DTC: Page 198


  • Amazon to eliminate Product Ads

    The marketplace suggests using Sponsored Products and text ads instead. 

    By Ian P. Murphy • Aug. 13, 2015
  • Deep Dive

    Why shopping apps are struggling to break out

    While apps are a great way to build loyalty, retailers are still limited by the small amount of apps a consumer will actually use regularly on their phones. 

    By Ian P. Murphy • Aug. 12, 2015
  • Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • Image attribution tooltip
    Retrieved from Amazon on March 12, 2015
    Image attribution tooltip
    Deep Dive

    Are online marketplaces a retailer's friend or foe? 8 experts weigh in

    While selling on competitors' online marketplaces can help retailers reach a broader market of potential buyers, there are still many risks involved. 

    By Kelsey Lindsey • Aug. 12, 2015
  • Legacy retailers borrowing online retailers' inventory strategies

    Target and Macy's are learning from once purely-online retailers' new stores, which use technology to reduce in-store inventories. 

    By Ian P. Murphy • Aug. 12, 2015
  • IPO filings reveal Neiman Marcus's omnichannel ambitions and strategy

    The department store chain is focused on expanding its digital presence.

    By Ian P. Murphy • Aug. 11, 2015
  • Google Express gets new leadership amid e-commerce push

    New general manager Brian Elliott led development of the search giant's "Buy" button. 

    By Ian P. Murphy • Aug. 10, 2015
  • Twitter taps Shopify to bring 'Buy' button to more marketers

    The e-commerce platform works with more than 100,000 retailers. 

    By Ian P. Murphy • Aug. 6, 2015
  • As Etsy shares plunge, sellers' shift to Amazon 'likely'

    Etsy's stock fell below its IPO price despite better-than-expected Q2 results, and it faces fundamental problems that won’t be easy to solve.

    By Aug. 6, 2015
  • Deep Dive

    Birchbox is boosting competitors' sales—for now

    Subscribers of the online beauty service spend an average 5% more at Sephora. Could physical stores help Birchbox lasso these deflected sales?

    By Ian P. Murphy • Aug. 5, 2015
  • Marketers don't have time to manage digital: Survey

    Almost half of marketers surveyed by Zmags said that rich media content was “most critical” to getting customers’ attention.

    By Ian P. Murphy • Aug. 5, 2015
  • Amazon pulls the plug on liberal Prime account sharing

    Prime membership sharing was once was a valuable way to spread the word about membership perks. But now the retail giant has a shrinking pool of Americans from which to gain new members.

    By Aug. 4, 2015
  • Snapdeal snags $500M in venture capital from Alibaba, others

    Snapdeal will likely continue to develop its network of sites with the new funding. 

    By Ian P. Murphy • Aug. 3, 2015
  • Instagram click-to-buy feature on the way

    The Facebook unit will introduce new ad formats in the months ahead, according to an investors' call last week. 

    By Ian P. Murphy • Aug. 3, 2015
  • Profitero: On average, Jet handily bests Amazon & Wal-Mart on price

    Although Jet touts some of the lowest prices on the web, price may no longer be the essential differentiator in e-commerce.

    By Aug. 3, 2015
  • Yahoo buys social shopping site Polyvore

    Flush with cash after Alibaba’s IPO last year, Yahoo is looking to buy its way out of some of the doldrums it finds itself in.  

    By Aug. 3, 2015
  • Everlane debuts new app featuring one-click buying

    The app was developed after the online retailer noticed that plenty of shoppers were browsing on its mobile website, but not converting. 

    By Ian P. Murphy • July 31, 2015
  • Shopify beats estimates in first quarter

    The storefront software firm saw growth in both client base and revenues. 

    By Ian P. Murphy • July 31, 2015
  • Amazon and Vogue craft exclusive deal around seminal September issue

    The e-commerce giant is partnering with Condé Nast to reach upscale fashion buyers. 

    By Ian P. Murphy • July 30, 2015
  • Yozio raises $7M to beef up in-app attribution

    The company is helping retailers track and source click-throughs, downloads, and sales in mobile apps. 

    By Ian P. Murphy • July 29, 2015
  • Deep Dive

    Selling 'emotion': What online retailers can learn from brick-and-mortar

    E-commerce retailers may be blithely unaware of some of the subtle advantages physical stores enjoy. 

    By July 28, 2015
  • Amazon's Prime Day could kick up July retail sales

    Many have ridiculed Amazon’s Black-Friday-in-July event, but it could be a major uplift for this month's retail sales report.

    By July 28, 2015
  • Wal-Mart boosts online fulfillment footprint

    The retailer opened a new fulfillment center in Pennsylvania with the goal of being able to deliver online orders to 95% of the U.S. population in two days or less. 

    By Ian P. Murphy • July 27, 2015
  • New measure tests retailers' web and mobile performance

    Dynatrace tests site speeds in a variety of online environments. 

    By Ian P. Murphy • July 24, 2015
  • Neiman Marcus and consignment retailer The RealReal team up

    While the resale market will be but a niche area for Neiman Marcus, this is the kind of creativity that a department store retailer needs these days.

    By July 24, 2015
  • Deep Dive

    Where will payment hackers go post-EMV?

    One benefit of more secure credit cards will be less fraud at POS systems. But hackers aren't just going to quit, and there will be a whole new problem to solve on the security front.

    By July 23, 2015