Marketing
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Etsy spotlights importance of personalized gifting for holiday ads
A campaign that builds on the online marketplace’s previous seasonal efforts showcases how it can help individuals express themselves.
By Aaron Baar • Nov. 12, 2025 -
Pinterest taps into search and shopping data to create holiday gift guides
Celebrities including Pamela Anderson and the Jonas Brothers have also curated shoppable boards as the social platform caters to gift buyers.
By Tatiana Walk-Morris • Nov. 12, 2025 -
Trendline
Gen Z and the next-generation consumer
If there's anything retailers want more than financial stability right now, it's to understand Gen Z.
By Retail Dive staff -
Target debuts AI holiday gift finder
Shoppers can enter details like age and interests to generate unique recommendations — just one of several tech updates during the season.
By Dani James • Nov. 12, 2025 -
Target reduces prices on 3,000 groceries and essentials
The price cuts come as food affordability remains a top concern for consumers, especially with the holiday season nearing.
By Catherine Douglas Moran • Nov. 12, 2025 -
Home Depot’s heartfelt holiday ads showcase Christmas tree farmers
“The Right Tree” tells the story of how the home improvement retailer helps families find their perfect tree and is accompanied by a series of social videos.
By Jessica Hammers • Nov. 12, 2025 -
Amazon takes Haul international through Bazaar app launch
To gain market share from rivals Temu and Shein, the e-commerce giant is expanding the reach of its new app, featuring ultra-low-priced products.
By Tatiana Walk-Morris • Nov. 10, 2025 -
Chewy ramps up creator storefronts ahead of holiday season
More than 600 creators have signed up for the Chewy Storefronts platform, enabling them to curate shoppable product lists relevant to their audiences.
By Sara Karlovitch • Nov. 10, 2025 -
In an AI world, Nordstrom is leaning into human care
AI has a role to play, but when customers "really want the face-to-face, eye-to-eye, voice-to-voice connection,” the retailer is there to meet the need, Nordstrom’s Heather Bissell said.
By Kristen Doerer • Nov. 10, 2025 -
Bath & Body Works makes Grand Central smell like Fresh Balsam for the holidays
The retailer is bringing an immersive campaign to train stations and movie theaters across the country.
By Howard Ruben • Nov. 7, 2025 -
Wayfair pilots small-format store in Ohio
The Columbus store, set to open in late 2026, will be about half the size of the brand’s other locations.
By Caroline Jansen • Nov. 7, 2025 -
Allbirds leans on new product launches to stoke turnaround
The footwear brand’s legacy styles are fading as marketing focuses on performance and design innovations, contributing to a revenue miss in Q3.
By Daphne Howland • Nov. 7, 2025 -
Column
The Weekly Closeout: Nike vet joins Reebok and could AI boost the mall?
Daniel Schachne, who also has a history with Jordan, will oversee the brand’s growth strategy. Meanwhile, David Simon sees at least one potential benefit from the AI shift.
By Retail Dive Staff • Nov. 7, 2025 -
Saks Global approaches merger anniversary with a whirlwind of executive changes
Most surprising is last week’s exit of Emily Essner, who was aboard as Saks Fifth Avenue and Neiman Marcus combined and whose duties just expanded.
By Daphne Howland • Nov. 5, 2025 -
Q&A
Inside Lowe’s social-first holiday push as Gen Alpha enters the market
Chief Marketing Officer Jen Wilson explains how the home improvement retailer measures the success of in-store experiences and its new creator network.
By Chris Kelly • Nov. 5, 2025 -
Gap extends ‘Give Your Gift’ holiday campaign to promote hope, unity
An emotional spot set to a cover of Miley Cyrus’ “The Climb” was handled by the same creative duo behind Gap’s record-breaking “Better in Denim” ad.
By Jessica Hammers • Nov. 5, 2025 -
Walmart introduces AI tools for in-store and online holiday shopping
The retailer’s latest AI investments span its app, supply chain and customer service operations.
By Bryan Wassel • Nov. 5, 2025 -
Sponsored by Simon-Kucher
[Podcast] Decoded: The New Consumer
This podcast uncovers how AI, influencers, and shifting consumer habits are reshaping the future of retail.
By Retail Dive's studioID • Nov. 5, 2025 -
Bath & Body Works brings on former Bluemercury CEO in new role
Maly Bernstein, who spent four years leading the Macy’s, Inc. banner, has been named chief commercial officer.
By Kaarin Moore • Nov. 4, 2025 -
4 retailers that need a win this holiday season
From nailing their merchandise offerings to ensuring inventory levels remain healthy, these retailers are striving to land on consumers’ nice lists.
By Caroline Jansen • Nov. 4, 2025 -
Urban Outfitters expands localized store concept aimed at Gen Z
The new formats, which feature localized merchandising, will be applied to street-level as well as mall stores. But are they too normal?
By Daphne Howland • Nov. 3, 2025 -
Retrieved from YouTube on November 03, 2025
Best Buy bets on sports, creators to serve up holiday gifting inspiration
The tech retailer will feature creators in its CTV ads for the first time and will advertise during 30 different NFL games throughout the season.
By Jessica Hammers • Nov. 3, 2025 -
Can Claire’s make a comeback?
Investment firm Ames Watson spoke with Retail Dive about its approach to reinvigorating the brand after buying it out of bankruptcy.
By Dani James • Updated Nov. 5, 2025 -
Column
The Weekly Closeout: Lululemon links up with the NFL, Parade shuts down
The activewear brand is launching an apparel collection tied to the league’s teams, while the intimates brand abruptly ceased operations after six years.
By Retail Dive Staff • Oct. 31, 2025 -
Target brings back ‘Hot Santa,’ adds new characters to holiday push
Americans are prioritizing small moments of joy to combat a tough economic climate, according to internal research that informed Target’s holiday strategy.
By Jessica Hammers • Oct. 31, 2025 -
J.C. Penney, iHeartRadio partner on holiday collection
The move is part of the department store’s broader plans for the season, which also include special 24-hour deals throughout November.
By Tatiana Walk-Morris • Oct. 30, 2025