DTC

Bark taps former Nike, Weight Watchers exec as chief marketing officer

Cindy Gustafson will be responsible for leading the online pet retailer's brand direction and driving growth.

By Caroline Jansen • May 17, 2022

Stepping into personal care, Blueland launches refillable body wash

The company says a reason for creating the powder-to-gel body wash is to avoid the heavy shipping weights that have larger carbon emissions.

By Dani James • May 17, 2022

Explore the Trendline➔

Retail Dive's Outlook on 2022

From continued supply chain challenges to the rise of social commerce, here's what Retail Dive is watching for in the year ahead.

By Retail Dive staff

Continuing apparel push, Wilson debuts performance tennis collection

Tennis apparel has been a priority since the company launched its Wilson Sportswear unit last year and is the "main growth vehicle" of that business.

By Cara Salpini • May 16, 2022

Solo Brands appoints new CFO

Somer Webb comes from sporting goods manufacturer Kent Outdoors. The DTC company also announced the addition of two new board members.

By Tatiana Walk-Morris • May 16, 2022

Warby Parker lost $15M in sales as a result of pandemic disruptions in Q1

Despite the lost sales, the eyewear brand grew revenue by 10.3% year over year and 18% from 2019. But profitability continues to weigh on the company.

By Caroline Jansen • May 16, 2022

Carhartt hires new SVP of DTC

The premium workwear brand recently opened its 35th U.S. retail location, signaling its interest in direct-to-consumer growth.

By Dani James • May 12, 2022

Allbirds' first wholesale deals are with Zalando and Public Lands

The company's own physical footprint is also performing well, with U.S. stores growing "well in excess of 150%" in the first quarter.

By Cara Salpini • May 11, 2022

Summersalt taps 27 women for annual campaign targeting inclusivity

The DTC swimwear brand enlisted activists, entrepreneurs and other well-known women to front its “Every Body is a Summersalt Body” campaign.

By Tatiana Walk-Morris • May 6, 2022

Wayfair's net loss nears $320M as CFO prepares to exit

Michael Fleisher held the chief finance spot for eight years and will be succeeded by Kate Gulliver, who is the retailer's chief people officer.

By Caroline Jansen • May 5, 2022

Savage X Fenty plans 6 more stores

The lingerie brand opened its first store in January, followed by four others. Now, the company plans to more than double that footprint.

By Cara Salpini • May 5, 2022

Purple names new COO

Eric Haynor, who has 30 years of supply chain management experience, replaces John Legg, who exited the position in April.

By Caroline Jansen • May 4, 2022

Torrid names new CEO

The former chief executive of Belk, Lisa Harper, is now in the top spot. Previous CEO Liz Muñoz was named the company's chief creative officer. 

By Kaarin Vembar • May 4, 2022

United By Blue started in wholesale, expanded to DTC and now sells other sustainable brands. Here's why.

Over the last 18 months, the company has grown its collection of third-party brands "really rapidly" to account for 20% of its assortment.

By Cara Salpini • May 3, 2022

Madison Reed raises $33M to expand store footprint

The company plans to have 80 Hair Color Bar locations opened by the end of the year as it moves into new geographical markets.

By Dani James • May 2, 2022

Sunday II Sunday's latest hair care launch will sell on Ulta before its own website

The beauty retailer has been working to nab exclusive deals with DTC brands and build out its assortment of Black-owned brands.

By Tatiana Walk-Morris • May 2, 2022

The Backroom: What's going on at Amazon?

The e-commerce giant is grappling with many challenges, including union efforts and its Prime delivery promises.

By Retail Dive Staff • April 28, 2022

Inside the Store: Amazon Go's new suburban format

The Mill Creek, Washington, store features an expanded selection of grocery products, a customer service desk and a made-to-order meal counter.

By Jeff Wells • April 27, 2022

DTC furniture brand Burrow plots 10 new stores

Kicking off the brick-and-mortar expansion, the brand on Tuesday opened its first store in Boston by appointment only, planning a broader opening in May.

By Caroline Jansen • April 26, 2022

ThirdLove snaps up Kit Undergarments in first acquisition

CEO Heidi Zak said the bra company wanted a sub-brand to target a younger demographic and chose to acquire one rather than build it internally.

By Cara Salpini • April 25, 2022

Digital Brands has ambitious expansion plans. A trade creditor wants them on ice until it is paid.

The DTC company's model is based on acquisitions. But it needs cash as losses expand and unpaid vendors seek payment in court. 

By Ben Unglesbee • April 21, 2022

Banana Republic to permanently shut websites in Europe

The retailer has recently gone through a brand revamp to focus on "democratic, approachable and inclusive luxury." 

By Kaarin Vembar • April 21, 2022

What Lululemon is prioritizing in the years ahead

From the retailer's plans for Mirror to what international markets it's planning to enter, here are some takeaways on the company's new strategy.

By Cara Salpini • April 21, 2022

Victoria's Secret debuts inclusive, digital-only 'Happy Nation' tween brand

The gender-neutral assortment could challenge American Eagle's successful Aerie brand and reflects another step in the lingerie giant's evolution.

By Daphne Howland • April 20, 2022

Lululemon wants to double revenue to $12.5B by 2026, thanks to men's and digital

The retailer also revealed plans for Mirror, including a membership program launching later this year.

By Cara Salpini • April 20, 2022

Glossier taps Olivia Rodrigo as first celebrity brand ambassador

The partnership will see Rodrigo featured in Glossier campaigns and also contributing to product and content.

By Cara Salpini • April 20, 2022