Marketing: Page 2
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Permission granted by Tecovas
How Tecovas is leveraging AI to improve the store experience
The boot brand is using the tech to help with inventory replenishment and allocation, and foster better interactions between associates and customers.
By Caroline Jansen • March 26, 2026 -
Permission granted by Shoptalk
How Lowe’s creator network is winning over the next generation of shoppers
The home improvement retailer has partnered with content creators like MrBeast to connect with Gen Alpha long before they purchase their first home.
By Caroline Jansen • March 25, 2026 -
Trendline
Top 5 stories from Retail Dive
From Target’s path forward under a new CEO to the retailers most vulnerable to bankruptcy, here’s a look at the stories shaping the industry.
By Retail Dive staff -
"DXL Men's Apparel store located in Natick, MA." by JCarnellDXLG is licensed under CC BY-SA 4.0
GLP-1 users are changing apparel trends
Some categories, like intimates, are already seeing shifts as shoppers buy clothes for new body sizes and routines, according to a Circana report.
By Howard Ruben • March 25, 2026 -
Courtesy of Shoptalk
How Gap Inc. is ‘leaning in’ to AI to elevate online shopping
The apparel retailer is accelerating its digital experience with two new partnerships, CTO Sven Gerjets told an audience at Shoptalk.
By Kaarin Moore • March 25, 2026 -
Retrieved from Home Depot on March 23, 2026
The Home Depot beefs up digital shopping experience for pros
As it pursues home improvement professionals, the retailer is enhancing the online experience with tools for better project management.
By Tatiana Walk-Morris • March 24, 2026 -
Courtesy of Brooks Running
Brooks shuffles C-suite as it eyes expansion
The running brand is restructuring to focus global leaders on long-term priorities like market and category expansion.
By Howard Ruben • March 23, 2026 -
Justin Sullivan via Getty Images
ColumnThe Weekly Closeout: Zara partners with John Galliano and Peloton goes to the gym
The fast-fashion retailer announced a two-year partnership with the designer, while the DTC brand launched its Peloton Commercial Series.
By Retail Dive Staff • March 20, 2026 -
Spencer Platt/Getty Images via Getty Images
Lowe’s launches subscription service for in-home maintenance
For $99 annually, HomeCare+ subscribers can have two in-home visits a year, spanning services like electric dryer vent cleaning and electric water heater flush.
By Howard Ruben • March 20, 2026 -
Courtesy of Meta
Meta bets on NYC with flagship
Meta is making its Fifth Avenue retail pop-up location permanent by signing a 10-year lease on the space.
By Tatiana Walk-Morris • March 19, 2026 -
Michaels cuts prices on 3K more items as consumers waver
The arts and crafts retailer is keen on picking up market share left open by the demise of Party City and Joann.
By Daphne Howland • March 19, 2026 -
Courtesy of Build-A-Bear Workshop
Build-A-Bear launches at Walmart
The toy company will offer a number of products for a limited time in 1,500 Walmart stores and on the big-box retailer’s website.
By Howard Ruben • March 19, 2026 -
Getty Images
Half of consumers prefer brands that don’t use generative AI, Gartner finds
Consumers who are ambivalent or distrust the technology may walk away if they feel forced to use AI, one analyst said.
By Bryan Wassel • March 18, 2026 -
Courtesy of JCPenney
Why J.C. Penney’s spring campaign bowed with a Paris, Texas, fashion show
Marisa Thalberg, chief customer and marketing officer at operating parent Catalyst Brands, digs into the “Exactly What You Are (and Aren’t) Looking For” effort.
By Chris Kelly • March 18, 2026 -
Courtesy of Vuori
Vuori debuts women’s denim collection
At launch, the offering includes a pair of jeans and a denim jacket. It comes shortly after rival Fabletics expanded into denim.
By Tatiana Walk-Morris • March 17, 2026 -
Courtesy of David's Bridal
David’s Bridal launches wholesale business
A selection of 50 gowns from designer brands is part of the retailer’s initial offering, along with private-label and white-label services.
By Tatiana Walk-Morris • March 17, 2026 -
Daphne Howland/Retail Dive
Target consolidates spring savings event into 3 days
Competitors expanded the length of seasonal sales over the past year, but the retailer’s March event marks a reduction from 2025’s Target Circle Week sale.
By Dani James • March 17, 2026 -
Courtesy of Lands' End
Lands’ End names first chief marketer in nearly a decade
The appointment of Sarah Sylvester, who most recently led marketing for Victoria’s Secret, represents a renewed focus by the retailer on brand building.
By Jessica Hammers • March 17, 2026 -
Courtesy of Urban Outfitters
Urban Outfitters taps Vans as latest On Rotation partner
The collaboration celebrates the skateboarding brand’s 60th “Off the Wall” anniversary and features sneakers, apparel and accessories.
By Howard Ruben • March 16, 2026 -
Dani James/Retail Dive
Ulta to launch on TikTok Shop with curated assortment
The beauty retailer's Q4 net sales grew nearly 12%, though industry analysts questioned the retailer's "softer" fiscal 2026 comp guidance.
By Dani James • March 13, 2026 -
Courtesy of Amazon
ColumnThe Weekly Closeout: Amazon notches a win against Perplexity, Reebok reenters soccer
The e-commerce giant got a temporary order blocking access for Perplexity’s AI shopping agents, while the athletics brand signed two professional soccer players.
By Retail Dive Staff • March 13, 2026 -
Daphne Howland/Retail Dive
How Lowe’s tailors its AI-backed Mylow to different customers
The home improvement retailer gets about a million questions a month between Mylow and Mylow Companion, with customer inquiries ranging in terms of expertise and needs.
By Dani James • March 12, 2026 -
Sam Silverstein/Retail Dive
Dollar General to introduce new store format, pilot subscription program
The discount retailer reported Q4 net sales jumped nearly 6% year over year, with average basket size growing due to increased retail unit prices.
By Dani James • March 12, 2026 -
Courtesy of Kendra Scott
Yellow Rose by Kendra Scott expands beyond Texas with new flagship
The Western brand, which launched in 2023, is opening its first store outside the state with a location featuring a cocktail bar and hat customization in Nashville, Tennessee.
By Tatiana Walk-Morris • March 12, 2026 -
Ross opens 17 stores, pushing forward with brick-and-mortar expansion
The store openings, which span its namesake banner and DD’s Discounts, are part of the off-price retailer’s efforts to open 110 new locations this year.
By Howard Ruben • March 12, 2026 -
Getty Images
What’s essential for AI shopping assistant success
The biggest risk isn’t falling behind on deployment — it’s deploying before the organization is ready, experts say.
By Michael Brady • March 12, 2026
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