morris • Oct. 13, 2021
  • A Sephora storefront
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    Permission granted by Sephora
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    Sephora releases social media guidelines to tackle online harassment

    The "Hearts, Not Hate" tenets involve uplifting others, being an ally and naming hate. To tackle the last one, the retailer will moderate comments.

    By Oct. 12, 2021
  • A big red sign says that Macy's is "the world's largest store."
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    Daphne Howland/Retail Dive
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    Column

    Remember when Macy's was the one removing department store names?

    Now it's facing the unfortunate prospect of another retailer's logo splashed upon its hometown flagship, just in time for its famous Thanksgiving parade.

    By Oct. 12, 2021
  • A Scotch & Soda storefront in Berlin
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    Courtesy of Scotch & Soda
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    Scotch & Soda accelerates DTC expansion with 22 new physical locations set to open in 2021

    Originally a wholesale brand, the company had just 30 owned and franchised stores when it was acquired in 2011. Now it has 235.

    By Oct. 11, 2021
  • Walmart
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    Courtesy of Walmart
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    Walmart teams with Netflix on exclusive products, digital storefront

    The partnership gives the retailer access to the streaming platform's viewership as it establishes itself as a major destination for fan merchandise.

    By Maria Monteros • Oct. 11, 2021
  • A sign hangs outside a Sam's Club store.
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    Scott Olson via Getty Images
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    Sam's Club unveils first holiday catalog

    The retailer is also holding twice as many shopping events throughout the season so its members can shop early. 

    By Tatiana Walk-Morris • Oct. 11, 2021
  • A Public Lands storefront
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    Courtesy of Dick's Sporting Goods
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    7 experiential store concepts that opened this year

    From Dick's Public Lands outdoors banner to Bloomie's to Ulta's Target shop-in-shops, here are some of the most notable concept launches this year.

    By Oct. 11, 2021
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    Andrea Piacquadio / Pexels
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    Sponsored by Lightspeed

    The 2021 holiday season is here. Here's what retailers need to know.

    Holiday retail sales expected to reach a record-breaking $1.093 trillion, but the way customers shop doesn’t look the same anymore.

    Oct. 11, 2021
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    Permission for use provided by Yotpo

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    Sponsored by Yotpo

    Solve iOS 15 challenges with SMS this holiday season

    To engage iOS 15 users and drive sales this holiday season, embrace the channel that is already privacy-first — SMS.

    Oct. 11, 2021
  • A Mirror display in a Lululemon store
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    Courtesy of Lululemon
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    Column

    The Weekly Closeout: Mirror plans Canada launch and what’s with all the e-commerce spinoffs?

    Lululemon will expand the home fitness tech to nearly 200 stores, and Macy's is encouraged to follow department store Saks on a strange path.

    By Retail Dive Staff • Oct. 8, 2021
  • Adidas resale program with ThredUp
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    Courtesy of Adidas
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    Adidas to take back apparel from any brand in resale program with ThredUp

    Members of the athletics brand's app can order a prepaid shipping label and send back used apparel in exchange for rewards.

    By Oct. 8, 2021
  • Macy's redesigns its mobile app.
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    Courtesy of Macy's
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    Macy's updates app, launches live shopping

    The redesigned app features new design and navigation features, while Macy's Live allows customers to interact with stylists and hosts. 

    By Tatiana Walk-Morris • Oct. 8, 2021
  • Poughkeepsie Galleria Mall
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    The image by Dtobias is licensed under CC BY-SA 4.0
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    7 mall stores you forgot about

    What is it about the mall experience that stokes nostalgia? Here's a look back at some of the brands that once loomed large in shopping centers. 

    By Oct. 7, 2021
  • Nordstrom launches retail partnership with 11 Honoré

    The department store invested in the luxury plus-size apparel company in 2019.

    By Oct. 6, 2021
  • Best Buy rolls out Totaltech nationwide.
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    Courtesy of Best Buy
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    Best Buy expands Totaltech subscription service nationally

    The service, which costs about $200 a year, offers members access to Geek Squad support, special pricing, free delivery and standard installation.

    By Tatiana Walk-Morris • Oct. 6, 2021
  • Step
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    Permission granted by Step
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    Clothing is Gen Z's top wallet priority for first time since 2014, Piper Sandler finds

    The latest survey indicates that Nike remains the top apparel brand for teens, with Lululemon, Crocs and Converse gaining market share.

    By Chris Kelly • Oct. 6, 2021
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    Courtesy of Bed Bath & Beyond
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    Bed Bath & Beyond launches seventh private label this year, Studio 3B

    The retailer is close to its goal of rolling out at least eight owned brands by the end of the fiscal year as part of its broader three-year turnaround plan.

    By Oct. 4, 2021
  • Amazon truck loaded for Prime Day.
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    Courtesy of Amazon
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    Amazon joins other retailers in pushing early holiday deals

    Timing of what the e-commerce giant is calling "Black Friday-worthy" promotions resembles last year's delayed Prime Day event.

    By Oct. 4, 2021
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    Courtesy of J.C. Penney
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    J.C. Penney to unveil inclusive beauty concept

    The department store tried to salvage its lucrative Sephora partnership just as it entered bankruptcy last year.

    By Oct. 1, 2021
  • Walmart
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    Courtesy of Walmart
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    Walmart expands Free Assembly private label with kids product line

    In its latest bid to be a fashion destination, Walmart is adding to its assortment of children's apparel months after partnering with tween brand Justice.

    By Maria Monteros • Oct. 1, 2021
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    Courtesy of Gap Inc.
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    Column

    The Weekly Closeout: The Yeezy Gap hoodie looks like a hoodie and Eastbay launches new private label

    Kanye's latest Gap offering will ship in two to eight weeks, while Foot Locker's high-school focused brand introduced a performance line. 

    By Retail Dive Staff • Oct. 1, 2021
  • Gopuff
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    Courtesy of Gopuff
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    Gopuff plans to open a digital-first retail store

    Planning documents filed in San Francisco outline a location that has digital ordering kiosks and is built to efficiently manage in-store and online orders.

    By Jeff Wells • Oct. 1, 2021
  • Google introduces new ways to find shopping inspiration.
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    Courtesy of Google
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    Google adds visual search features for shoppers

    Users will soon be able to make all images on a website searchable, in a continued effort to prompt discovery of products and brands. 

    By Tatiana Walk-Morris • Sept. 30, 2021