The majority of online shoppers are anonymous — retailers need a new strategy for conversion

Despite these barriers, analyzing the micro-behaviors of anonymous consumers in real-time can allow retailers to enhance the customer experience and drive conversions. 

Nov. 7, 2022

The Weekly Closeout: DSW bets on shoe repair and Under Armour finally addresses athleisure

Shoppers can drop off their worn shoes at the footwear retailer’s stores. And the athletics brand is broadening its assortment.

By Retail Dive Staff • Nov. 4, 2022

Explore the Trendline➔

The latest in experiential retail

From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

By Retail Dive staff

Rothy’s taps Old Navy CMO for chief marketer role as it builds out C-suite

Jamie Gersch will take on the position while another Gap Inc. veteran, Heather Archibald, joins as chief product and merchandising officer.

By Cara Salpini • Nov. 4, 2022

Amazon Fashion, Snapchat partner on AR eyewear shopping lenses

Snap’s Senior Vice President of Partnerships Ben Schwerin said the feature was “just the first step in our partnership.”

By Tatiana Walk-Morris • Nov. 3, 2022

Dollar General boosts toy offering

The retailer worked with vendors to introduce new products — most priced at $10 or less — as consumers search for bargains this holiday season. 

By Tatiana Walk-Morris • Nov. 2, 2022

Walmart cuts the price of Walmart+ membership in half for holiday promotion

Along with the discount, the retailer has recently added Paramount+ streaming and rewards to try to lure in new members. 

By Ben Unglesbee • Nov. 2, 2022

Ralph Lauren debuts Fortnite clothing capsule tied to physical apparel collection

The clothing brand has redesigned its iconic Polo Pony logo for the first time in its history as part of the collaboration.

By Tatiana Walk-Morris • Nov. 2, 2022

Retailers are wading deeper into customer data. States are raising the alarm.

Brands from Walmart to Peloton are now able to access more personal customer data, including biometric identifiers, as they expand their digital capabilities. Where does that leave them legally?

By Dani James • Nov. 2, 2022

Kohl’s deals-focused holiday blitz features bevy of mobile tactics

The retailer is making use of a new TikTok feature that lets users shake their phones to reveal a Black Friday discount. 

By Peter Adams • Nov. 2, 2022

Floyd opens LA showroom in partnership with Morrow Soft Goods

The location is Floyd’s only in-person retail experience at the moment and marks the brand’s first expansion to the West Coast.

By Caroline Jansen • Nov. 1, 2022

BuyBuy Baby introduces first private label

The launch comes as Bed Bath & Beyond moves away from owned brands in favor of national labels.

By Caroline Jansen • Nov. 1, 2022

Google’s new shopping updates focus on deals

The search engine found in a new study that 43% of respondents plan to spend more time looking for discounts this holiday season.

By Dani James • Nov. 1, 2022

Walmart, Popable offer short-term store leases to small businesses

Brands can sign up for leases ranging from one month to a year, and they also have the option of entering into a longer-term contract.

By Tatiana Walk-Morris • Nov. 1, 2022

‘Tis the season for omnichannel shopping: Why retailers need a mix of digital and in-person appeal to win this holiday season

Navigations to retail locations during this year's holiday kickoff in October increased 19% year over year.

Oct. 31, 2022

The Weekly Closeout: Petco partners with Nationwide for pet insurance and Shopify plans on becoming profitable

The pet retailer will begin offering plans starting next year, and the e-commerce company had a second-quarter revenue increase of 22%.

By Retail Dive Staff • Oct. 28, 2022

Claire’s targets ‘Gen Zalpha’ with Roblox virtual destination

The virtual experience is an effort to secure its position with the microgeneration of consumers who came of age during the pandemic.

By Aaron Baar • Oct. 27, 2022

Belk hires Stein Mart vet as chief merchandising officer

MaryAnne Morin will take on the role, replacing Chris Kolbe, who was CMO for a little more than a year.

By Tatiana Walk-Morris • Oct. 26, 2022

Target triples Apple shop-in-shops ahead of holidays

The tech giant now has over 150 branded locations inside Target stores as the two companies expand their partnership. 

By Ben Unglesbee • Oct. 26, 2022

Why brands should go beyond a metaverse cameo

Executives with iHeartMedia, Vatom and Procter & Gamble discussed the shift to an always-on metaverse strategy during an Advertising Week panel.

By Jessica Deyo • Oct. 26, 2022

Gap’s real Yeezy problem

The struggling brand is left with garbage bags full of clothes from a collaboration meant to revitalize its fortunes.

By Daphne Howland • Oct. 25, 2022

Kohl’s announces November holiday sales events

The department store and other major retailers are competing for consumers' dollars with early sales and month-long discounts. 

By Tatiana Walk-Morris • Oct. 25, 2022

Retail would like to buy a vowel

Brands are turning to naming strategies like spelling words incorrectly and cutting out vowels. But it’s about much more than domain availability.

By Cara Salpini • Oct. 24, 2022

Purple hires new chief marketer

Keira Krausz starts the position on Nov. 1, replacing Patrice Varni who is leaving the DTC company after a little more than a year. 

By Tatiana Walk-Morris • Oct. 21, 2022

Klarna releases price comparison search tool, shoppable video

CEO Sebastian Siemiatkowski says the new products mark the company's "evolution to becoming a place where consumers and retailers can now search, discover, and create."

By Tatiana Walk-Morris • Oct. 20, 2022

Walmart announces early Black Friday deals online, in store

The retailer is bringing back its “Black Friday Deals for Days” event, beginning in early November and featuring products from Lego, Dyson and Apple.

By Tatiana Walk-Morris • Oct. 20, 2022