Consumer Trends: Page 119
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Report: Women driving mobile commerce
Women are also more likely to conduct product research on smartphones and tablets than men, according to a report from BI Intelligence.
By Ian P. Murphy • Sept. 18, 2015 -
Deep Dive
Retail Therapy: The new AI Barbie says 'hello'
Every week, we bring you some of our favorite retail reads from around the Web.
By Kelsey Lindsey • Sept. 18, 2015 -
Trendline
Digital innovation and technology trends in retail
Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.
By Retail Dive staff -
Deep Dive
Can multi-brand loyalty programs save American malls?
New loyalty programs have started to cover all stores at a single mall, incentivizing visits to a shopping destination in decline.
By Ian P. Murphy • Sept. 16, 2015 -
Lane Bryant launches #PlusIsEqual campaign
Amid a rising consciousness of plus-size fashion, the retailer struts its stuff with a Times Square campaign launch.
By Ian P. Murphy • Sept. 16, 2015 -
Deep Dive
How Macy's plans to revive its American department stores
As Macy's puts forth multiple initiatives to help it keep up with changing customer habits, the question remains if these moves are coming just a little too late.
By Kelsey Lindsey • Sept. 15, 2015 -
Search engines will be key for holiday shopping research
Seven out of 10 holiday shoppers "often or always" research products before going to a store, a new survey from G/O Digital says.
By Ian P. Murphy • Sept. 15, 2015 -
Sponsored by 4INFO
How the Path-to-Purchase Funnel Became Obsolete
Leveraging the mobile device is becoming a necessary tactic for brands in their ability to interact with the customer on their path-to-purchase.
Sept. 15, 2015 -
J.C. Penney tests fast fashion with Belle + Sky brand
But its new CEO says the retailer has to clean up its supply chain act if the line is to succeed.
By Daphne Howland • Sept. 11, 2015 -
Kmart ad says it's 'Ridiculous' to start shopping for the holidays
The new ad lampoons its own holiday advertising creep while promoting its layaway program.
By Ian P. Murphy • Sept. 11, 2015 -
Deep Dive
Retail Therapy: Kate Spade's muses, Apple's retail guru, and more
Every Friday, we give you some of the best retail reads from around the Web.
By Kelsey Lindsey • Sept. 10, 2015 -
Deep Dive
International expansion is still a challenge, even for retail giants
Retailers often stumble due to cultural differences and overzealous plans, but e-commerce is helping companies large and small tap into international markets in a scalable way.
By Ian P. Murphy • Sept. 10, 2015 -
Study: Consumers eager to adopt new payment systems
A study from MasterCard says that shoppers worldwide are accepting of new payment systems, favoring those that offer the most convenience.
By Ian P. Murphy • Sept. 10, 2015 -
Deep Dive
10 perspectives on Macy's new off-price stores
Can Macy's new Backstage stores attract millennial moms and transition them to their full-price stores as they grow older?
By Kelsey Lindsey • Sept. 9, 2015 -
New mattress start-ups could keep traditional retailers up at night
If department stores and mattress specialty stores aren’t worried about the new lean upstarts in the mattress business, they probably should be.
By Daphne Howland • Sept. 9, 2015 -
Reebok goes back to its roots with new 'Be more Human' push
Adidas' flagging brand looks to emphasize personal fitness over team sports in its new advertising campaign.
By Ian P. Murphy • Sept. 4, 2015 -
Sole Society latest e-retailer to open physical store
The footwear and accessories retailer says sales through Nordstrom are growing and that it may expand its brick-and-mortar footprint, so to speak.
By Daphne Howland • Sept. 4, 2015 -
Deep Dive
Retail Therapy: Delivery by boat and Canada's sad unwanted Targets
Every Friday, we bring you the most interesting retail reads from around the web.
By Kelsey Lindsey • Sept. 4, 2015 -
Gilt to launch appointment-based brick-and-mortar
The New York "showroom," open only to Gilt members, will feature a stylist and a limited assortment of its on-site offerings.
By Daphne Howland • Sept. 4, 2015 -
Fashion start-ups pass on big retailers to rally demand
Thanks to crowdfunding platforms, smaller apparel makers are using on-demand strategies to sell limited-run items, foregoing the need for some retail partnerships.
By Ian P. Murphy • Sept. 3, 2015 -
Interior design site Laurel & Wolf wins additional funding
The startup delivers users personalized room makeovers from multiple designers, with the opportunity to buy from their favorite look.
By Ian P. Murphy • Sept. 3, 2015 -
Is CVS' tobacco-sales ban helping the US quit smoking?
Results of a study looking at tobacco sales commissioned by the drugstore retailer are debatable, but some advocates say they’re significant.
By Daphne Howland • Sept. 3, 2015 -
Deep Dive
10 trends shaping the future of retail
The biggest challenges for retailers in 2015: New technologies, changing shopping habits, and the threat of disruptive competitors.
By Kelsey Lindsey • Sept. 2, 2015 -
Mobile to exceed desktop in ad spend this year
The category's share of advertising spending, predicted to make up more than half of all digital ad spend this year, will also surpass print.
By Ian P. Murphy • Sept. 2, 2015 -
Are high heels the latest athleisure fashion victim?
As comfort becomes a priority for clothes outside the gym and in the office, sneakers are getting more fashionable.
By Daphne Howland • Sept. 1, 2015 -
Forever 21 looks to downsize
Signs of life from other teen retailers aren't helping the retailer, which seems to have overextended itself in recent years.
By Daphne Howland • Sept. 1, 2015