DTC

  • Showfields logo flag flies outside of its storefront.
    Image attribution tooltip
    Kaarin Vembar/Retail Dive
    Image attribution tooltip

    Showfields closes New York store in Manhattan

    The retailer closed its Miami location in July and will focus on its stores still open in Brooklyn and Washington, D.C. 

    By • Sept. 28, 2023
  • Lululemon launches Mirror sales in stores.
    Image attribution tooltip
    Courtesy of Lululemon
    Image attribution tooltip

    Lululemon to discontinue Mirror as it teams up with Peloton

    Peloton will be Lululemon’s digital fitness content provider, and co-branded apparel will begin selling through Peloton in select locations starting in October.

    By • Sept. 28, 2023
  • Explore the Trendline➔
    Image attribution tooltip
    Getty Images
    Image attribution tooltip
    Trendline

    The direct-to-consumer landscape in retail

    More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.

    By Retail Dive staff
  • A quotation mark on a blue background.
    Image attribution tooltip
    Kendall Davis/Retail Dive
    Image attribution tooltip
    Podcast

    The Backroom: Marisa Meltzer and the creation of Glossier

    The journalist’s new book "Glossy" makes waves as it pulls back the curtain on Glossier founder Emily Weiss and the beauty brand that changed the industry.

    By Retail Dive Staff • Sept. 28, 2023
  • Peloton bike
    Image attribution tooltip
    Courtesy of Peloton
    Image attribution tooltip

    Peloton co-founder, chief product officer to step down

    Tom Cortese will be replaced in November by Nick Caldwell, who has over 20 years of experience working at various technology companies. 

    By • Sept. 27, 2023
  • Headshot of Ana Mollinedo Mims
    Image attribution tooltip
    Permission granted by UrbanStems
    Image attribution tooltip

    UrbanStems hires new chief executive officer

    The online floral company has tapped Ana Mollinedo Mims for the position, succeeding Seth Goldman who has served as CEO since 2018.

    By • Sept. 26, 2023
  • Person with dark hair pulled up wearing a yellow tank top and blue-green workout pants on an black exercise bike inside her home.
    Image attribution tooltip

    Courtesy of Peloton.

    Image attribution tooltip

    Peloton names SVP of apparel, accessories

    A few months after the fitness brand launched a rebrand, Cédric Fletcher joins the company with experience from Nike and Under Armour.

    By • Sept. 25, 2023
  • Table with brightly colored jars, hands holding chopsticks and bowls of food
    Image attribution tooltip
    Courtesy of Fly By Jing
    Image attribution tooltip

    Fly By Jing expands to 1,200 Target stores

    The brand launched at Target in 2021, and the move builds on its wholesale presence, which also includes partnerships with Whole Foods and Costco.

    By Howard Ruben • Sept. 25, 2023
  • Classic chicken cutlet Caesar
    Image attribution tooltip
    Permission granted by Meati Foods
    Image attribution tooltip

    Meati Foods reduces staff by 10% as it focuses on profitability

    The fermented meat company said the layoffs were not a result of the demand it has seen for its products.

    By Elizabeth Flood • Sept. 25, 2023
  • Exterior of an Allbirds store in Washington, D.C.'s Georgetown neighborhood
    Image attribution tooltip
    Caroline Jansen/Retail Dive
    Image attribution tooltip
    Deep Dive

    Why EBITDA has such a strong hold on retail

    Is it the “Wild West” of measures or a fair predictor of long-term success? Either way, retailers won’t quit talking about EBITDA.

    By • Sept. 25, 2023
  • Redken products backstage at the Bondi Bather show on May 19, 2016 in Sydney, Australia.
    Image attribution tooltip
    Mark Nolan via Getty Images
    Image attribution tooltip

    Redken launches DTC website

    While products have been available for sale in local salons, Amazon and Ulta, the site allows consumers to buy items directly from the brand online.

    By Howard Ruben • Sept. 22, 2023
  • Purple's Rejuvenate mattress
    Image attribution tooltip
    Permission granted by Purple
    Image attribution tooltip

    Purple taps Party City vet as CFO

    Todd Vogensen on Oct. 16 will take over from interim CFO Bennett Nussbaum, who will become the company’s chief transformation officer.

    By • Sept. 22, 2023
  • Two models with dark hair pose wearing blue and black Savage X Fenty jerseys.
    Image attribution tooltip
    Courtesy of Savage X Fenty
    Image attribution tooltip

    Savage X Fenty debuts soccer-inspired collection

    The brand — which was founded by Rihanna — launched limited-edition League products including themed jerseys, joggers and more. 

