DTC: Page 29


  • A Hoka storefront in Los Angeles
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    Cara Salpini/Retail Dive
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    Deckers names new CEO as Q3 sales tick up 16%

    Stefano Caroti, who most recently was the company’s chief commercial officer, also led Hoka in the interim and spent over a decade at Nike.

    By Tatiana Walk-Morris • Feb. 5, 2024
  • A shot from Curology's "Follicle Fitness" campaign focused on hair loss treatment.
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    Courtesy of Curology
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    Curology expands into hair care

    To coincide with the launch of a new prescription hair growth treatment, the brand is running a 1980s-themed campaign called “Follicle Fitness.”

    By Howard Ruben • Feb. 5, 2024
  • Trendline

    How the purpose of stores is evolving

    Stores have always evolved in order to compete as times, technology and tastes change. And, most of all, to please customers.

    By Retail Dive staff
  • The Skechers logo is pictured on a storefront window, which shows shoes on display inside.
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    Justin Sullivan/Getty Images via Getty Images
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    Skechers logs record $8B in annual sales, but wholesale remains a pain point

    After retailers cut back on inventory levels last year, the footwear giant’s CFO said he expects things to turn around in 2024.

    By Laurel Deppen • Feb. 5, 2024
  • Merit products
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    Courtesy of Merit
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    Merit taps industry vet as CEO

    Philippe Pinatel joins the three-year-old beauty brand after most recently serving as global president at MAC Cosmetics.

    By Feb. 2, 2024
  • Wolverine World Wide acquires fitness brand Sweaty Betty.
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    Courtesy of Business Wire
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    Sweaty Betty taps Nike vet as chief marketing officer

    The Wolverine World Wide-owned athletic brand has tapped Kerry Williams, a former hockey player and retail veteran, to fill the role.

    By Howard Ruben • Feb. 2, 2024
  • A blue Amer Sports banner hangs on a building, with American flags blowing.
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    Permission granted by Amer Sports
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    Arc’teryx CEO talks Amer Sports IPO and what growth looks like

    The sporting goods company raised about $1.37 billion from the IPO, which was priced a few dollars lower than expected.

    By Feb. 2, 2024
  • Lululemon's 2024 spring and summer footwear, including the brand's first men's collection.
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    Courtesy of Lululemon
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    Lululemon enters men’s footwear with casual sneaker launch

    Cityverse, the brand’s everyday shoe debut, launches this month and marks the company’s first footwear style available to men.

    By Tatiana Walk-Morris • Feb. 2, 2024
  • Peloton Bike+
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    Courtesy of Peloton
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    Peloton to end co-branded college bike experiment

    Less than six months after announcing a program with the University of Michigan, the brand will no longer release bikes in other school colors.

    By Feb. 1, 2024
  • Kanye West stands in front of Adidas and Yeezy logo.
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    Jonathan Leibson via Getty Images
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    Adidas plans to sell the rest of its Yeezy inventory ‘at least at cost’ this year

    The company, which originally toyed with the idea of writing off all leftover merchandise from the failed partnership, has instead sold it off piece by piece.

    By Feb. 1, 2024
  • Three people stand in front of a building in Carhartt apparel.
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    Courtesy of Carhartt
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    Fragile like a bomb: Why Carhartt’s new women’s line is making hard-working gear soft

    That word doesn’t necessarily match the workwear brand’s rugged aesthetic, but it’s part of “a more concerted effort” to give working women what they want.

    By Feb. 1, 2024
  • Casper storefront.
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    Kaarin Vembar/Retail Dive
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    DTC’s outlook for 2024

    As the new year kicks off, the space has already seen many C-suite changes, acquisitions and sales.

    By Jan. 31, 2024
  • Thinx
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    Courtesy of Thinx
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    Thinx to lay off 95 employees

    The job cuts, impacting workers in New York, take effect on May 1.

    By Jan. 31, 2024
  • tba
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    Retrieved from NoBull on January 30, 2024
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    Tom Brady takes his fitness, apparel brands to Nobull

    The retired NFL star's enterprises shuttered their Boston-area stores last year.

