Marketing: Page 4
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Warby Parker’s Neil Blumenthal on what’s next for the brand
The co-founder and co-CEO discusses the brand’s store expansion, its partnership with Target and the decision to sunset an iconic aspect of its business.
By Caroline Jansen • Sept. 23, 2025 -
Deep Dive
Lululemon’s ‘downward spiral’ — and how the brand plans to break out of it
High-priced athleisure isn’t dead, but boring athleisure might be. That means it’s back to the innovation drawing board for the much-loved Canadian brand.
By Cara Salpini • Sept. 22, 2025 -
Trendline
Gen Z and the next-generation consumer
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
NikeSkims, the next big play for women activewear shoppers, launches Friday
Featuring seven collections, the brand will offer styles designed for everyday wear, strength training and other pursuits.
By Cara Salpini • Sept. 22, 2025 -
How James Avery Jewelry won back legacy customers
The launch of the “Designs From Our Archives” collection highlighted artisans — and had customers lining up outside of stores.
By Kaarin Moore • Sept. 22, 2025 -
Kohl’s expands fall sales event to 4 days
The department store is offering deals on thousands of products across apparel, beauty and more online and in stores.
By Howard Ruben • Sept. 22, 2025 -
Best Buy builds retail media chops with in-store takeovers, sports deals
The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.
By Jessica Hammers • Sept. 22, 2025 -
AI shopping tools are evolving, but are they ready for the holidays?
Most consumers are open to generative AI-powered guidance, but only 3% will start their shopping journey with a ChatGPT-type search, according to Coveo.
By Bryan Wassel • Sept. 22, 2025 -
Amazon debuts AI ‘creative partner’ to aid with campaign development
Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.
By Peter Adams • Sept. 22, 2025 -
Sponsored by Constant Contact
How small retailers are making big marketing moves with AI and automation
See how real-world SMB retailers are cashing in big with tech trends like AI and automation.
By Constant Contact • Sept. 22, 2025 -
Column
The Weekly Closeout: Saks Fifth Avenue merchant exits, RH sees Q2 gains despite tariffs
After two decades at the department store, Will Cooper is leaving, while the home goods retailer saw net income improve nearly 80% in the second quarter.
By Retail Dive Staff • Sept. 19, 2025 -
Claire’s acquisition closes with plans for smaller store footprint
Ames Watson wants to keep the piercing retailer's mall locations relevant through upgraded merchandising, piercing services and store concepts.
By Dani James • Sept. 19, 2025 -
Macy’s kicks off ‘100 Days to Christmas’ with new merchandise, curated gift ideas
The department store, which said its holiday assortment features more than 40% newness, will also expand its experiential Holiday Square concept.
By Howard Ruben • Sept. 19, 2025 -
Rent the Runway says its CX efforts are paying off. The financials aren’t as rosy.
The clothing rental company saw active subscriber growth and improved NPS, but reported a net loss of $26.4 million and increased prices for subscriptions.
By Kristen Doerer • Sept. 18, 2025 -
Pinterest brings ‘where-to-buy’ links to image ads
Available to U.S. advertisers in the coming weeks, the platform found the links drove higher user engagement compared to other campaigns.
By Tatiana Walk-Morris • Sept. 17, 2025 -
Journeys remixes ’90s hit for debut of ‘Life on Loud’ brand platform
A reimagining of New Radicals’ “You Get What You Give” includes a music video nodding to renewed interest in mall culture among Gen Z.
By Jessica Hammers • Sept. 17, 2025 -
Amazon’s Prime Big Deal Days event returns in October
The sale, which marks the company’s kickoff to the holiday shopping season, is scheduled for Oct. 7 and Oct. 8.
By Kaarin Moore • Sept. 16, 2025 -
Target doubles new merchandise, expands next-day delivery for the holidays
The mass retailer, which is in the midst of a turnaround, will also bring back its Target Circle Week savings event in October.
By Dani James • Sept. 16, 2025 -
Q&A
How J.C. Penney is preparing for the holidays with laugh-out-loud deals
Marketing chief Marisa Thalberg discusses how marketers can engage holiday shoppers amid economic uncertainty.
By Chris Kelly • Sept. 15, 2025 -
Target goes after fall shoppers with style Instagram relaunch
The retailer will debut a fresh creative vision for @TargetStyle during New York Fashion Week and is rolling out a “Forever Fall” marketing campaign.
By Dani James • Sept. 12, 2025 -
Column
The Weekly Closeout: Walmart to launch in South Africa and Mary Dillon exits Foot Locker
The big-box retailer will reveal opening dates in October, while the former CEO and other executives departed the sportswear company.
By Retail Dive Staff • Sept. 12, 2025 -
Chewy wants to make Chewy+ the top pet membership program
“We see this program in line with an Amazon Prime or Costco membership or Walmart+, with similar benefits and similar returns,” CEO Sumit Singh said.
By Bryan Wassel • Sept. 12, 2025 -
Gen Z pullback could send holiday sales down 5%: PwC
Older generations are cutting back a bit or even spending more, but these younger consumers’ budgets are down nearly a quarter, the firm found.
By Daphne Howland • Sept. 11, 2025 -
Walgreens dedicates in-store space to party supplies, expands assortment
The drugstore retailer, now under a new owner, is making a play for the market segment following the bankruptcy of Party City.
By Tatiana Walk-Morris • Sept. 11, 2025 -
More than half of consumers are wary of AI-powered search: Gartner
While consumers admit artificial intelligence is impacting how they search for products and services, 61% wish they could turn off AI summaries.
By Aaron Baar • Sept. 11, 2025 -
Ralph Lauren rolls out AI-powered assistant to dole out fashion advice
Ask Ralph can suggest products and offer advice based on prompts like “What should I wear to a concert?” and “How can I style my navy-blue men’s blazer?”
By Bryan Wassel • Sept. 10, 2025