Marketing: Page 2

Pinterest to acquire AI shopping platform The Yes

The Yes, which was founded by former Stitch Fix COO Julie Bornstein, furthers Pinterest's goal of being a personalized shopping destination.

By Dani James • June 3, 2022

Fashionphile opens authentication center, showroom in NYC

The 60,000-square-foot space allows consumers to shop in person, and also houses procurement offices for customers looking to sell.

By Dani James • June 2, 2022

Explore the Trendline➔

How the purpose of stores is evolving

Stores have always evolved in order to compete as times, technology and tastes change. And, most of all, to please customers.

By Retail Dive staff

What Trunk Club's demise says about apparel subscriptions

Customers who engage with Nordstrom's stylists, online or in stores, spend more time and money at the retailer. So it's going outside the box.

By Daphne Howland • June 2, 2022

Belk and Conn's partner for shop-in-shops

The specialty home goods retailer will pilot store-within-a-store concepts in up to 20 of the department store’s locations.

By Caroline Jansen • June 1, 2022

Prada plans monthly product, NFT drops

The brand will host 24-hour online events, starting June 2, where shoppers in select areas can buy limited-edition items and receive accompanying NFTs.

By Tatiana Walk-Morris • June 1, 2022

Bed Bath & Beyond launches new private label for the home

Everhome, the retailer's ninth owned brand launch, comes as consumers pull back on discretionary spending and demand for the home category declines.

By Caroline Jansen • May 31, 2022

Gucci opens persistent digital space on Roblox

With Gucci Town, the luxury brand is demonstrating its commitment to the metaverse with a hub that will evolve over time.

By Chris Kelly • May 31, 2022

As it expands wholesale presence, Allbirds inks deal to sell in Nordstrom

The DTC brand, which in 2018 was featured in the department store's [email protected] concept, is quickly adding to its roster of wholesale partners.

By Caroline Jansen • May 31, 2022

The Weekly Closeout: American Girl jumps on the podcast bandwagon

Meanwhile, Stitch Fix named a new head of marketing and Dollar General workers traveled to its annual shareholder meeting to protest working conditions.

By Retail Dive Staff • May 27, 2022

Saks Off 5th unveils tiered loyalty program

After separating its digital and physical operations, Saks Off 5th launched its loyalty program tailored to its customer base.

By Tatiana Walk-Morris • May 27, 2022

Pacsun opens metaverse store, auctions NFTs

The retailer is venturing into cryptocurrency and the metaverse to attract Gen Z shoppers.

By Tatiana Walk-Morris • May 26, 2022

Google reimagines search beyond '10 blue links'

At its Marketing Live event, the tech giant expressed a desire to steer digital advertising toward more interactive features, including AR shopping ads in search results.

By Peter Adams • May 26, 2022

Snapchat users can now share eBay listings

The integration allows eBay sellers to promote products on Snapchat, adding to the social platform's e-commerce features.

By Tatiana Walk-Morris • May 26, 2022

50 years in: Nike's game plan for winning with women

The athletics retailer is simplifying its leggings and bra strategies, and emphasizing deeper inclusion as it looks ahead to the next 50 years.

By Cara Salpini • May 25, 2022

Wayfair opens first AllModern store

As losses grow for the home goods retailer, it's looking to expand its physical footprint for all five of its banners.

By Caroline Jansen • May 25, 2022

Kendra Scott unveils engagement ring collection

The brand continues to enter new product categories as startup and established jewelry retailers vie for capital and market share.

By Tatiana Walk-Morris • May 24, 2022

Why this D.C. neighborhood is becoming a hub for DTC brands

From Warby Parker and Allbirds to Outdoor Voices and Glossier, Georgetown has become the destination of choice for many digitally native brands.

By Caroline Jansen • May 24, 2022

EBay to open sneaker pop-up in LA

The "Wear 'Em Out Store" will lower prices for customers who wear their purchases out of the store. 

By Ben Unglesbee • May 23, 2022

Over 26 retailers to speak at Oracle Retail Cross Talk 2022 in Texas

Join Oracle Retail Cross Talk 2022 in Dallas, Texas, June 15-17 for an exclusive executive industry forum for retailers by retailers.

By Rose Spicer, Global Senior Director • May 23, 2022

The Weekly Closeout: Kohl's considers packaged foods and Target partners with Tabitha Brown

The department store looks into new categories as profit takes a hit, and the author and actress created four collections for the mass merchant.

By Retail Dive Staff • May 20, 2022

Foot Locker's Nike replacement efforts working 'exceptionally well'

CEO Dick Johnson said Foot Locker is underpenetrated in "virtually all of our brands outside of our top three." That leaves room for growth.

By Cara Salpini • May 20, 2022

2 top Kohl's executives to depart as the retailer gets closer to a sale

The retailer, which reported a rough first quarter, said Chief Marketing Officer Greg Revelle and Chief Merchandising Officer Doug Howe are leaving.

By Daphne Howland • May 19, 2022

Ulta unveils media network powered by data from 37M rewards members

The beauty brand is leaning into its scale as rivals like Sephora appear to be plotting a similar expansion into advertising.

By Peter Adams • May 19, 2022

Gap sets up shop in Roblox to boost teen inclusion, self-expression

Inspired by its summer ad campaign, the retailer's Club Roblox Boutique is in line with Gen Z preferences around the nascent metaverse space.

By Chris Kelly • May 18, 2022

Retailers pledge to address racial profiling, unfair treatment of store customers

Several companies and brands are joining Sephora and the nonprofit Open to All in acknowledging bias and pledging concrete steps to combat it.

By Daphne Howland • May 18, 2022