Victoria's Secret is the exclusive retailer for D+ lingerie brand Mindd

The brand's creator, who began her career in 2005 on the lingerie giant's research and development team, caters to an underserved customer.

By Daphne Howland • Oct. 28, 2021

The Backroom: Why is the idea of splitting off e-commerce so popular all of a sudden?

Senior Reporters Daphne Howland and Ben Unglesbee discuss why Wall Street likes it, why others don't and how Sears' decline serves as a cautionary tale.

By Retail Dive Staff • Oct. 28, 2021

Explore the Trendline➔

What's shaping the e-commerce landscape?

From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

By Retail Dive staff

Saks turns to GXO fulfillment center to meet e-commerce demand

The 400,000-square-foot facility is another example of direct-to-consumer retailers outsourcing logistics.

By Colin Campbell • Oct. 28, 2021

Allbirds opens first store in Denver

In its IPO filing, the DTC brand laid out a growth plan that included expanding its store fleet.

By Caroline Jansen • Oct. 26, 2021

Rockets of Awesome debuts baby clothing line, subscription service

After a partnership and investment from Foot Locker in 2019, the DTC brand is now expanding to provide infant clothing.

By Tatiana Walk-Morris • Oct. 26, 2021

A.K.A. Brands buys DTC menswear brand Mnml for $48.6M

The company just went public in September, and says the streetwear brand is another step in its effort to become a global leader in DTC fashion.

By Tatiana Walk-Morris • Oct. 25, 2021

Bombas goes international with UK expansion

The DTC brand, known for its socks, has since broadened its assortment to include underwear, T-shirts and slippers.

By Tatiana Walk-Morris • Oct. 25, 2021

Inside top DTC exit strategies

The digitally native brands that disrupted the industry are entering the next stage in their lives. We look at why they're drawn to one path over another.

By Caroline Jansen • Oct. 25, 2021

'A gold rush': Inside the rise of SPACs

Going public through blank check companies reached a fever pitch this year. Following stricter scrutiny from the SEC, the method's future remains uncertain.

By Caroline Jansen • Oct. 25, 2021

'The market's on fire': What's behind the flood of DTC IPOs?

While acquisitions remain the most popular exit option for online brands, public listings are on the rise.

By Caroline Jansen • Oct. 25, 2021

Why acquisitions lead DTC exits

These deals provide brands with resources needed to grow their business: a robust supply chain, new customers and a wider distribution network. But they're not without risk.

By Caroline Jansen • Oct. 25, 2021

The anatomy of a DTC exit

As direct-to-consumer brands grow their businesses, an exit is a logical next step. For some brands, that strategy is born before their products even hit the market.

By Caroline Jansen • Oct. 25, 2021

Spanx sells majority stake to Blackstone

The deal values the brand, known for its shapewear, at a total of $1.2 billion. Founder Sara Blakely will step into the role of executive chairwoman. 

By Ben Unglesbee • Oct. 22, 2021

Crocs posts blazing growth even amid supply chain struggles

Revenue growth hit 73% while the clog brand spent $75 million beefing up its supply chain as it contended with factory outages and shipping nightmares.

By Ben Unglesbee • Oct. 21, 2021

Is PayPal pining for Pinterest?

A reported $45 billion PayPal purchase of Pinterest would cap a big year for deal-making fueled by the payments industry. 

By Lynne Marek • Oct. 21, 2021

Amazon touts 1.8M jobs created by sellers as it comes under more congressional scrutiny

The e-commerce giant says small businesses have thrived using its services. But reports found the company prioritizes its own brands at others' expense.

By Ben Unglesbee • Oct. 19, 2021

Saks e-commerce company preps IPO: WSJ

The department store's brick-and-mortar and online operations split up in March, and some investors want Macy's to follow suit.

By Daphne Howland • Oct. 18, 2021

Bark brings on Amazon veteran as chief supply chain officer

Additionally, the COO is now the president of Bark Eats, and the DTC brand named a vice president of data, analytics and machine learning.

By Kaarin Moore • Oct. 18, 2021

The Weekly Closeout: Activist reportedly takes stake in Macy's, urges Saks-like e-commerce split

Also, Target teamed up with Lego for a collection inspired by its famous bricks and Allbirds launched a new product ahead of its IPO.

By Retail Dive Staff • Oct. 15, 2021

Entireworld to shut down

The DTC apparel company offered the right product at the right time. But, an acquisition deal falling through led to the closure of the brand. 

By Kaarin Moore • Oct. 15, 2021

Vuori plans 100 US stores as it rakes in $400M investment

The recent funding from SoftBank Vision Fund 2 is four times higher than Allbirds' largest fundraise and positions it for global expansion.

By Cara Salpini • Oct. 14, 2021

Hims & Hers strikes a deal with The Vitamin Shoppe to sell hair care products

Although the collaboration will begin small, the companies left room for "potential expansion" early next year into other categories.

By Tatiana Walk-Morris • Oct. 13, 2021

Scotch & Soda accelerates DTC expansion with 22 new physical locations set to open in 2021

Originally a wholesale brand, the company had just 30 owned and franchised stores when it was acquired in 2011. Now it has 235.

By Cara Salpini • Oct. 11, 2021

Millennials drive demand for DTC brands: report

Digitally native brands adopted an aesthetic attractive to young shoppers. The pandemic only helped push consumers to shop with those companies.

By Tatiana Walk-Morris • Oct. 11, 2021

Owner of Chubbies and Solo Stove files for IPO

The outdoor brand platform joins a fast-growing cohort of DTC players making their exits for the public markets this year. 

By Ben Unglesbee • Oct. 7, 2021