Marketing: Page


  • Gray clouds over a Kohl's store, with an entrance to Sephora.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Kohl’s turns to Babies R Us as Sephora falters

    The department store is bringing the brand to more stores and adding an exclusive collection. Meanwhile Sephora at Kohl’s sales are down this year.

    By • Sept. 14, 2026
  • A man checks his phone while shopping in a supermarket.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Instacart, Shipt launch AI-powered shopping assistants

    The companies’ new marketplace tools can build grocery carts based on a conversation with a customer or an uploaded photo.

    By Catherine Douglas Moran • Sept. 14, 2026
  • A Macy's building with the word "Believe" written on it in bright lights. Explore the Trendline➔
    Image attribution tooltip
    Cara Salpini/Retail Dive
    Image attribution tooltip
    Trendline

    A look at the 2026 holiday season

    From price-conscious shoppers to ever-changing tariffs, retailers have a lot to juggle this holiday season.

    By Retail Dive staff
  • Prada storefront.
    Image attribution tooltip
    Kaarin Vembar/Retail Dive
    Image attribution tooltip

    Why SoHo is still a retail favorite

    The New York neighborhood is seeing record low retail rental availability rates while some of the city’s other shopping corridors struggle.

    By Lara Ewen • Sept. 14, 2026
  • Happy female worker using digital tablet in a supermarket
    Image attribution tooltip

    shutterstock.com/Drazen Zigic

    Image attribution tooltip
    Sponsored by Diebold Nixdorf

    What separates top self-service performers from laggards?

    Discover the practices helping leading retailers improve self-service performance over time.

    Sept. 14, 2026
  • A Swatch Bar at Michaels.
    Image attribution tooltip
    Courtesy of Michaels
    Image attribution tooltip

    After demise of Joann locations, fabric is now in 90% of Michaels stores

    The craft retailer has expanded its Knit & Sew Shop and is hosting events in honor of National Sewing Month to celebrate.

    By • Sept. 11, 2026
  • Chewy, fulfillment center, conveyor belt
    Image attribution tooltip
    Permission granted by Chewy
    Image attribution tooltip
    Column

    The Weekly Closeout: Chewy’s sales jump and a retail exec turns politician

    The pet retailer scored more than 7% net sales growth in the most recent quarter. Meanwhile, former Hudson’s Bay CEO Helena Foulkes could soon be Rhode Island’s governor.

    By Retail Dive Staff • Sept. 11, 2026
  • OpenAI, ChatGPT
    Image attribution tooltip
    Justin Sullivan via Getty Images
    Image attribution tooltip

    Amazon pilots ad services in ChatGPT: What marketers need to know

    The managed service offering, which is in a U.S. pilot and available via Amazon DSP, comes as ChatGPT Ads recently hit a revenue milestone.

    By Peter Adams • Sept. 11, 2026
  • A Target storefront exterior
    Image attribution tooltip
    Dani James/Retail Dive
    Image attribution tooltip

    Target introduces AI-powered photo search, review features

    The retailer is accelerating its AI capabilities to boost personalization and product discovery.

    By Tatiana Walk-Morris • Sept. 10, 2026
  • Ace Hardware executives at the 2026 Upfronts in Chicago.
    Image attribution tooltip
    Kaarin Moore/Retail Dive
    Image attribution tooltip

    Ace Hardware: ‘We’re in the business of building national brands’

    The retailer introduced new ways brands can build awareness through its retail media network at its inaugural Upfront event in Chicago.

    By • Sept. 8, 2026
  • Alexa+ on a device.
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip

    Amazon Prime members now get free Alexa+ access

    The new perk follows a quarter of double-digit growth in Prime membership as Amazon and rivals emphasize the importance of their paid membership programs.

    By Bryan Wassel • Sept. 4, 2026
  • Hilary Duff for Reebok
    Image attribution tooltip
    Courtesy of Reebok
    Image attribution tooltip
    Column

    The Weekly Closeout: Reebok partners with Hilary Duff and Saks Fifth Avenue launches fall campaign

    The pop icon is the athletic retailer’s latest ambassador. Meanwhile, the department store, and sister brand Neiman Marcus, debuted seasonal campaigns. 

    By • Sept. 4, 2026
  • The facade of a Petco store.
    Image attribution tooltip
    Bruce Bennett / Staff via Getty Images
    Image attribution tooltip

    Petco loses millions due to loyalty program

    When Petco Perks launched in Q2, “customer point redemption volumes far exceeded our initial projections,” CEO Joel Anderson said.

