Luxury retailer Coach lays off Canadian part-time employees

The chain plans to concentrate on full-time employees to build customer relationships. 

By Ian P. Murphy • May 26, 2015

Google launches shopping ads for YouTube

TrueView Ads to run alongside video content. 

By Ian P. Murphy • May 22, 2015

Explore the Trendline➔

How retailers are thinking about in-store experience

Complementary shop-in-shops, age-appropriate experiences and integrated technology are just a few ways retailers are reworking stores to suit shoppers.

By Retail Dive staff

How programmatic marketing continues to revolutionize media buys

Automated systems have conquered marketers' early misgivings to dominate digital spend. 

By Ian P. Murphy • May 20, 2015

eMarketer: Retail driving digital ad growth

Retailers will comprise 22% of the predicted $58.61 billion in digital ad spending this year. 

By Wendy Parish • May 20, 2015

Nordstrom's new m-commerce: Shop by text

TextStyle allows salespersons to communicate item information to customers, who can then opt to buy through text. 

By Ian P. Murphy • May 20, 2015

Amazon Web Services to open NYC popup

Amazon Web Services is the quiet money-maker for the e-retail giant, providing cloud service for many companies.

By Daphne Howland • May 20, 2015

Costco launches gamified referral campaign

The program rewards current members with Procter & Gamble goods.

By Ian P. Murphy • May 19, 2015

Target cutting back on processed foods promotions: WSJ

The retailer is emphasizing other grocery categories like fresh and healthy foods.

By Carolyn Heneghan • May 18, 2015

Retail Therapy: Ikea wants to serve you breakfast in bed

And Whole Foods is looking to attract all the hip cool kids.

By Kelsey Lindsey • May 15, 2015

Study: Browsing Pinterest leads to purchase

But despite increased traffic and proven influence on purchases, the site says it still has no plans to add a “Buy” button to its advertising options. 

By Ian P. Murphy • May 14, 2015

The good and bad of couture collaborations

Stores seeking a cheap-and-chic image with limited-edition collections need to know both the benefits and challenges of these collaborations. 

By Ian P. Murphy • May 13, 2015

Wage increases bring retailers positive PR—sometimes

While the majority of Americans support an increase to the minimum wage, businesses' opposition to workers' demands isn't quickly forgotten.  

By Ian P. Murphy • May 13, 2015

GameStop offers gamified 'Monster Hunt' promo

Players can win gift cards by using Google Maps to hunt monsters. 

By Ian P. Murphy • May 13, 2015

Chico's switches agencies for media and digital business

The retailer has chosen Zimmerman to handle its $36 million media and digital account.  

By Ian P. Murphy • May 13, 2015

Verizon inks $4.4B deal to buy AOL

The nation's largest wireless carrier will also acquire the site's digital content and ad platforms.

By Wendy Parish • May 12, 2015

Google: Almost half of video ads go unseen

YouTube ads perform somewhat better, the search engine reports. 

By Ian P. Murphy • May 12, 2015

CVS to review media account

The chain awarded creative to BBDO last year. 

By Ian P. Murphy • May 11, 2015

IBM to assist with Facebook's ad targeting

The software giant will contribute to the data driving Facebook's targeting tools. 

By Ian P. Murphy • May 7, 2015

Zulily redesigns website for improved personalization

The site will now deliver offers customized to users' needs. 

By Ian P. Murphy • May 7, 2015

Tight squeeze: How marketers can cope with Apple Watch's limited real estate

With just over one square inch of interface, the wearable favors simplified apps.  

By Ian P. Murphy • May 6, 2015

Mobile takes lead in search: Google

The company is introducing mobile-friendly ad formats to meet demand. 

By Ian P. Murphy • May 6, 2015

Macy's promotes Mother's Day via social

The department store will donate $3 for every post to Instagram, Tumblr, and Twitter. 

By Ian P. Murphy • May 5, 2015

First-ever US cross-brand loyalty program Plenti is live

But Plenti's exclusivity could limit the program’s reach into some areas of the U.S. 

By Daphne Howland • May 5, 2015

Amazon surges in UK social shopping

Twitter hashtags #AmazonCart and #AmazonBasket drive growth. 

By Ian P. Murphy • May 4, 2015

Sunday circular aggregating app Retale snags $12M

The company has grown significantly in just a year and a half, and says that wearables will only accelerate that growth.

By Daphne Howland • May 4, 2015