DressX launches Roblox collection with YouTuber Mackenzie Turner

The three-piece collection was made with Roblox's layered clothing tech, which fits all avatar body types.

By Xanayra Marin-Lopez • June 15, 2023

Google introduces generative AI virtual try-on tool

Starting with women’s tops, the feature allows shoppers to see how certain products would look on a model of their choice.

By Tatiana Walk-Morris • June 15, 2023

Explore the Trendline➔

Gen Z and millennials

If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

By Retail Dive staff

New York AG says Target pulling Pride items was ‘wrong’

In a letter to CEO Brian Cornell, New York Attorney General Letitia James and 14 lawmakers urged “courage” in the face of rising attacks on LGBTQ+ rights.

By Daphne Howland • June 14, 2023

Puma deepens metaverse efforts to support new footwear drops

Black Station 2, which builds off of an earlier launch, allows shoppers to buy NFTs of new releases and redeem them for physical products.

By Tatiana Walk-Morris • June 14, 2023

Puma’s global brand chief to exit amid marketing reorganization

As part of the restructuring, the athletic brand is moving its marketing organization from Boston to Germany.

By Nate Delesline III • June 14, 2023

Nike broadens focus to holistic fitness with ‘Well Collective’

The athletics giant will expand content and programming to cover nutrition, mindfulness and more as it embraces a broader definition of sport.

By Cara Salpini • June 14, 2023

Ring Concierge names first chief marketing officer

Neda Whitney joins the DTC jewelry company from Christie's where she served as its head of marketing for the Americas.

By Caroline Jansen • June 13, 2023

Skims opens first European pop-up shop

The Kim Kardashian-founded brand plans to open stand-alone stores across the region within three years.

By Dani James • June 12, 2023

J. Crew opens virtual store

The beach house experience features six themed rooms for shoppers to browse, and includes a quiz, a scavenger hunt and former catalog images.

By Tatiana Walk-Morris • June 12, 2023

How Starbucks builds customer relationships to improve bottom-line figures

Building a brand that resonates with its customers on many levels rarely happens organically. Discover how Starbucks creates loyal customers through innovative customer relationship strategies.

June 12, 2023

ICSC: 85% of Gen Z says social media impacts purchase decisions

Though research suggests this generation is spending more, economic instability is taking its toll, the trade association found.

By Tatiana Walk-Morris • June 9, 2023

The Weekly Closeout: Yeezy sells despite controversy, Tamagotchi makes a comeback

All 12 styles Adidas released sold out, Wedbush said. Meanwhile, the ’90s-era toy has a new metaverse play and a tie-up with TikTok star Charli D’Amelio.

By Retail Dive Staff • June 9, 2023

Timberland taps longtime Nike veteran as chief merchandising officer

The brand said that the hire of Archie McEachern for the newly created role completes its global product reorganization.

By Daphne Howland • June 9, 2023

Lululemon to expand digital workout offering

The company renewed its partnership with Xponential Fitness to release more on-demand and livestream fitness classes on the Lululemon Studio platform.

By Tatiana Walk-Morris • June 8, 2023

Inside American Eagle’s tie-up with ‘The Summer I Turned Pretty’

Chief Marketing Officer Craig Brommers details why the retailer partnered with stars of the show and how it’s experimenting with Reels and Lemon8.

By Jessica Deyo • June 8, 2023

Nike, Dick’s release largest joint ad campaign to date

The two retailers have grown closer over the years, and connected their loyalty programs about a year and a half ago.

By Cara Salpini • June 7, 2023

Tupperware, Vera Bradley expand partnership with new collection

The expanded collaboration follows warnings from the storage container brand that it may not be able to operate as a going concern.

By Howard Ruben • June 7, 2023

How legacy beauty brands are aging down to reach Gen Z

Ever-changing trends and flashy brands like E.l.f. Cosmetics are challenging giants like Estée Lauder and L'Oréal to draw from a new playbook.

By Jessica Deyo • June 7, 2023

Victoria’s Secret expands Amazon assortment to include apparel, lingerie

The retailer opened its Amazon storefront last year with 120 beauty products in an effort to stoke sales within the category.

By Kaarin Moore • June 6, 2023

Amazon gives sellers access to Hexa’s AR, 3D tech tools

Through the partnership, sellers can create 3D images, 360 visualizations, virtual try-ons and augmented reality content for their product pages.

By Tatiana Walk-Morris • June 6, 2023

Five Below sales up nearly 14% as it scoops up Tuesday Morning leases

The retailer is also on track to convert 400 stores to its higher-priced Five Beyond format before the end of the year.

By Nate Delesline III • June 5, 2023

How Target went from loud and proud — to silent

The mass retailer remained quiet after pulling Pride merchandise from some stores out of safety concerns. LGBTQ+ groups, human rights advocates and marketers say that sends the wrong message.

By Daphne Howland • June 5, 2023

4 innovative ways businesses are using kiosks

Kiosks offer a low-cost way for both retail and restaurant operators to deliver an enhanced customer experience.

June 5, 2023

Patagonia and Gap settle pullover fleece design lawsuit

Patagonia had accused Gap of deliberately copying its apparel designs and logos, saying they confused customers.

By Nate Delesline III • June 2, 2023

The Weekly Closeout: Nike apparel returns to Macy’s, Under Armour founder sells $100M of shares

After backing out of a wholesale partnership in 2021, Nike clothing will again be available at the department store. Meanwhile, Kevin Plank sold 16 million shares to BDT Capital Partners.

By Retail Dive Staff • June 2, 2023