    By Jan. 31, 2024
  • An assortment of Hairitage products.
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    Courtesy of Hairitage
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    Hairitage adds CVS, HEB and Kroger to its wholesale roster

    The channel expansion comes after the hair care brand in 2020 launched exclusively at Walmart.

    By Howard Ruben • Jan. 31, 2024
  • Pedestrians walk past a Neiman Marcus store.
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    Scott Olson via Getty Images
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    ‘This is natural evolution’: Saks and Neiman Marcus on the state of luxury

    As a new year starts, Geoffroy van Raemdonck and Marc Metrick share thoughts on luxury e-commerce, when the market might recover and how the consumer is doing.

    By Jan. 31, 2024
  • Kith shoe.
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    Courtesy of Kith
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    Kith debuts loyalty program with members-only merch

    The brand is offering exclusive apparel, footwear, accessories and other perks to its members. 

    By Tatiana Walk-Morris • Jan. 30, 2024
  • Four people standing in a circle wearing items from Florence by Mills Fashion
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    Courtesy of Florence by Mills Fashion
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    Millie Bobby Brown launches fashion line

    Florence by Mills Fashion will release its first collection online in the U.S. and U.K. in early February. Shoppers can expect frequent drops every month. 

    By Howard Ruben • Jan. 29, 2024
  • Shot of Superdry storefront
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    Ian Gavan via Getty Images
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    Superdry CFO to step down as the company warns of rough market conditions

    The departure marks the fourth finance chief to leave the troubled retailer in five years.

    By Grace Noto • Jan. 29, 2024
  • Brooklinen storefront in Washington, DC
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    Courtesy of Brooklinen
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    Building out its physical footprint, Brooklinen opens store in Washington, DC

    The store, which opened Saturday, is located in the Logan Circle neighborhood in the historic Black Cat concert venue.

    By Howard Ruben • Jan. 29, 2024
  • A mattress from Boring Mattress Co
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    Courtesy of Boring Mattress Co
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    Tuft & Needle founder launches Boring Mattress Co

    Daehee Park, alongside Tuft & Needle’s ex-Head of Product Tyler Marino and Corben Leo, wants to “cut the crap” out of mattress shopping.

    By Jan. 26, 2024
  • A pair of fur-lined Birkenstocks are pictured in a wooden box display.
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    Photo by Jeff Schear/Getty Images for Birkenstock via Getty Images
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    Despite stock slide, Birkenstock is positioned for growth: analysts

    Company executives said the footwear brand has room for pricing adjustments to help offset inflation effects on the bottom line.

    By Laurel Deppen • Jan. 26, 2024
  • A man with a bar of Dr. Squatch soap in his swim suit
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    Retrieved from Dr. Squatch on January 18, 2024
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    Column

    Dr. Squatch uses hypnosis to inspire ‘​​Big Bricc Energy’

    The digitally native men’s grooming brand goes beyond raunchy puns to address men's mental health through hypnotic videos.

    By Chris Kelly • Jan. 25, 2024
  • A quotation mark on a blue background.
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    Kendall Davis/Retail Dive
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    Podcast

    The Backroom: What’s in store for DTC in 2024?

    2023 was rough for many companies. Ahead, the sector could see more bankruptcies and C-suite shakeups as brands continue to grapple with profitability.

    By Retail Dive Staff • Jan. 25, 2024
  • athletic brewing
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    Courtesy of Athletic Brewing
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    How Athletic Brewing plans to prevail past Dry January

    The nonalcoholic beer category leader is focusing on educating moderation-minded drinkers about the nutritional benefits of its products.

    By Chris Casey • Jan. 25, 2024
  • Solo Stove's brand ambassador Ann Kim
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    Courtesy of Solo Stove
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    Solo Stove names 2 brand ambassadors

    The partnerships with Ann Kim and Zachary Fowler come on the heels of a campaign with Snoop Dogg that failed to produce expected sales.

    By Howard Ruben • Jan. 24, 2024