Marketing: Page 2


  • The exterior of Arc'teryx's store in New York City.
    Image attribution tooltip
    Courtesy of Jesse Liaw
    Image attribution tooltip
    Column

    The Weekly Closeout: Muji launches skin care and Arc’teryx aims for $5B in sales

    The Japanese retailer is debuting a serum and a lotion. Meanwhile, the outdoors brand rolled out a series of goals for 2030.

    By Retail Dive Staff • Sept. 26, 2025
  • People walk through a red tunnel in a store.
    Image attribution tooltip
    Courtesy of Target
    Image attribution tooltip

    Target to redesign SoHo store with style focus

    The mass retailer will phase in an updated store layout starting this fall, shifting the merchandise assortment from essentials to apparel and beauty. 

    By Sept. 25, 2025
  • Trendline

    Gen Z and the next-generation consumer

    If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

    By Retail Dive staff
  • A person takes a photo of an item of clothing.
    Image attribution tooltip
    Courtesy of Depop
    Image attribution tooltip

    Depop debuts Outfits feature for style inspiration

    The resale platform aims to make itself a daily destination with a shoppable, in-app collage tool. 

    By Tatiana Walk-Morris • Sept. 25, 2025
  • Screen with three models and a handbag.
    Image attribution tooltip
    Courtesy of Curated for You
    Image attribution tooltip

    Microsoft, Curated for You collaborate on AI-based fashion discovery

    Microsoft Copilot can now respond to conversational queries with context-aware, shoppable curations. Retailers like Rent the Runway and Steve Madden are already on board. 

    By Tatiana Walk-Morris • Sept. 25, 2025
  • A quotation mark on a blue background.
    Image attribution tooltip
    Kendall Davis/Retail Dive
    Image attribution tooltip
    Podcast

    The Backroom: How the holidays are different this year

    Heading into the season, shoppers and retailers alike are getting squeezed by tariffs and mounting economic uncertainty.

    By Retail Dive Staff • Sept. 25, 2025
  • Victoria's Secret's Home Fragrance collection.
    Image attribution tooltip
    Courtesy of Victoria's Secret
    Image attribution tooltip

    Victoria’s Secret launches home fragrance

    The collection is releasing just in time for the holiday season, as the retailer chases a growing market segment. 

    By Sept. 24, 2025
  • American Girl doll of the year 2026.
    Image attribution tooltip
    Courtesy of American Girl
    Image attribution tooltip

    The American Girl doll of the year is Samantha’s great, great granddaughter

    With Raquel Reyes, the company has created a descendant of another character for the first time — while introducing a new generation to its luxury product.

    By Sept. 24, 2025
  • People walking past a Sephora store.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Sephora cozies up to beauty creators with new affiliate program

    My Sephora Storefront allows U.S. influencers to build shoppable digital storefronts and arrives as sales from affiliate marketing continue to grow.

    By Jessica Hammers • Sept. 24, 2025
  • Two fashionable looking people, wearing sunglasses, cross a street in a crosswalk.
    Image attribution tooltip
    Courtesy of J.C. Penney
    Image attribution tooltip

    J.C. Penney furthers ‘It’s from where?’ campaign with exclusive Rebecca Minkoff tie-up

    The affordable line from the designer, like the department store’s Bob Mackie collection, is part of an effort to appeal to budget-minded fashionistas.

    By Sept. 23, 2025
  • Walmart storefront.
    Image attribution tooltip
    Kaarin Vembar/Retail Dive
    Image attribution tooltip

    Walmart, Target bring back October deals events

    To entice consumers to shop early, the mass merchants join Amazon and others in kicking off the holiday season with sales events next month.

    By Sept. 23, 2025
  • Walmart Connect app
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart boosts search accuracy across languages with better translations

    An AI agent flags search terms, which are sent to a team of linguists who find the right meaning and add it to the company’s translation platform.

    By Bryan Wassel • Sept. 23, 2025
  • A person walks down a brick city sidewalk.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Warby Parker’s Neil Blumenthal on what’s next for the brand

    The co-founder and co-CEO discusses the brand’s store expansion, its partnership with Target and the decision to sunset an iconic aspect of its business.

