Marketing: Page 3
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Sponsored by Amazon Ads
From screens to shopping carts: Decoding entertainment’s retail ripple effect
Exploring the connection between entertainment, engagement and retail behavior.
Oct. 20, 2025 -
Column
The Weekly Closeout: Toms names Crocs vet CEO and is drop culture winding down?
Jessica Alsing, who spent more than eight years at Crocs, is taking the reins at Toms. Meanwhile, one analyst sees signs of an end to the popular sales model.
By Retail Dive Staff • Oct. 17, 2025 -
Trendline
Digital innovation and technology trends in retail
Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.
By Retail Dive staff -
After more than a decade, Bombas is opening stores
The DTC sock brand built out its roster of wholesale partners to include Nordstrom, Dick’s and, most recently, Target. Now, the brand is taking on owned retail.
By Caroline Jansen • Oct. 17, 2025 -
Google expands virtual try-on to shoes
The company is also broadening access to its try-on technology, with plans to debut it in Australia, Canada and Japan.
By Tatiana Walk-Morris • Oct. 16, 2025 -
Why holiday season store experiences should be helpful but unobtrusive
Shoppers are often busy and stressed, and a retailer that turns the holiday rush into a smooth, enjoyable experience can earn loyalty without the need for flashy gimmicks.
By Bryan Wassel • Oct. 16, 2025 -
Why Target is embracing social-first marketing for its Woolrich collab
A campaign promoting the design partnership shifts from studio-shot imagery to lifestyle-oriented visuals and storytelling driven by influencers.
By Peter Adams • Oct. 14, 2025 -
‘We’re certainly not fast fashion’: A.k.a. Brands CEO
Princess Polly and Culture Kings chief Ciaran Long talks about delivering on-trend fashion and the conglomerate’s strategy on opening stores.
By Kaarin Moore • Oct. 14, 2025 -
Kohl’s categorizes gift lists by budget to highlight value
Gift ideas curated by price are part of the department store’s broader holiday plans, which also include expanding its assortment.
By Howard Ruben • Oct. 14, 2025 -
Column
The Weekly Closeout: Adidas bets on safety footwear, Helen of Troy swings to a loss
The athletics company partnered with Glo Brands BV, while the OXO and Hydro Flask parent company posted a Q2 loss exceeding $308 million.
By Retail Dive Staff • Oct. 10, 2025 -
Stitch Fix pilots generative AI style experience
Stitch Fix Vision uses tech to provide clients with an image of their likeness in different environments wearing shoppable outfits.
By Kaarin Moore • Oct. 9, 2025 -
Gap Inc. recruits micro-influencers for new affiliate program
On the heels of its “Better in Denim” campaign, the apparel retailer is turning to community connections to burnish its cultural influence.
By Daphne Howland • Oct. 8, 2025 -
Meta streamlines AI use for brands with new business agent, creative tools
Business AI helps small- and mid-sized companies provide AI-powered sales guidance without the typical complications of using an AI agent.
By Jessica Hammers • Oct. 8, 2025 -
Naturium launches first pop-up event
The roadshow across Los Angeles highlighted the skin care brand’s new campaign, “Every One, Every Where, Every Day.”
By Howard Ruben • Oct. 7, 2025 -
The unlikely retailers winning Halloween
Consumers are expecting higher prices this year, but that’s not deterring them from spending on the holiday.
By Caroline Jansen • Oct. 7, 2025 -
Sponsored by Rokt
Unlocking the transaction moment: How retailers are turning checkout into growth
Turning the Transaction Moment into a growth engine for customer acquisition.
Oct. 6, 2025 -
Sponsored by Talon.One
Incentives marketing: The next frontier for retail loyalty
Why retailers must unify loyalty and promotions to drive growth with smarter, targeted incentives.
By Isabelle Watson • Oct. 6, 2025 -
Will shoppers still follow where athleisure leads?
Brands that started off selling leggings are now offering cardigans, jeans and luxury bags as the category extends past its roots.
By Cara Salpini • Oct. 3, 2025 -
Staples launches first ‘Easy Deal Days’ ahead of the holidays
The office supplies retailer is the latest to kick off an October sales event to entice consumers to shop earlier in the season.
By Howard Ruben • Oct. 3, 2025 -
Column
The Weekly Closeout: Ashley Graham’s J.C. Penney collection hits stores, Etsy moves to the NYSE
The department store’s new collection celebrates curves, while the creative marketplace will move over from the Nasdaq on Oct. 13.
By Retail Dive Staff • Oct. 3, 2025 -
Jordan’s first US World of Flight store is in Philadelphia
The location, the concept’s sixth worldwide, will open near Rittenhouse Square.
By Daphne Howland • Oct. 3, 2025 -
Inside Victoria’s Secret’s new DC store
An event at the Georgetown location, which features a brighter ambiance than previous designs, focused on a U.S.-grown cotton program.
By Dani James • Oct. 2, 2025 -
Top retail conferences in 2026
These events will cover the topics that are top of mind for executives, including AI, customer behavior and technology.
By Retail Dive Staff • Oct. 1, 2025 -
Peloton raises membership pricing ahead of holidays
The company also deployed an AI system called Peloton IQ across all connected fitness equipment.
By Dani James • Oct. 1, 2025 -
Target plots retail, marketing blitz around ‘Stranger Things’ final season
Target is the only retailer running a national campaign developed directly with Netflix and featuring on-screen talent from the show.
By Peter Adams • Oct. 1, 2025 -
Retail’s love affair with incentivized reviews
The beauty sector relies on incentivized reviews to attract attention — and sales — while some consumers grow skeptical of their authenticity.
By Dani James • Sept. 30, 2025