DTC
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‘We’re not in the business of not making money anymore’: Casper’s new CEO on its path forward
After a tumultuous couple of years, which included inking a deal to be taken private again, Emilie Arel discusses the DTC mattress brand’s future.
By Caroline Jansen • Aug. 15, 2022 -
Peloton hiking prices amid reported layoffs, store closures
As its pandemic-era boom fizzles, the at-home bicycle fitness company is scrambling, even after major layoffs and subscription hikes earlier this year.
By Daphne Howland • Aug. 15, 2022 -
Explore the Trendline➔
Getty ImagesTrendlineThe direct-to-consumer landscape in retail
More mature brands are pursuing exit strategies and expanding their reach, while retailers are increasingly shifting to a DTC model.
By Retail Dive staff -
DTC’s very bad, no good earnings week
Brands laid off staff, cut guidance and accumulated losses in a tougher operating environment. A select few continued to thrive.
By Cara Salpini • Aug. 15, 2022 -
After challenging Q2, Warby Parker sees crystal-clear need for stores
The DTC eyewear company slashed its guidance for the year, but says physical locations are key to expanding market share and brand awareness.
By Daphne Howland • Aug. 11, 2022 -
Lively founder Michelle Cordeiro Grant steps down from CEO role
Kristin DiCunzolo, vice president of marketing and direct at parent company Wacoal America, will take on the post.
By Cara Salpini • Aug. 11, 2022 -
Can UpWest lead the way forward for Express?
The DTC brand is opening stores, will launch a partnership with a major retailer this year and may be just the thing the specialty retailer was looking for.
By Kaarin Vembar • Aug. 10, 2022 -
Warby Parker lays off 15% of its corporate workforce, citing changing consumer behavior
The DTC eyewear brand said it’s restructuring in order to be in the best position long term, but that store and customer experience jobs aren’t affected.
By Daphne Howland • Aug. 9, 2022 -
Allbirds sunsets leggings offering amid ever-widening losses
Layoffs a couple of weeks ago may be just the start as the brand adjusts its sales model and its merchandise mix in pursuit of profitable growth.
By Cara Salpini • Aug. 9, 2022 -
Chewy expands insurance offering with launch of CarePlus
Following others in the sector, the retailer is leaning deeper into service offerings to maintain loyalty with consumers.
By Caroline Jansen • Aug. 8, 2022 -
Torrid hires Guitar Center vet as COO, CFO
Tim Martin was named to the dual position, while the company also announced a new CTO.
By Tatiana Walk-Morris • Aug. 5, 2022 -
Wayfair back in the red in Q2 as customers quit
The furniture e-retailer is doing even worse than the overall sector, which has seen demand drop following a pandemic-related surge.
By Daphne Howland • Aug. 4, 2022 -
Crocs Q2 revenue increases 51% as Heydude nearly doubles sales
While others in the industry are struggling, the retailer continues to post record numbers. But its full-year guidance took a hit.
By Dani James • Aug. 4, 2022 -
Allbirds lays off 8% of its global corporate workforce
Twenty-three people were let go last week after the footwear brand, facing rising costs, evaluated roles and processes to prep for its next phase of growth.
By Daphne Howland • Aug. 3, 2022 -
More layoffs at Glossier as the brand moves into wholesale
The company is parting ways with about two dozen employees as it preps for a life outside of single-channel distribution.
By Cara Salpini • Aug. 3, 2022 -
Fallen unicorns: 9 retailers that have recoiled from sky-high valuations
After reaching or eclipsing the billion-dollar mark, these companies have tumbled back to earth — or disappeared.
By Daphne Howland • Aug. 3, 2022 -
Honest Beauty to sell through Ulta stores
The expansion comes two weeks after the Honest Company signed a wholesale deal with Walmart.
By Cara Salpini • Aug. 2, 2022 -
Bob’s Red Mill to halt DTC operations
After selling over the phone, via mail and through its website for years, the flour producer is focusing on wholesale.
By Caroline Jansen • Aug. 2, 2022 -
Grove Collaborative aims to curb plastic waste in campaign with Drew Barrymore, Sir Richard Branson
The DTC company wants to combat the narrative that there’s nothing consumers can do about plastic waste.
By Tatiana Walk-Morris • July 29, 2022 -
Glossier enters wholesale with Sephora deal
In its first retail partnership, the DTC brand will be sold in the beauty retailer’s U.S. and Canadian stores, as well as on its website and app.
By Cara Salpini • July 26, 2022 -
Very Great hires vice presidents of sales, omnichannel fulfillment operations
The DTC holding company is one of many that have been building out their portfolios of online brands in hopes of fueling their growth.
By Tatiana Walk-Morris • July 26, 2022 -
Glossier's fifth store to open in DC's Georgetown neighborhood
The brand’s brick-and-mortar expansion carries on, despite layoffs and price hikes earlier this year.
By Cara Salpini • July 26, 2022 -
Retrieved from Hanna Andersson on July 26, 2022
Children's clothing brand Hanna Andersson names CEO
Aimée Lapic — who has previously held roles at Gap Inc., Banana Republic and GoPro — marks the retailer’s fifth CEO in as many years.
By Caroline Jansen • July 26, 2022 -
Urban Outfitters to bring Parade into select stores
On the forefront of inclusive marketing in the competitive lingerie segment, the DTC brand joins others in turning to wholesale to stoke revenue.
By Daphne Howland • July 25, 2022 -
Walmart partnership expands The Honest Company's reach
The DTC brand has been raising capital and hiring industry executives as it grows its online and in-store footprint.
By Tatiana Walk-Morris • July 22, 2022 -
Thinx rebrands teen line, lowers price
The DTC period underwear brand last year also launched a cheaper line that sells through Walmart and Target.
By Daphne Howland • July 19, 2022