    By Sept. 23, 2025
  • A white brick Lululemon storefront in WIlliamsburg, Virginia
    Image attribution tooltip
    Dani James/Retail Dive
    Image attribution tooltip
    Deep Dive

    Lululemon’s ‘downward spiral’ — and how the brand plans to break out of it

    High-priced athleisure isn’t dead, but boring athleisure might be. That means it’s back to the innovation drawing board for the much-loved Canadian brand.

    By Sept. 22, 2025
  • A group of people stand evenly spaced apart stretching on a gray ground.
    Image attribution tooltip
    Courtesy of NikeSkims
    Image attribution tooltip

    NikeSkims, the next big play for women activewear shoppers, launches Friday

    Featuring seven collections, the brand will offer styles designed for everyday wear, strength training and other pursuits.

    By Sept. 22, 2025
  • A James Avery artisan.
    Image attribution tooltip
    Courtesy of James Avery
    Image attribution tooltip

    How James Avery Jewelry won back legacy customers

    The launch of the “Designs From Our Archives” collection highlighted artisans — and had customers lining up outside of stores. 

    By Sept. 22, 2025
  • Gray clouds over a Kohl's store, with an entrance to Sephora.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Kohl’s expands fall sales event to 4 days

    The department store is offering deals on thousands of products across apparel, beauty and more online and in stores.

    By Howard Ruben • Sept. 22, 2025
  • Rendering of IKEA experience inside Best Buy store
    Image attribution tooltip
    Courtesy of Best Buy
    Image attribution tooltip

    Best Buy builds retail media chops with in-store takeovers, sports deals

    The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.

    By Jessica Hammers • Sept. 22, 2025
  • A woman browses an ecommerce site in front of a Christmas tree.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    AI shopping tools are evolving, but are they ready for the holidays?

    Most consumers are open to generative AI-powered guidance, but only 3% will start their shopping journey with a ChatGPT-type search, according to Coveo.

    By Bryan Wassel • Sept. 22, 2025
  • A rendering of a couple sitting on a couch in daytime watching a flatscreen TV
    Image attribution tooltip
    Permission granted by Amazon Ads
    Image attribution tooltip

    Amazon debuts AI ‘creative partner’ to aid with campaign development

    Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.

    By Peter Adams • Sept. 22, 2025
  • A person on their phone and looking at their laptop in a small retail store
    Image attribution tooltip

    Adobe / Mavoimages

    Image attribution tooltip
    Sponsored by Constant Contact

    How small retailers are making big marketing moves with AI and automation

    See how real-world SMB retailers are cashing in big with tech trends like AI and automation.

    By Constant Contact • Sept. 22, 2025
  • A Saks store in Chicago.
    Image attribution tooltip
    Kaarin Moore/Retail Dive
    Image attribution tooltip
    Column

    The Weekly Closeout: Saks Fifth Avenue merchant exits, RH sees Q2 gains despite tariffs

    After two decades at the department store, Will Cooper is leaving, while the home goods retailer saw net income improve nearly 80% in the second quarter.

    By Retail Dive Staff • Sept. 19, 2025
  • Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Claire’s acquisition closes with plans for smaller store footprint

    Ames Watson wants to keep the piercing retailer's mall locations relevant through upgraded merchandising, piercing services and store concepts.

    By Sept. 19, 2025
  • The outside of the Macy's store in Herald Square in NYC during the holidays.
    Image attribution tooltip
    Kaarin Moore/Retail Dive
    Image attribution tooltip

    Macy’s kicks off ‘100 Days to Christmas’ with new merchandise, curated gift ideas

    The department store, which said its holiday assortment features more than 40% newness, will also expand its experiential Holiday Square concept.

    By Howard Ruben • Sept. 19, 2025
  • People pass by a Rent the Runway store.
    Image attribution tooltip
    Michael M. Santiago via Getty Images
    Image attribution tooltip

    Rent the Runway says its CX efforts are paying off. The financials aren’t as rosy.

    The clothing rental company saw active subscriber growth and improved NPS, but reported a net loss of $26.4 million and increased prices for subscriptions.

    By Kristen Doerer • Sept. 18, 2025
  • Pinterest where to buy links
    Image attribution tooltip
    Courtesy of Pinterest
    Image attribution tooltip

    Pinterest brings ‘where-to-buy’ links to image ads

    Available to U.S. advertisers in the coming weeks, the platform found the links drove higher user engagement compared to other campaigns.

    By Tatiana Walk-Morris • Sept. 17, 2025