    By Bryan Wassel • Sept. 4, 2026
  • A row of people with their arms akimbo look away from the camera.
    Image attribution tooltip
    Courtesy of Victoria's Secret & Co.
    Image attribution tooltip

    Victoria’s Secret embraces nostalgia, entertainment trends

    The lingerie giant has also worked to improve core product like bras, which boosted Q2 sales growth across brands, categories and channels.

    By • Sept. 3, 2026
  • Walmart now delivers Dunkin'
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart shoppers can now get Dunkin’ delivered alongside orders

    The service follows a similar announcement with Subway as the retailer aims to become a contender in the restaurant delivery space.

    By • Sept. 3, 2026
  • View of Kohl's storefront with logo
    Image attribution tooltip
    Justin Sullivan via Getty Images
    Image attribution tooltip

    Kohl’s unites marketing, digital under new chief customer officer role

    The position combines media, loyalty, digital commerce and other functions under one title. Chief Marketing Officer Christie Raymond will depart the company.

    By Bryan Wassel • Sept. 2, 2026
  • The entrance to a mall store.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Sephora to pilot TikTok Shop experience

    The beauty retailer will debut exclusive monthly drops through the social media's e-commerce feature with content-led videos and a TikTok Live.

    By • Sept. 2, 2026
  • Amazon fulfillment center
    Image attribution tooltip
    Ethan Miller/Getty Images via Getty Images
    Image attribution tooltip

    Amazon’s ad auction surcharges secretly bilked brands of billions, FTC alleges

    Internal documents indicate Amazon knew its practices could damage advertiser trust, but Amazon says the FTC doesn’t understand the business.

    By Peter Adams • Sept. 1, 2026
  • A green and yellow Delia's Target collection hoodie on a brunette model
    Image attribution tooltip
    Retrieved from Target's website on August 31, 2026
    Image attribution tooltip

    Target bets on ’90s nostalgia with exclusive Delia’s collection

    The assortment offers a fresh take on the brand’s vintage style and includes a version of its famous catalog. 

    By • Aug. 31, 2026
  • A Macy's storefront
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Macy’s names senior vice president of creative, production

    The retailer is bringing back former staffer Maya Dukes to lead its creative strategy as it executes on its Bold New Chapter strategy. 

    By Tatiana Walk-Morris • Aug. 31, 2026
  • Front view of a Best Buy store in Milpitas, California, on Feb. 20, 2024.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Best Buy emphasizes expert support with AI shopping assistant

    Ask Blue can answer shopping questions or guide users to customer support as needed.

    By Bryan Wassel • Aug. 31, 2026
  • A person wearing a Helly Hansen-branded wind breaker over looks a sea.
    Image attribution tooltip
    Courtesy of Kontoor Brands
    Image attribution tooltip
    Column

    The Weekly Closeout: Arc’teryx vet heads to Helly Hansen, Avon North America to be acquired

    Kontoor Brands tapped C.J. King to lead Helly Hansen’s North American sports division, while Regent’s deal reunites the beauty company with Avon International.

    By Retail Dive Staff • Aug. 28, 2026
  • Bikes and a car parked in front of a store.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Sur La Table launches peer-to-peer marketplace

    The kitchenware retailer is partnering with resale technology platform Archive to power its Second Servings venture.

    By Lara Ewen • Aug. 27, 2026
  • Martha Stewart kitchen assortment at Kohl's.
    Image attribution tooltip
    Courtesy of Kohl's
    Image attribution tooltip

    Kohl’s expands home assortment with Martha Stewart, Bobby Flay

    The retailer will offer cookware and kitchen appliances from the two household names with an eye toward value, functionality and design. 

    By Tatiana Walk-Morris • Aug. 27, 2026
  • Barnes & Noble storefront in Chicago.
    Image attribution tooltip
    Kaarin Moore/Retail Dive
    Image attribution tooltip

    Take a look inside the new Barnes & Noble in Chicago

    As the retailer builds out its store footprint, a location in the heart of the Illinois city is keeping readers in The Loop.

    By • Aug. 26, 2026
  • Martial artist Jewelianna Ramos-Ortiz does a high kick in Iceland for the new fall campaign for Athleta.
    Image attribution tooltip
    Permission granted by Athleta
    Image attribution tooltip

    How Athleta is revamping its brand narrative with bolder purpose

    Chief marketer Erika Everett details a fall campaign that aims to be more provocative and visually distinct than the activewear retailer’s past marketing.

    By Peter Adams • Aug. 26, 2026