Marketing: Page 72
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Courtesy of Dick's Sporting Goods
ColumnThe Weekly Closeout: Dick's names ambassadors for Calia brand and Walmart sweetens perks for sellers
The sporting goods retailer brought on four brand ambassadors to replace Carrie Underwood, while the mass merchant is offering sellers discounts on commission rates.
By Retail Dive Staff • April 8, 2022 -
Drew Angerer via Getty Images
Teen spending increases from pandemic lows: Piper Sandler
Research suggests teens prefer Coach and Louis Vuitton for handbags. Nike was once again crowned the No. 1 apparel brand for teens.
By Tatiana Walk-Morris • April 8, 2022 -
Trendline
Gen Z and millennials
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Snapchat: 92% of Gen Z want to use AR for shopping
In a study, the social network also found the demographic was more likely than other generations to buy a product they had experienced in AR.
By Tatiana Walk-Morris • April 6, 2022 -
Courtesy of https://corporate.walmart.com/photos/walmart-store-exterior-at-night
Judge bars Walmart from selling shoes Vans alleges are knockoffs
The shoe brand accused the retailer of flooding the market with "cheap, low-quality, and confusingly similar shoes."
By Ben Unglesbee • April 6, 2022 -
Courtesy of Adidas Originals
Adidas goes sci-fi with personality-based metaverse avatars
The integration with Ready Player Me lets users explore the metaverse with a consistent identity while boosting visibility for Ozworld shoes from Adidas.
By Natalie Black (Koltun) • April 6, 2022 -
Courtesy of Lululemon
Lululemon taps Nike vet, Adidas exec for senior leadership roles
Phil Dickinson and Simon Atkins both bring deep experience from Lululemon's competitors as the brand expands into more categories.
By Cara Salpini • April 6, 2022 -
"DXL Men's Apparel store located in Natick, MA." by JCarnellDXLG is licensed under CC BY-SA 4.0
After engineering an 'extraordinary' turnaround, Destination XL is on the hunt for market share
The big-and-tall specialist went into "survival mode" early in the pandemic. Now it has reversed its financial trajectory and wants to win over a frustrated customer.
By Ben Unglesbee • April 6, 2022 -
Daphne Howland/Retail Dive
Nordstrom continues shakeup at Rack
Geevy Thomas, who led Rack's expansion in recent years, is retiring after four decades at the retailer. Longtime executive Scott Meden is also retiring.
By Daphne Howland • April 5, 2022 -
"Bergdorf Goodman department store on Fifth Avenue from 57th to 58th Streets designed in 1928 by architects Kahn & Jacobs." by Christopher Peterson is licensed under CC BY 3.0
Bergdorf Goodman names SVPs for e-commerce, stores
Cheryl Han will lead the luxury retailer's online business and customer strategy, while Melissa Xides will head store and brand operations.
By Tatiana Walk-Morris • April 5, 2022 -
Courtesy of Amazon
Alexa now gives advanced notification on deals
Amazon Prime customers can get notice of a deal up to 24 hours in advance, as the tech becomes "more proactive on your behalf."
By Tatiana Walk-Morris • April 4, 2022 -
The Container Store launches new tier-based loyalty program
In addition to the program, which features perks like exclusive access to products and events, the home organization retailer debuted a new mobile app.
By Caroline Jansen • April 4, 2022 -
Courtesy of Walmart
Walmart plots roadmap for media business with focus on premium ads
Plans for Walmart Connect include tests of on-site units like video, as the company aims to become a top-10 advertising platform.
By Peter Adams • April 4, 2022 -
Permission granted by Twitter
New Balance among brands trying on Twitter's first 3D product ads
Three new formats seek to make brand experiences more interactive on the platform, with a focus on driving actions like a purchase.
By Peter Adams • April 4, 2022 -
Permission granted by Petco
Is Petco positioned for long-term growth?
The specialty pet retailer introduced new store formats, inked partnerships with major retailers and leaned hard into health and wellness services. But it hasn't always been a smooth ride.
By Caroline Jansen • April 4, 2022 -
Column
The Weekly Closeout: Ace Hardware to hire 40K while Kohl's pushes back against activist investors
The home goods retailer is staffing up for spring while Kohl's urged shareholders to vote for its board nominees.
By Retail Dive Staff • April 1, 2022 -
Courtesy of Fabletics
Fabletics, Vanessa Hudgens further partnership with Sun-Daze collection
In a week full of announcements, the company also introduced a swim category and debuted a shapewear brand by Lizzo.
By Kaarin Moore • April 1, 2022 -
Courtesy of Canada Goose
Canada Goose taps company vet as president
Carrie Baker has been at the brand for over 10 years, holding various positions including executive vice president, chief of staff and communications chief.
By Tatiana Walk-Morris • April 1, 2022 -
Courtesy of Express
How Express drove revenue gains, 20% traffic bump with digital experiences
After adding more modern shopping features and functionalities to its app, the retailer saw average order value rise 27% from a year earlier.
By Robert Williams • April 1, 2022 -
Five Below looks to triple store count by 2030
Coming off a year of strong sales growth, the discounter is looking to double its sales and add 1,000 new stores by the end of 2025.
By Ben Unglesbee • March 31, 2022 -
Courtesy of Fabletics
Lizzo launches shapewear line Yitty
The Grammy award winner partnered with Fabletics on a body-positive line that will be available in sizes XS to 6X.
By Kaarin Moore • March 31, 2022 -
Courtesy of Instacart
Instacart unveils suite of services for retailers, including 15-minute delivery
Instacart Platform brings together new and existing services the e-commerce company offers, including ultrafast delivery, online storefronts, digital ads and smart carts.
By Catherine Douglas Moran , Jeff Wells • March 30, 2022 -
Courtesy of Grove Collaborative
Grove Collaborative is on the cusp of going public. Here's what the company is up to in the meantime.
Just last week, the sustainable personal care company reported full-year financial results and laid off approximately 17% of its corporate employees.
By Cara Salpini • March 29, 2022 -
Chico’s releases updated mobile apps for all of its brands
The new apps for its namesake brand, as well as White House Black Market and Soma, include a store locator tool and barcode scanning
By Tatiana Walk-Morris • March 28, 2022 -
Courtesy of Lego
Deep DiveBrick by brick: How Lego continues to build a toy empire
The retailer celebrates its 90th anniversary this year. And with over $8 billion in sales and IP deals that leverage pop culture, it shows no signs of slowing down.
By Kaarin Moore • March 28, 2022 -
Courtesy of Petco
ColumnThe Weekly Closeout: Petco to test a new store concept, and Balance Athletica rebrands
Petco will open stores with products for pets and livestock, while the athleisure brand changed its name to Vitality following a lawsuit with New Balance.
By Retail Dive Staff • March 25, 2022
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