Consumer Trends: Page


  • Coffee makers, mixers, whiteboards: Pandemic fuels home category sales

    More time at home has propelled growth at home improvement and home goods retailers, while sectors like apparel have suffered in recent months.

    By Aug. 18, 2020
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    Christiann Koepke via Unsplash
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    What COVID-19 did to customer loyalty

    As retailers grappled with out-of-stocks, research found that 75% of consumers opted to shop alternative brands.

    By Aug. 12, 2020
  • Trendline

    How artificial intelligence is shaping retail

    More retailers are leaning on AI as a tool, tapping into the tech to improve customer service and support supply chain functions.

    By Retail Dive staff
  • A collection of Public Goods products
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    Courtesy of Kent Rogowski/Public Goods
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    CVS to sell DTC brand Public Goods in bid for the healthy shopper

    The two started a pilot in January, and have now expanded it to put the brand's sustainable, health-focused products into 2,000 stores nationwide.

    By Aug. 11, 2020
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    Courtesy of PR Newswire
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    What follows suits in men's apparel?

    As people dress down, Tailored Brands and Brooks Brothers are suffering. But neither that, nor the pandemic, means men's fashion is doomed.

    By Aug. 11, 2020
  • Mac 'n Cheese
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    Courtesy of Frito-Lay
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    Column

    Retail Therapy: Cheetos Mac n' Cheese gives humans a ray of hope during apocalypse

    The pasta comes in three flavor varieties and is made with "authentic Cheetos cheesiness." 

    By Aug. 7, 2020
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    Getty Images
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    Sponsored by sticky.io

    How retailers can succeed with subscription-based services

    As brands look to capitalize on the demand for subscription-based services, a key aspect of retaining loyal customers hinges on creating an experience that deepens the customer and brand relationship.

    Aug. 7, 2020
  • Home Depot Home Depot flatbed delivery center in Dallas
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    Permission granted by Home Depot
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    Home Depot adds 3 warehouses as DIY demand grows

    The pandemic has shifted consumer behavior and buying patterns, but it hasn't deterred the retailer from its plan to invest in its distribution network.

    By Shefali Kapadia • Aug. 5, 2020
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    Getty Images
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    Sponsored by Rakuten Ready

    What do consumers expect from a contactless experience?

    How retailers can optimize a contactless experience to drive customer loyalty.

    Aug. 4, 2020
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    Retrieved from French's on July 31, 2020
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    Column

    Retail Therapy: Oskar Blues, French's brew up summer in a can

    While absolutely nobody asked for it, the two brands teamed up to release a one-of-a-kind mustard-flavored beer.

    By July 31, 2020
  • 7-Eleven expands lab stores
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    Permission granted by 7-Eleven
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    Opinion

    Top customer service considerations for retailers in a post-COVID world

    The customer experience is one of the most critical touchpoints a retailer has with its customers, writes 7-Eleven's Jerry Campbell. 

    By Jerry Campbell • July 30, 2020
  • Bride
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    "A Bride" by Terry Ku is licensed under CC BY-SA 2.0
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    Deep Dive

    Can technology save bridal retail?

    The pandemic pushed a traditional, high-touch segment of the industry to finally confront its hesitancy around digital services. 

    By July 29, 2020
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    Permission granted by FedEx Office
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    Sponsored by FedEx Office

    The future of shopping safely

    Whether you are reopening stores or rethinking your protocols, the right messaging is key.

    July 29, 2020
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    Retrieved from JanSport on July 09, 2020
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    Deep Dive

    Back-to-school marketing takes on a somber tone under COVID-19, but carries key silver linings

    Ads addressing activism, mental health and remote learning arrive in place of typically sunny seasonal fare, but they might resonate more with grounded Gen Z teens. 

    By Peter Adams • July 28, 2020
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    Retrieved from Starburst on July 24, 2020
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    Column

    Retail Therapy: Starburst goes all-in on self-care

    Leaning into the pink Starburst meme, the Mars Wrigley brand released a kit to help consumers feel like their best selves.

    By July 24, 2020
  • A Walmart health superstore
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    Permission granted by Walmart
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    Walmart to expand health centers to Florida next year

    The retail giant has expanded its healthcare presence during the pandemic and plans to open additional clinics in Georgia this year and possibly Chicago.

    By Rebecca Pifer Parduhn • July 24, 2020
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    "Dressbarn" by Dwight Burdette is licensed under CC BY 3.0
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    How Ascena went bankrupt

    The retailer went big in the new millennium, even as clothing sales growth shrank. Its Chapter 11 filing Thursday isn't just about the pandemic.

    By July 23, 2020
  • A cardboard box with a round light-blue logo and the words "Stitch Fix" leans against a bright yellow door.
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    Courtesy of Stitch Fix
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    Are subscription services viable across retail broadly?

    With the possibility of new lockdown orders as COVID-19 cases surge, the model could boost sales online. But it may not be good for every sector.

    By July 21, 2020
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    Getty Images
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    Sponsored by AfterPay

    Millennials and Gen Zers look to retailers for a more community-minded commerce experience

    Brands need to continually demonstrate that they understand these young consumers’ life values and priorities if they want to win their trust and loyalty.

    July 21, 2020
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    Retrieved from Zappos on July 17, 2020
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    Column

    Retail Therapy: Target, Zappos launch new collections with inclusivity in mind

    The mass merchant brought back its adaptive Halloween costumes, while the shoe retailer is selling single shoes or shoes in differing sizes.

    By July 17, 2020
  • ThredUp warehouse.
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    Courtesy of ThredUp
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    Why used clothing can survive the global health crisis

    While 2020 hasn't seen the same volume of partnerships among resale platforms and retailers, analysts expect the market to continue to rise.

    By July 16, 2020
  • Walmart grocery pickup for high-risk shoppers
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    Courtesy of Walmart
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    Is Walmart getting the customer it always wanted?

    Stellar results during the COVID-19 pandemic and a new loyalty membership suggest it may be. But that could hamper its "everyday low prices" promise.

    By July 15, 2020
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    Retrieved from Mikkeller on July 10, 2020
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    Column

    Retail Therapy: Burger King brews up the perfect combo

    In partnership with Danish craft brewer Mikkeller, the fast-food chain created a nonalcoholic beer, The King's Cup, to serve in Denmark and Sweden.

    By July 10, 2020
  • Students in Premont Independent School District in Premont, Texas, including those with disabilities, have the option of attending in person classes.
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    Permission granted by Steve VanMatre
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    Back-to-school spending holds steady this year at $28.1B

    But the shopping season is fraught with anxiety and uncertainty amid the ongoing COVID-19 pandemic, according to two Deloitte surveys.

    By July 9, 2020
  • A Gap storefront at a mall
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    Cara Salpini/Retail Dive
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    Department stores miss out on Fourth of July consumer attention

    Specialty retailers, while giving off-price retailers a run for their money, leaned on promotions to sway shoppers, according to Wedbush analysts.

    By July 7, 2020
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    Cara Salpini/Retail Dive
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    Deep Dive

    Will the protests be a turning point for diversity in athletics retail?

    The backlash and resulting action at top sportswear brands is a microcosm of an issue that's being tackled with renewed force in every area of retail.

    By June 30, 2020