    By • Sept. 22, 2023
  • A collection of skincare products in blue containers, as part of E.l.f. Beauty's Holy Hydration skincare line.
    Image attribution tooltip
    Courtesy of E.l.f. Skin
    Image attribution tooltip

    E.l.f. Beauty reformulated over 300 SKUs in FY2023

    The beauty company's latest impact report revealed new sustainability goals, such as further improving its packaging. 

    By • Sept. 21, 2023
  • Three rows of APL shoes in a variety of colors on a neutral background.
    Image attribution tooltip
    Courtesy of Athletic Propulsion Labs
    Image attribution tooltip

    Athletic footwear brand APL’s fit tech leads to reduced returns

    The luxury sneaker company’s partnership with True Fit has slashed fit-related returns by 15%.

    By Tatiana Walk-Morris • Sept. 21, 2023
  • A bottle of Ritual's melatonin capsules.
    Image attribution tooltip
    Courtesy of Ritual
    Image attribution tooltip

    Expanding its assortment, Ritual launches melatonin capsule

    The product is now available on the DTC supplement brand’s website and will be offered on Amazon in early October.

    By Howard Ruben • Sept. 20, 2023
  • Image rendering of Melissa & Doug's first retails tore featuring a parent and child in jackets and a light blue storefront sign
    Image attribution tooltip
    Courtesy of Melissa & Doug
    Image attribution tooltip

    Toy brand Melissa & Doug plans first store

    The company is opening its 1,600-square-foot brick-and-mortar location just in time for the holiday season. 

    By • Sept. 20, 2023
  • The inside of an apparel store, with clothes hanging on a rack underneath a sign that reads "Toad Again."
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    How Toad & Co. is making online resale work

    The brand, which controls its own processing and is choosy about what it accepts, so far is turning a profit on the zooming side gig.

    By • Sept. 20, 2023
  • FIGS
    Image attribution tooltip
    Courtesy of FIGS
    Image attribution tooltip

    Figs names new chief technology officer

    The healthcare apparel brand has tapped Mark Bixby for the role, who brings experience from GameStop and Chewy.

    By • Sept. 19, 2023
  • chamberlain coffee
    Image attribution tooltip
    Courtesy of Chamberlain Coffee
    Image attribution tooltip

    How Chamberlain Coffee aims for broad appeal while catering to Gen Z

    The viral brand said qualities like sustainability are desired in beverages from consumers across generations.

    By Chris Casey • Sept. 19, 2023
  • An assortment of Goodles products.
    Image attribution tooltip
    Courtesy of Goodles
    Image attribution tooltip

    Goodles refreshes leadership as it brings in $13M in Series A funding

    The food brand known for its “better-for-you” boxed mac and cheese named a new CFO, chief marketing officer and senior vice president of sales.

    By Howard Ruben • Sept. 18, 2023
  • Inside shot of a Birkenstock store. Shoes are on pedestals in the window. Shoes are also on shelves and on tables on the right.
    Image attribution tooltip
    Courtesy of Birkenstock
    Image attribution tooltip

    Birkenstock revenue up 21% so far this year

    The footwear brand's updated F-1 filing showed a year-over-year decrease in net profit for the nine months ended June 30. 

    By • Sept. 18, 2023
  • Proven Skincare
    Image attribution tooltip
    Courtesy of Proven Skincare
    Image attribution tooltip

    Personalized skin care brand Proven raises $12.2M

    With the fresh funding, the company will launch new products for its Proven Skincare and Noteworthy brands, as well as expand its team.

    By Howard Ruben • Sept. 15, 2023
  • Models in neutral clothing wearing and posing in Mejuri jewelry
    Image attribution tooltip
    Permission granted by Mejuri
    Image attribution tooltip

    Mejuri launches loyalty program as it plots store expansion

    The direct-to-consumer jewelry brand is offering perks for members, including free shipping on select days and exclusive product access. 

    By • Sept. 15, 2023
  • Amazon's office at Lord & Taylor's former building in New York City
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip
    Column

    The Weekly Closeout: Amazon moves into former Lord & Taylor building, Belk celebrates 135 years

    The e-commerce giant took over the New York City space previously occupied by the department store, while Belk plans a party in honor of its first location.

    By Retail Dive Staff • Sept. 15, 2023
  • A True Religion storefront in Atlanta's Cumberland Mall with the company's red logo on a dark background
    Image attribution tooltip
    Permission granted by True Religion
    Image attribution tooltip

    True Religion opens first new store in 4 years in Atlanta

    After surviving two bankruptcies in the last six years, the retailer is turning its attention back to stores, with plans to add more “in the right markets.”

    By • Sept. 15, 2023