L’Oréal deepens personalized skincare focus with uBiome partnership

New test kits revealed at SXSW enable consumers to submit cheek-swab samples to determine their skin health and receive product recommendations.

By Natalie Black (Koltun) • March 13, 2019

Glamsquad to launch makeup line in April

The beauty service provider has capitalized on customer feedback to develop its own products, a strategy that began in December with a haircare line.

By Cara Salpini • March 11, 2019

Explore the Trendline➔

Digital innovation and technology trends in retail

Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.

By Retail Dive staff

Is home goods the next retail sector ripe for disruption?

As retailers push for new technology adoption, supply chain optimization and a digital focus, the space is being redefined and rearranged.

By Caroline Jansen • March 11, 2019

Indochino expands on the West Coast

By the end of the year, the men's custom suit brand will have 50 showrooms across North America.

By Corinne Ruff • March 11, 2019

WWD: Walmart cuts a deal with men's grooming brand

Johnny's Chop Shop, which launched out of the Topshop men's department, is selling products in 3,500 Walmart stores.

By Corinne Ruff • March 8, 2019

Retail Therapy: The brand that Ambush-ed customers with a $400 clothespin

Fashion is quickly becoming a game of reaching into the junk drawer and selling the first thing that comes out. But for several times its value, of course.

By Caroline Jansen • March 8, 2019

Google dives deeper into visual search with shoppable ads in Images

The search giant's new features make its platform more directly competitive with Pinterest.

By Robert Williams • March 7, 2019

Bonobos debuts women's collection, male allyship campaign

"The whole concept of male allyship is sort of the next phase in this fight toward gender equality," CEO Micky Onvural said.

By Corinne Ruff • March 7, 2019

The case for personalization

Consumer personalization is evolving rapidly. It’s imperative marketers meet these consumer demands.

March 7, 2019

AmazonFresh to feature sponsored products on website

The content, which will appear to U.S. shoppers where the service is available, will create a way for food brands to stand out.

By Lauren Manning • March 6, 2019

T.J. Maxx gamifies pop-up experiences via Instagram

Consumers can guess the total cost of the products on display in several installations curated by influencers for a chance to win prizes.

By Erica Sweeney • March 6, 2019

ModCloth debuts celeb-studded campaign for International Women's Day

"Against the Current" stars singer Halsey and several actresses, and includes a TV ad buy, out-of-home takeovers and mini documentaries.

By Erica Sweeney • March 6, 2019

Digitally native brands on the power of brick and mortar

Founders and CEOs at digital-first businesses at Shoptalk predict their business models will need to move beyond early strategies like social media marketing to preserve customer relationships.

By Cara Salpini • March 6, 2019

The shift to community-driven marketing

Retailers at 2019's Shoptalk conference discussed new marketing tactics which focus less on the transaction amount and more on building a brand community.

By Cara Salpini • March 5, 2019

How three ecommerce brands grow revenue by marketing all year round

Black Friday and Cyber Monday should not be the end-all-be-all for your business. Learn how 3 brands maintain momentum year-round.

March 5, 2019

Retail jumps to biggest buyer of mobile ads in second half of 2018

Retailers spent more on mobile advertising than the media, finance and automotive industries, a study by Smaato found.

By Robert Williams • March 4, 2019

Retail Therapy: Add this to the list of reasons millennials can't buy houses

Footwear retailer Saucony's latest drop feeds consumers' avocado obsession.

By Caroline Jansen • March 1, 2019

Tommy Hilfiger designs Instagram Stories templates ahead of Paris Fashion Week

Unfold's 16 million app users can upload photos and videos into designs inspired by the new TommyXZendaya collection.

By Robert Williams • Feb. 28, 2019

Shoptalk 2019: IBM helps retailers deliver happiness. Again and again.

The 4 P's of marketing are being eclipsed by the most complicated P of all: people.

Feb. 27, 2019

Foot Locker throws $12M into kids apparel startup

Rockets of Awesome will open shop-in-shops within Kids Foot Locker stores and sell on its website. It's the retailer's second investment in a children's startup this year.

By Cara Salpini • Feb. 26, 2019

Nike celebrates female athletes with Serena Williams-led spot

Debuting during the Oscars, the 90-second "Dream Crazier" video has already notched nearly 6 million views on YouTube and 28.5 million on Twitter.

By Erica Sweeney • Feb. 26, 2019

What's behind the rise in retailer loyalty program revamps?

Companies from Nordstrom to J. Crew have invested in loyalty programs. Some removed barriers, others added them, but the changes all said something about the strategy.

By Cara Salpini • Feb. 26, 2019

Specialty craft retailer finds a solution in true integration

Arts & crafts retail chain finds new ways to engage consumers.

By John Puterbaugh, Ph. D., Executive Director, Digital Business Development, Quad • Feb. 26, 2019

Target tries on inclusive lingerie lines

The mass merchant's private label portfolio is adding three brands focused on comfort, price and inclusive sizing.

By Corinne Ruff • Feb. 25, 2019

Anthropologie to launch plus sizes

The new line, "APlus," will be sold online and in some stores, as are its petite sizes.

By Daphne Howland • Updated Feb. 26, 2019