Torrid heads to the post office, mall to woo customers

Earlier this year the plus-size retailer relaunched a direct-mail campaign that proved to be highly effective in acquiring and reactivating customers.

By Daphne Howland • June 5, 2026

Lululemon slashes guidance due to ‘negative commentary,’ underwhelming launches

Encouraging signs in Q1 were overshadowed by worsening trends that point to a protracted turnaround ahead.

By Cara Salpini • June 5, 2026

Explore the Trendline➔

How personalization shapes the retail industry

As consumer data becomes more readily available, a host of new opportunities have opened up for retailers that want to tap into shopper data.

By Retail Dive staff

The Weekly Closeout: Nike’s reality check, GameStop’s record earnings

The athletic retailer’s performance business needs to grow up to 25% to hit guidance, according to analysts, while the game company reported the highest quarterly net income in its history. 

By Retail Dive Staff • June 5, 2026

Target Circle Deal Days kicks off in June

The sales event lands on the same dates as Amazon Prime Day, as the companies go head-to-head for summertime shoppers.

By Tatiana Walk-Morris • June 4, 2026

Retailers turn to AI for productivity, personalized shopping

Best Buy, Gap and Dick’s Sporting Goods detailed how AI investments were reshaping their businesses during their Q1 earnings calls.

By Paige Gross • June 4, 2026

QVC celebrates 40th anniversary with TikTok Shop event

Amid QVC Group’s bankruptcy proceedings, the company is promoting a live event, a new podcast and the release of a documentary. 

By Tatiana Walk-Morris • June 4, 2026

Steph Curry trades Under Armour partnership for a deal with Li-Ning

The NBA star broke ties with his former partner in November and will now focus on growing the Curry Brand under a Chinese sportswear company.

By Cara Salpini • June 3, 2026

Macy’s revamped half its stores and customers followed

As it improves merchandising and customer experience at 200-plus stores, some analysts now see the department store taking share from weaker rivals.

By Daphne Howland • June 3, 2026

Costco’s personalization effort drives $500M in digital sales

Personalized product recommendation carousels drive three times higher digital conversion rates than usual, CFO Gary Millerchip said.

By Bryan Wassel • June 3, 2026

Inside Belk’s latest collaboration with Sewing Down South

The third iteration of their partnership includes an expansion into jewelry and the return of a pop-up store in Charleston, South Carolina.

By Kaarin Moore • June 3, 2026

Victoria’s Secret expects sales to top $7B this year

The lingerie giant’s “promo detox” meant more full-price selling in Q1, and both the namesake and Pink brands took market share.

By Daphne Howland • June 2, 2026

Amazon offers AI agent tech to other retailers

The online retail behemoth wants to narrow the time it takes for retailers to launch AI shopping assistants, starting with Kate Spade.

By Tatiana Walk-Morris • June 2, 2026

Amazon reveals Prime Day dates

The e-commerce company moved the event to June, and is encouraging shoppers to use its Alexa for Shopping AI tech.

By Kaarin Moore • June 2, 2026

Pink hires chief merchandising officer

Victoria’s Secret & Co. tapped a longtime Anthropologie executive for the new role, which comes as CEO Hillary Super has recommitted to the subbrand.

By Dani James • Updated 23 hours ago

Fashion misses at Old Navy spell trouble for Gap Inc.

Internal flubs, not customer malaise, were the cause and have been addressed, Gap Inc. CEO Richard Dickson said Thursday. But is competition from off price a growing problem for the value brand?

By Daphne Howland • May 29, 2026

The Weekly Closeout: Burlington plots store openings, Mattel expands Brick Shop

The off-price retailer plans to open over 100 new locations this year, while the toy company debuted new brick sets featuring Lamborghini and Chevrolet.

By Retail Dive Staff • May 29, 2026

Dick’s Sporting Goods launches AI adviser

Coach by Dick’s provides shoppers with product recommendations and training tips tailored to their sport, needs and proficiency level.

By Tatiana Walk-Morris • May 28, 2026

Warby Parker to enter new category with Intelligent Eyewear

The company unveiled its first smart frame, as it partners with Google and Samsung on a collection that will launch this fall.  

By Tatiana Walk-Morris • May 28, 2026

Why Everlane and Shein are actually a good match

The direct-to-consumer apparel brand resorted to fast fashion — and broke its promises — well before its deal with the Chinese low-price leader.

By Daphne Howland • May 28, 2026

Following Shein sale, Everlane founder launches new brand

"Same principles, but a new take. And this time: no venture capital, no private equity," Michael Preysman writes on the brand’s site, which for now is just collecting emails.

By Daphne Howland • Updated May 27, 2026

Google launches cross-retailer Universal Cart

Shoppers can add items to their cart across merchants from Search, Gemini, YouTube and Gmail.

By Tatiana Walk-Morris • May 26, 2026

The TikTok effect: How viral trends are changing visual merchandising

The average viral trend lasts just five to 10 days before attention shifts. And with 42% of Gen Z consumers in the U.S. discovering new products on TikTok, the need for speed has never been more critical.

May 26, 2026

E.l.f. Beauty does an about-face on price hikes

Following a “pronounced decline” in unit volume, CEO Tarang Amin said the company was testing adjustments to its tariff-driven strategy. 

By Lara Ewen • May 22, 2026

The Weekly Closeout: John Varvatos quietly exits Under Armour and Victoria’s Secret’s ticker gets sexier

The designer left the athletics brand last fall. Meanwhile, the lingerie company will sport a new ticker symbol, VSXY, on the NYSE. 

By Retail Dive Staff • May 22, 2026

David’s Bridal is ready to help couples budget their wedding

Through the bridal retailer’s Pearl Planner tool, the company is leveraging AI to help couples determine where to splurge and save on their big day.

By Tatiana Walk-Morris • May 21, 2026