Dive Summary:
- With the Nook's sales shrinking in 2012, investors are asking when the venture will stop being a 9 figure loss year after year.
- In addition to declining sales for the device, digital content was also down 12% compared to the previous quarter.
- Barnes and Noble needs to find a retail medium that will give them content exclusivity and more varied content to compete with Amazon and similar retailers.
From the article:
"...Barnes & Noble is the biggest bricks-and-mortar bookseller in the U.S. and probably the world — and it has a big, big problem, which is also its biggest opportunity (making it an even bigger problem): Nook..."
