Marketing: Page 2
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Column
The Weekly Closeout: Muji launches skin care and Arc’teryx aims for $5B in sales
The Japanese retailer is debuting a serum and a lotion. Meanwhile, the outdoors brand rolled out a series of goals for 2030.
By Retail Dive Staff • Sept. 26, 2025 -
Target to redesign SoHo store with style focus
The mass retailer will phase in an updated store layout starting this fall, shifting the merchandise assortment from essentials to apparel and beauty.
By Dani James • Sept. 25, 2025 -
Trendline
Gen Z and the next-generation consumer
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Depop debuts Outfits feature for style inspiration
The resale platform aims to make itself a daily destination with a shoppable, in-app collage tool.
By Tatiana Walk-Morris • Sept. 25, 2025 -
Microsoft, Curated for You collaborate on AI-based fashion discovery
Microsoft Copilot can now respond to conversational queries with context-aware, shoppable curations. Retailers like Rent the Runway and Steve Madden are already on board.
By Tatiana Walk-Morris • Sept. 25, 2025 -
Podcast
The Backroom: How the holidays are different this year
Heading into the season, shoppers and retailers alike are getting squeezed by tariffs and mounting economic uncertainty.
By Retail Dive Staff • Sept. 25, 2025 -
Victoria’s Secret launches home fragrance
The collection is releasing just in time for the holiday season, as the retailer chases a growing market segment.
By Kaarin Moore • Sept. 24, 2025 -
The American Girl doll of the year is Samantha’s great, great granddaughter
With Raquel Reyes, the company has created a descendant of another character for the first time — while introducing a new generation to its luxury product.
By Kaarin Moore • Sept. 24, 2025 -
Sephora cozies up to beauty creators with new affiliate program
My Sephora Storefront allows U.S. influencers to build shoppable digital storefronts and arrives as sales from affiliate marketing continue to grow.
By Jessica Hammers • Sept. 24, 2025 -
J.C. Penney furthers ‘It’s from where?’ campaign with exclusive Rebecca Minkoff tie-up
The affordable line from the designer, like the department store’s Bob Mackie collection, is part of an effort to appeal to budget-minded fashionistas.
By Daphne Howland • Sept. 23, 2025 -
Walmart, Target bring back October deals events
To entice consumers to shop early, the mass merchants join Amazon and others in kicking off the holiday season with sales events next month.
By Dani James • Sept. 23, 2025 -
Walmart boosts search accuracy across languages with better translations
An AI agent flags search terms, which are sent to a team of linguists who find the right meaning and add it to the company’s translation platform.
By Bryan Wassel • Sept. 23, 2025 -
Warby Parker’s Neil Blumenthal on what’s next for the brand
The co-founder and co-CEO discusses the brand’s store expansion, its partnership with Target and the decision to sunset an iconic aspect of its business.
By Caroline Jansen • Sept. 23, 2025 -
Deep Dive
Lululemon’s ‘downward spiral’ — and how the brand plans to break out of it
High-priced athleisure isn’t dead, but boring athleisure might be. That means it’s back to the innovation drawing board for the much-loved Canadian brand.
By Cara Salpini • Sept. 22, 2025 -
NikeSkims, the next big play for women activewear shoppers, launches Friday
Featuring seven collections, the brand will offer styles designed for everyday wear, strength training and other pursuits.
By Cara Salpini • Sept. 22, 2025 -
How James Avery Jewelry won back legacy customers
The launch of the “Designs From Our Archives” collection highlighted artisans — and had customers lining up outside of stores.
By Kaarin Moore • Sept. 22, 2025 -
Kohl’s expands fall sales event to 4 days
The department store is offering deals on thousands of products across apparel, beauty and more online and in stores.
By Howard Ruben • Sept. 22, 2025 -
Best Buy builds retail media chops with in-store takeovers, sports deals
The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.
By Jessica Hammers • Sept. 22, 2025 -
AI shopping tools are evolving, but are they ready for the holidays?
Most consumers are open to generative AI-powered guidance, but only 3% will start their shopping journey with a ChatGPT-type search, according to Coveo.
By Bryan Wassel • Sept. 22, 2025 -
Amazon debuts AI ‘creative partner’ to aid with campaign development
Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.
By Peter Adams • Sept. 22, 2025 -
Sponsored by Constant Contact
How small retailers are making big marketing moves with AI and automation
See how real-world SMB retailers are cashing in big with tech trends like AI and automation.
By Constant Contact • Sept. 22, 2025 -
Column
The Weekly Closeout: Saks Fifth Avenue merchant exits, RH sees Q2 gains despite tariffs
After two decades at the department store, Will Cooper is leaving, while the home goods retailer saw net income improve nearly 80% in the second quarter.
By Retail Dive Staff • Sept. 19, 2025 -
Claire’s acquisition closes with plans for smaller store footprint
Ames Watson wants to keep the piercing retailer's mall locations relevant through upgraded merchandising, piercing services and store concepts.
By Dani James • Sept. 19, 2025 -
Macy’s kicks off ‘100 Days to Christmas’ with new merchandise, curated gift ideas
The department store, which said its holiday assortment features more than 40% newness, will also expand its experiential Holiday Square concept.
By Howard Ruben • Sept. 19, 2025 -
Rent the Runway says its CX efforts are paying off. The financials aren’t as rosy.
The clothing rental company saw active subscriber growth and improved NPS, but reported a net loss of $26.4 million and increased prices for subscriptions.
By Kristen Doerer • Sept. 18, 2025 -
Pinterest brings ‘where-to-buy’ links to image ads
Available to U.S. advertisers in the coming weeks, the platform found the links drove higher user engagement compared to other campaigns.
By Tatiana Walk-Morris • Sept. 17, 2025