DTC

Wayfair lays off 10% of corporate workforce

The online home goods retailer joins others in the industry in reducing headcount in order to manage costs.

By Caroline Jansen • Aug. 19, 2022

Beyond Yoga to open its first permanent store

After hosting a summer pop-up shop, the DTC brand has learned which products were popular with customers.

By Tatiana Walk-Morris • Aug. 19, 2022

Explore the Trendline➔

The direct-to-consumer landscape in retail

More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.

By Retail Dive staff

The Weekly Closeout: Saks.com raises more capital and Outdoor Voices could sell itself

The e-commerce entity boosted its ability to borrow money, while the DTC activewear brand is reportedly mulling a sale.

By Retail Dive Staff • Aug. 19, 2022

‘We’re not in the business of not making money anymore’: Casper’s new CEO on its path forward

After a tumultuous couple of years, which included inking a deal to be taken private again, Emilie Arel discusses the DTC mattress brand’s future.

By Caroline Jansen • Aug. 15, 2022

Peloton hiking prices amid reported layoffs, store closures

As its pandemic-era boom fizzles, the at-home bicycle fitness company is scrambling, even after major layoffs and subscription hikes earlier this year.

By Daphne Howland • Aug. 15, 2022

DTC’s very bad, no good earnings week

Brands laid off staff, cut guidance and accumulated losses in a tougher operating environment. A select few continued to thrive.

By Cara Salpini • Aug. 15, 2022

After challenging Q2, Warby Parker sees crystal-clear need for stores

The DTC eyewear company slashed its guidance for the year, but says physical locations are key to expanding market share and brand awareness.

By Daphne Howland • Aug. 11, 2022

Lively founder Michelle Cordeiro Grant steps down from CEO role

Kristin DiCunzolo, vice president of marketing and direct at parent company Wacoal America, will take on the post.

By Cara Salpini • Aug. 11, 2022

Can UpWest lead the way forward for Express?

The DTC brand is opening stores, will launch a partnership with a major retailer this year and may be just the thing the specialty retailer was looking for. 

By Kaarin Vembar • Aug. 10, 2022

Warby Parker lays off 15% of its corporate workforce, citing changing consumer behavior

The DTC eyewear brand said it’s restructuring in order to be in the best position long term, but that store and customer experience jobs aren’t affected.

By Daphne Howland • Aug. 9, 2022

Allbirds sunsets leggings offering amid ever-widening losses

Layoffs a couple of weeks ago may be just the start as the brand adjusts its sales model and its merchandise mix in pursuit of profitable growth.

By Cara Salpini • Aug. 9, 2022

Chewy expands insurance offering with launch of CarePlus

Following others in the sector, the retailer is leaning deeper into service offerings to maintain loyalty with consumers.

By Caroline Jansen • Aug. 8, 2022

Torrid hires Guitar Center vet as COO, CFO

Tim Martin was named to the dual position, while the company also announced a new CTO.

By Tatiana Walk-Morris • Aug. 5, 2022

Wayfair back in the red in Q2 as customers quit

The furniture e-retailer is doing even worse than the overall sector, which has seen demand drop following a pandemic-related surge.

By Daphne Howland • Aug. 4, 2022

Crocs Q2 revenue increases 51% as Heydude nearly doubles sales

While others in the industry are struggling, the retailer continues to post record numbers. But its full-year guidance took a hit.

By Dani James • Aug. 4, 2022

Allbirds lays off 8% of its global corporate workforce

Twenty-three people were let go last week after the footwear brand, facing rising costs, evaluated roles and processes to prep for its next phase of growth.

By Daphne Howland • Aug. 3, 2022

More layoffs at Glossier as the brand moves into wholesale

The company is parting ways with about two dozen employees as it preps for a life outside of single-channel distribution.

By Cara Salpini • Aug. 3, 2022

Fallen unicorns: 9 retailers that have recoiled from sky-high valuations

After reaching or eclipsing the billion-dollar mark, these companies have tumbled back to earth — or disappeared.

By Daphne Howland • Aug. 3, 2022

Honest Beauty to sell through Ulta stores

The expansion comes two weeks after the Honest Company signed a wholesale deal with Walmart.

By Cara Salpini • Aug. 2, 2022

Bob’s Red Mill to halt DTC operations

After selling over the phone, via mail and through its website for years, the flour producer is focusing on wholesale.

By Caroline Jansen • Aug. 2, 2022

Grove Collaborative aims to curb plastic waste in campaign with Drew Barrymore, Sir Richard Branson

The DTC company wants to combat the narrative that there’s nothing consumers can do about plastic waste. 

By Tatiana Walk-Morris • July 29, 2022

Glossier enters wholesale with Sephora deal

In its first retail partnership, the DTC brand will be sold in the beauty retailer’s U.S. and Canadian stores, as well as on its website and app.

By Cara Salpini • July 26, 2022

Very Great hires vice presidents of sales, omnichannel fulfillment operations

The DTC holding company is one of many that have been building out their portfolios of online brands in hopes of fueling their growth.

By Tatiana Walk-Morris • July 26, 2022

Glossier's fifth store to open in DC's Georgetown neighborhood

The brand’s brick-and-mortar expansion carries on, despite layoffs and price hikes earlier this year.

By Cara Salpini • July 26, 2022

Children's clothing brand Hanna Andersson names CEO

Aimée Lapic — who has previously held roles at Gap Inc., Banana Republic and GoPro — marks the retailer’s fifth CEO in as many years.

By Caroline Jansen • July 26, 2022